20 Fundraiser Sharing Tips to Increase Donations [2023] (2024)

Drive donations with these fundraiser sharing tips:

1. Share your GoFundMe early and often

Once you publish your GoFundMe fundraiser, aim to share it within the next 10 hours to start gaining donation momentum. Start with sharing your GoFundMe link with at least three of your closest friends and family, and ask if they would consider donating to help you kickstart your fundraising efforts. Then, share your link with your broader circles.

2. Ask friends to help you spread the news

You don’t have to do the work by yourself. Think of three or more friends or family members who are active on social media or might be willing to put in extra effort to help you reach your fundraising goal. Reach out to them directly and ask them to help you spread the word about your GoFundMe by sharing your fundraising link with their networks.

3. Use specifics when sharing your fundraiser

We’ve seen that potential donors like to know how the money they donate will be used. Share specifics about how the money you raise will be used. Knowing these extra details can help donors feel more confident to give.

Example: “A donation of $35 helps cover one tank of gas for the drives to and from the hospital.”

4. Highlight timely moments or milestones to drive urgency

Let people know if you need to reach your fundraising goal by a certain date. This can motivate your supporters to donate right away and help you reach your goal more quickly.

Example: “We are raising money to honor my grandmother at her memorial service on March 4.”

Similarly, sharing fundraising progress is an important way to show donors the impact of their donations on your journey. When you reach a milestone, share the achievement with your supporters. This will also let them know how far away you are from reaching your goal and may prompt them to donate or share your fundraiser with their networks again.

Example: “I am halfway to reaching my fundraising goal of raising school supplies for my daughter’s classroom! Will you help me reach my goal by donating $10 or sharing?”

5. Reach out to your neighborhood

“How do I get my GoFundMe noticed?” is a question you may be asking yourself. One way to do this is by spreading the word about your fundraiser within your neighborhood. Put up flyers with your fundraiser link at local events, places of worship, alumni groups, gyms, coffee shops, or wherever you spend time in your community. Making a QR code that links to your GoFundMe is another great way to help people quickly find your fundraiser.

6. Record a video

While photos are meaningful, potential donors may connect with your story at an even deeper level if you record a simple, heartfelt video on your phone and share it with your fundraiser link. Learn more on our video fundraising tips page.

7. Share on weekday mornings

One of the best times of day to spread the word about your fundraiser is on weekday mornings. If you can, block off a few minutes each morning to share your fundraiser. Or use the general ‘schedule’ feature for emails and social media posts to be automatically sent out at a dedicated time multiple times throughout the week.

8. Get active for your cause

Do you like to stay active? Create your own ‘challenge’ by informing donors that you will be running, walking, swimming, climbing, or cycling a certain amount of miles to raise money for your cause. Ask them if they would consider donating $1 (or another relevant amount) per mile you plan to complete. After you cross the ‘finish line’, be sure to update your donors with photos and thank them for their support.

9. Leverage birthdays and important dates

Do you or a loved one have a birthday or other important holiday coming up? Leverage the timing of these special occasions in your ask to drive donations.

Example: “Please consider donating $15 on May 15 to help celebrate my birthday and support my favorite cause.”

10. Create a Facebook Event for your fundraiser

Invite all of your Facebook friends. You can ask people to share photos, videos, memories, and comments on Facebook that are relevant to your fundraiser. Be sure to paste your fundraiser link in the event description. Check out our blog post on more Facebook fundraising tips.

11. Share with people who have similar interests

Post your fundraiser in a group that’s related to your cause. For example, if you are raising money to help cover the cost of your dog’s surgery, consider sharing the link and your dog’s story (be sure to include a photo!) in a dog-related Facebook group, Reddit thread, or other forum.

12. Regularly share your fundraiser link on different social networking sites

If you’re wondering where to share your GoFundMe link, your social media accounts are a great place to start. We have seen that sharing your GoFundMe link and story on different social media platforms at least three times a week will help you continue to raise money. Remember to focus your post on why your fundraiser means so much to you, and be sure to thank those who have already supported you.

For example, you can share your fundraiser on Instagram in a post or story. Other great places to share your GoFundMe are TikTok, WhatsApp, Twitch, and Nextdoor.

13. Write your fundraiser link in an unexpected place

On your car? Chalk it on the sidewalk? Post a sign on your front lawn? The more creative, the better—this is a great way to create excitement around your fundraiser in addition to social media.

14. Send a handwritten letter to friends and family

You don’t need social media to share your GoFundMe link with your friends and family. Get out a pen and paper and write a short letter telling your fundraising story and asking the recipient if they would consider donating to or sharing your GoFundMe.

15. Team up with a local business

See if a local business will offer a fundraising night for your cause in which they donate a percentage of the proceeds to your fundraiser. Or, see if a coffee or sandwich shop will temporarily name an item after your fundraiser. For example, “Daniel’s Dream Deluxe,” or “Cathy’s Battle Cappuccino.” Make sure to thank the business for their help in your fundraiser journey.

16. Step outside of your direct network

Post your fundraiser link on your city’s Facebook page or your Nextdoor community. This is a great way to reach out to local folks you may not know, but who might be willing to help your cause by sharing your fundraiser link, donating, or supporting you in other ways.

17. Set up a lemonade stand or other fundraising event

This will do two big things—first, you’ll raise money for your cause. Next, you’ll spread awareness about your fundraiser to those in your community. You can serve cups of lemonade, and instead of charging a fee, ask if people would consider donating to your fundraiser. Bodhi’s lemonade stand fundraiser supporting San Diego’s homeless youth is a great example of how online and offline fundraising can work together to make a difference for a cause. Check out our other fundraising event ideas for more inspiration.

18. Post creative shoutouts in your updates

Getting creative with fundraising updates to thank and show your appreciation for those who have donated can be an engaging way to drive donors. For example, you can post a photo of yourself holding a ‘thank you’ sign with all your donors’ names. Or, if the tone is right for your cause, share a ‘thank you’ dance video you choreographed with your pet.

19. Use your special talents to creatively drive donations

Are you a singer, a poet, or a great photographer? Get your supporters excited to keep up with your fundraising journey by posting “10 Days of Songs” videos or “30 Days of Beautiful Photo Updates.”

20. Connect with a local event or gathering

Is a local event, county fair, or concert happening in your area? Ask if the event coordinators are interested in helping you promote your fundraiser during their event. For example, giving you the mic for a few moments to explain your cause, or allowing fundraiser signs at the entrance.

20 Fundraiser Sharing Tips to Increase Donations [2023] (2024)

FAQs

20 Fundraiser Sharing Tips to Increase Donations [2023]? ›

How much does GoFundMe charge for a $100 donation? GoFundMe, a for-profit company, applies a 2.9% payment-processing fee for each donation and an additional 30 cents per donation. To illustrate, if a campaign raises $1,000 through ten donations of $100 each, GoFundMe would collect approximately $32.

How to raise $5000 for a charity? ›

How to Raise Money for Charity: 6 Proven Ways (Tips Included)
  1. Start a Crowdfunding Campaign. ...
  2. Encourage Matching Donations. ...
  3. Sell Event Tickets Online. ...
  4. Use Raffle Games and Sell Products to Raise More Money. ...
  5. Fundraise During Giving Days. ...
  6. Invite Supporters to Raise Money for You.

What to say when sharing a fundraiser? ›

We recommend the following considerations in writing your initial message and in promoting your fundraiser/drive:
  1. Introduce yourself and what you're raising money for.
  2. It always helps to explain your personal connection to the cause. ...
  3. Educate the reader about your cause. ...
  4. When you ask for money, ask for a specific amount.

How much does GoFundMe take on a $100 donation? ›

How much does GoFundMe charge for a $100 donation? GoFundMe, a for-profit company, applies a 2.9% payment-processing fee for each donation and an additional 30 cents per donation. To illustrate, if a campaign raises $1,000 through ten donations of $100 each, GoFundMe would collect approximately $32.

How can I raise my donations fast? ›

Host a fundraising event

In addition to making flyers, spread awareness about your fundraiser with a fundraising event. It will allow you to create strong connections with potential donors. Some simple, fast fundraising ideas include a car wash, a marathon, fall festival at a local school, or a trivia night.

What is the 3 to 1 rule for fundraising? ›

3-to-1 Rule: There should be at least three non-fundraising programs aimed at helping parents or children or advocating for school improvements for every one fundraiser.

What type of fundraisers make the most money? ›

13 Most Profitable Fundraisers
  • Matching Gift Drive. ...
  • Car Wash. ...
  • Drive-In Movie. ...
  • Text-to-Give Fundraiser. ...
  • T-Shirt Fundraiser. ...
  • Dance-a-Thon. ...
  • Picnic or Barbeque Fundraiser. ...
  • Contest Fundraiser.

What are the best phrases to ask for donations? ›

5. Examples of “please donate” messages:
  • “Please support our cause with a small donation today!”
  • “Your donation will make a real impact on the lives of others. ...
  • “We are reaching out to you today to request your support. ...
  • “Please donate if you can.

What is a good quote for fundraising? ›

“Giving is not just about making a donation. It is about making a difference.” “It is more rewarding to watch money change the world than to watch it accumulate.” “At the end of the day it's not about what you have or even what you've accomplished… it's about who you've lifted up, who you've made better.

What is a good sentence for donation? ›

Now his charitable donations run into millions. The easiest way to make regular charitable donations is payroll giving. He would be worth more but for large donations to charity. She and her family are now reliant on food donations.

Is there a better option than GoFundMe? ›

BetterWorld. BetterWorld tops the list of GoFundMe alternatives for several reasons. The first reason is its flexibility. In addition to hosting a crowdfunding campaign, you can also do a variety of other fundraisers, including online auctions, giveaways, peer-to-peer fundraising events, and monthly giving arrangements ...

What is a normal tip for GoFundMe? ›

Easily Manage Your Donor & Fundraising Needs in Bloomerang!

The platform adds 15% at checkout. Yes, you read that correctly, 15%. It's the default amount they ask of donors to cover site fees. If the donor doesn't want to tip 15%, it's not obvious where to zero out the tip.

Do I pay taxes on GoFundMe? ›

Donations made to personal GoFundMe fundraisers are generally considered to be "personal gifts" which, for the most part, are not taxed as income in the United States. Additionally, these donations are not tax deductible for donors.

What cause gets the most donations? ›

Since 2015, children and young people's charities have been the most popular cause for people to donate to. Before then Medical research was the most popular cause for a long time in terms of the number of people donating. Religious causes receive the largest share of donations in terms of total money given.

What helps you donate faster? ›

Eat well and hydrate the night before your blood donation

of water before you go to the donation center. If you have hard-to-find veins, drinking extra water is especially helpful as it increases the volume of blood, hydrates body tissue and makes veins easier to spot.

How can I raise more money for charity? ›

Ask for donations or clothes, toys and other bric-a-brac and have a car boot sale. Organise fun nights in - or out - such as karaoke, talent contests and a fancy dress day. Run a raffle - ask friends and family to donate prizes. Organise a charity car wash at work, or at home.

How do small charities raise money? ›

How do charities get their income? The voluntary sector gets its income in three ways: as earned income, voluntary income, or through investments.

What is a reasonable amount to give to charity? ›

That said, while it depends on where you live and how much money you make, the average person donates about 2-5% of their annual income to charity. However, even starting with donating 1% of your income to charity is a great place to begin.

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