How to promote your offer
When you choose the product you want to promote you need to get it in front the right audience. If you are promoting for example dog products you wouldn’t want to be on cat group boards.
That would not make sense as it is highly likely they would not be interested. So it would make sense not to waste your time and effort.
Get your product in front dog lovers and there is a very high probability someone will be interested as it maybe something they need.
When it come to Pinterest impressions are essential to any Pinterest user. First, if your pins are shared more, there are higher chances that the impressions will be high and the affiliate pins will be clicked more.
If you employ CPC, you will have numerous clicks and much more money in your account. The CPC affiliate links perform better because of the platform’s primary design, it allows a user to save or re-pin.
Always ensure you have the correct strategy when sharing any affiliate links.
Also, be consistent and maintain professionalism and quality on your pins.
You can significantly balance and grow your audience by sharing 20 % of their pins and 80% of other pinner’s content. If you had a blog the scew would be different.
Sponsorships
If you have a massive following on Pinterest, you should consider looking for sponsors. Sponsors are more comfortable to lure if you have large Pinterest following.
There is a considerable difference between affiliate relationship and sponsorship. The sponsors are always ready to pay a Pinterest user a total sum of money to display their brands over a given period.
For Example, if you have a target audience that primarily prefers organic food products, an organic food brand can sponsor you to have their product on your account for the specific duration of time.
On the Pinterest platform, this can be categorized in the form of a board that only displays the brand of that sponsor.
Also, with various affiliate links, one can earn a commission per click, sale, or action.
How to get sponsors
If you are looking for sponsors, look for legitimate companies and firms that you would like to have a long-term working relationship with them. You can send an email to potential sponsors.
Include the following in the emails that you might send:
- A detailed analysis of your Pinterest analytics report to indicate to the sponsors on how you will promote their brand.
- The number of impressions your Pinterest account gets on average. These numbers are usually higher than the actual number of followers. For example, if you have 13000 followers, but the monthly impressions are over 400,000.
- The audience interests and demographics. It describes why your following is the best choice for attaining the sponsor’s business goals.
The analytics reports are only accessible if a person signs up for a Pinterest business account. The account is free. Pinterest gives instructions on how to go about at this stage.
Selling Physical or Digital Products
Selling physical or digital products has become easier with the amount sites you can do it from. The digital products are a sustainable source of income for most monetizers nowadays.
Users can promote their products by creating a page through the Ontrapages and then share the link on Pinterest.
There is no need of blog at this stage. Using Ontrapages is essential as it ensures a professional landing page is created for your site. It is also cheap to use if you are on a tight budget.
Doing this step allow you to collect email addresses which you should always try to do.
Pinterest ensures that selling products is easy and straightforward by incorporating a buyable pins feature. This feature is useful if you put your products on an e-commerce website like Shopify. Here you can apply for Pinterest buyable pins.
Some famous products that can help you get started on Pinterest are EBooks, Etsy shop products, workbooks, website templates, courses, home décor, and technology among others.
Where you can if you post a picture of your customers using the products this will lead . It enables the audience to picture themselves with the product. You can use Stencil,Pic Monkey or Canva to create beautiful images that your audience would love to click and pin.
Creating Pinnable images is crucial. Well-designed and hands down pins sell quickly on Pinterest. The pin dimension varies depending on your target audience.
However, Louise Myers’ Pinterest Pin Cheat sheet is the best and up to date dimension to use. The ideal sizes are 600 X 900 pixels or any 2:3 ratio.
You don’tneed to be a guru in Photoshop to create amazing Pinterest images.
Always do thorough research on the best-performing pins on Pinterest.
Use that as an inspiration to create your images. It is essential to post various graphics; it keeps the links pinnable and fresh.
Add SEO To your pins
For you to make money on Pinterest, your products need to be searchable. Therefore, ensure that you use the favorite SEO such as Google to move your products up.
You can improve your SEO by using numerous keywords and filling out your pin. Use the top suggested keywords in the search field.
The top suggestions are mostly the frequently searched names on any particular topic.
After coming up with a few keywords, fix those keywords throughout your boards and pins.
To further increase your earnings, you can create or join group boards. Group boards can significantly increase your number of impressions.
Group boards can be found on PinGroupie.
Look for active boards that re-pin a lot in the niche you are promoting.
Read the rules before you join any group. Some groups do not like direct affiliate links.
For example, A pin that goes to a blog post that contains affiliate links would be deemed ok. A pin that goes directly to the affiliate offer would not be acceptable.
Do not spam. This could get your account flagged and banned.
If you are in many groups posting the same pin to all these groups at the same time might be deemed spam.
Stagger your pin posting by a day if you want to use the same pin in multiple groups.
Use a board scheduler
You can pin manually but, this will take more time each day the more boards you have. If you have 15 boards and you wanted to add 3 pins per board daily you would to find 45 pins each day which could take 30 minutes a day.
Using a board scheduler likeTailwind or Pinpinterst you can automate pinning to your boards.
All the above have trial 7 day to 1 month free trials
I have used both of the above and use them for different things.
Tailwind knows the best times to pin to your audience after you have used it a few times.
Select the amount of pins you want to post a day and you will get a schedule that looks like below.
As you can see I have 51 pins scheduled to go out to my boards this week around.
Doing an hour on a sunday allows me to make money while I sleep.
What makes Tailwind so good is Tailwind Tribes.
Just think of it as Tailwind’s version of a Pinterest group but on Tailwind.
Here like minded bloggers share pins they like to their boards which give you access to new audiences and traffic seeing your Pin.
See what pins are viral by the little blue flame in the top right corner and try to replicate with your own spin.
Add your pins into your tribes you join and schedule them into the groups you are a contributor of.
Conclusion
The internet is full of great content if you know what you are looking for. This information is a start. Your success is upto you getting started.
I would love to hear your stories and comments. Let me know what you are doing without a blog.
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