Brands That Sell on eBay + Where to Buy + How Much to Invest (2024)

Finding the items that turn into money making flips on eBay are so fun and make you want to keep searching! The best moment is when you hear “Cha Ching” from your eBay app and you realize that item you bought for $1 sold for $25. Yay! But what about those items that you invested $70 on and you still have them a year later. (don’t ever buy beanie babies) Here is a guide for what to buy.

SELL WHAT YOU KNOW

The key is finding what you know and love. For me, I mostly sell clothes and shoes because it’s what I know. You may love vintage items or board games or motorcycle gear. Start with that.

WHERE TO BUY & HOW MUCH TO INVEST

Every week I go to garage sales or thrift stores to find things to sell. I really like garage sales because you find the gems that people just want to get rid of for a dollar. Name brand clothing and shoes is really what I search for. Usually I don’t spend more that $6 on anything unless I can sell it for $50+. The average I spend on clothes is $1-2 an item. (It’s rare when you find the $0.25 and $0.50 garage sales these days.)

I know I can make $4.83 profit on an item if I invest $1 on it, sell it for just $9.99 with free shipping, spend $2.66 on shipping, and $1.50 on fees. Spending less on that initial investment is key. You make money at the buy. If I would have invested $5 on that item at a thrift store, I would have only made $0.83!

What has helped me the most over the years is research. Look at what is trending on eBay. Type in a brand and go to completed listings. That is where you find out if you want to invest in that brand or not. If you see 100 items didn’t sell for $2, you would probably skip that brand. When I am given free clothes, I list it no matter what the brand is. It may take a couple months to sell, but I don’t have money invested in it, so I know I will make a profit.

When you are out and you aren’t sure whether or not to buy something to sell, search your eBay app.

Brands That Sell on eBay + Where to Buy + How Much to Invest (1)

Type in what the item is, then refine the search category, then click “completed items”.

Brands That Sell on eBay + Where to Buy + How Much to Invest (2)

Here you will find all the items that have sold in green and have not sold in red recently. Or you can click “sold items” to know only what sold.

This will help you decide. Don’t forget to factor in: shipping cost, eBay fees (10%), PayPal fees ($0.30+2.9%).

Try not to buy anything with flaws. There are exceptions, like shoes and purses. Last garage sale season I bought an extremely worn out pair of Tory Burch knee high boots for $1. I cleaned and put shoe polish on them and they sold for almost $100 last winter on bid starting at $50.

Here are a few brands I keep my eye out for:

Nike: Tank top and t-shirts usually sell for $8.99-$12.99, so don’t invest more than a dollar in these. Nike jackets usually sell for $20-$30, so you can invest more in Nike jackets. Nike shoes are a hit and miss. That’s when you breakout your phone, type in the number on the inside tongue on the internet so you know what type of shoe they are, then type that in your eBay search box on completed listings.

Brands That Sell on eBay + Where to Buy + How Much to Invest (4)

Lululemon: When I find Lululemon clothing under $5 in good condition, I’m excited! People wear $100 outfits to the gym, and they’re searching for this brand.

Brands That Sell on eBay + Where to Buy + How Much to Invest (5)

Michael Kors: MK purses definitely sell, but some of the time when you find them at a thrift store they are fake (do not sell fakes on eBay!). Michael Kors clothes are a hit and miss, but I would buy if it’s under $4. If it is new with tags, you can invest a little more- just look it up to make sure you won’t loose any money.

Brands That Sell on eBay + Where to Buy + How Much to Invest (6)

Other brands I search for:

J. Crew, Free People, Banana Republic, Anthropologie brands, Vineyard Vines, Patagonia, Roolee brands, PINK, Victoria’s Secret, Adidas, Eileen Fisher, Jordan

I was not sponsored or gifted these products. Some of the links are affiliated, which means that by purchasing I make a small amount, at no additional cost to you. Thank you for supporting me!

Brands That Sell on eBay + Where to Buy + How Much to Invest (7)
Brands That Sell on eBay + Where to Buy + How Much to Invest (8)
Brands That Sell on eBay + Where to Buy + How Much to Invest (9)
Brands That Sell on eBay + Where to Buy + How Much to Invest (2024)

FAQs

How much does eBay take from a $100 sale? ›

Final value fees: 13.25% - 15% on average. The heftiest single fee you'll pay on eBay is called a “final value fee.” This fee represents the amount you owe eBay for every completed sale on its platform.

Where do resellers get their stock? ›

Most resellers buy their stock either from wholesalers or directly from factories. Wholesalers tend to deal exclusively in large quantities and offer greater discounts than individual suppliers. Because they typically deal in bulk orders, though, they usually charge higher fees per unit.

What is the most profitable item to sell on eBay? ›

Here are some of the best-selling things on eBay that you can sell online on eBay marketplace.
  • Wall art.
  • Calendars.
  • Clothing.
  • Children's clothing.
  • Phone cases.
  • Drinkware & mugs.
  • Tote bags.
  • Photo books.
Sep 26, 2023

Where do people get the items they sell on eBay? ›

20 Best Places to Source Inventory for Ebay
  • Garage sales. Garage sales are great places to find inventory. ...
  • Estate sales. ...
  • 3. Facebook marketplace/ buy & sell groups. ...
  • Flea markets. ...
  • Church sales. ...
  • Goodwill outlet stores. ...
  • Charity/ mom & pop thrift stores. ...
  • Moving sales.

Does eBay report sales to IRS? ›

If you've sold goods through eBay and the total sales exceed the IRS threshold, the IRS requires us to send you a Form 1099-K. When your name and SSN, ITIN, or EIN on your eBay account doesn't match the IRS's records, you'll receive a B Notice (notice of backup withholding) through USPS.

Why can I only sell $500 on eBay? ›

eBay limits are designed to help new sellers to get acquainted with the marketplace, build a positive sales history, meet buyers demands, and lay a solid foundation for a new business. All new eBay sellers have a Selling limit and Zero insertion fee listings.

Is reselling profitable? ›

Reselling is profitable. But your potential revenue depends on the type of product you're selling, the level of demand for that product and the competition you'll face. Business overheads also impact your overall profitability since you'll have to use your revenue to cover the business's costs.

Where do resellers buy their products? ›

A reseller is a business that purchases products from manufacturers, liquidators, or other retailers and then sells them to its own customers.

How to find inventory to resell? ›

Thrift Stores

Thrifting is another excellent way to purchase items inexpensively. Like yard sales, many of these items are low in cost and can be resold for much higher prices on sites like eBay. Check your local area for thrift stores and look for things that work best for your reselling business.

Who is the #1 seller on eBay? ›

Top eBay Sellers
RankSellerOne Month Feedback
1musicMagpie Shop (musicmagpie)102,953
2SecondSalecom (second.sale)100,279
3World of Books Ltd (worldofbooks08)86,112
4medimops_shop (medimops)80,241
96 more rows

What is the most bought item on eBay? ›

Video games and video consoles are among eBay's best selling products. Popular brands in this category are Microsoft, Sony, Nintendo and also generic brands. Best selling products on eBay in the Health & Beauty category are Vitamins & Dietary Supplements, Skincare products, perfume, hair straighteners and hair dryers.

What is the most sold item in the world? ›

What Is The Most Sold Item In the World? The most sold item in the world is clothing and fashion items. This ranges from women's and men's outfits to children's clothing, shoes, accessories, and more. People love their clothes, and fashion isn't going anywhere!

What's hot on eBay now? ›

Which Items Sell Best on eBay Right Now
  • Sporting Goods. Continuing a years-long trend that started in 2021, the popularity of the sporting goods category is—when you think about it—not surprising in the least. ...
  • Home & Garden. ...
  • Jewelry & Watches. ...
  • Health and Beauty.
Apr 25, 2024

Where can I buy things to resell? ›

Here are some great options for places to find items you can resell on eBay for a profit:
  • Thrift stores.
  • Flea markets.
  • Garage sales.
  • Craigslist, Letgo, and Facebook Marketplace.
  • Estate sales.
  • Public auctions.
  • Discounted merchandise, floor models, and discontinued items in big box stores.
  • Storage unit auctions.

How to find the most selling products on eBay? ›

Undoubtedly, the AutoDS Product Research Tool is the best eBay product-finding method you can utilize. Using this tool, you can filter trending products according to costs, warehouses, ratings, and more. Aside from this tool, you can also explore Terapeak Research, searching suppliers' websites, and other methods.

What percentage does eBay take as a seller? ›

Final value fees by product category
CategoryFinal value fee % + per order fee
Most categories (exceptions apply).13.25% on total amount of the sale up to $7,500 calculated per item 2.35% on the portion of the sale over $7,500
Sneakers Over $1508% on total amount of sale The per order fee is not charged
9 more rows

How do I figure out my eBay fees? ›

Your fees are automatically deducted from your sales proceeds and you can view the details of your fees in Payments - opens in new window or tab in My eBay or your Financial statement - opens in new window or tab in Seller Hub.

How to avoid eBay selling fees? ›

Examples of avoiding fees includes making offers to buy or sell outside of eBay, requiring the buyer to make additional purchases, or charging excessive postage fees.

Does eBay take a 10% fee? ›

When your item sells, eBay take a seller fee of 12.8% plus 30p on all the money received from the sale, including on any postage you charged. If you add any optional listing upgrades, these all come with a non refundable listing fee, payable sale or no sale, and charged the second the item goes live.

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