Bumble User and Revenue Statistics (2024) (2024)

Bumble is a popular female-focused dating app.

The platform found significant early success, receiving 100 thousand downloads in its first month.

Today, monthly downloads exceed 2.5 million. And Bumble generated $844.8 million in revenue in 2023.

Let’s dive right into the stats:

  • Bumble User Stats (Top Picks)
  • How Many Americans Use Bumble?
  • Bumble Monthly Active Users in the US
  • How Many Paid Users Does Bumble Have?
  • Bumble Revenue
  • Bumble Average Revenue per Paying User
  • Bumble App Downloads
  • Bumble In-App Purchase Revenue
  • Bumble Employees

Bumble User Stats (Top Picks)

  • Bumble has 2.73 million paying users.
  • Bumble’s quarterly revenue reached $215.8 million in Q1 2024.
  • Bumble brings in average annual revenue of $27.75 per paying user.
  • Bumble has more than 1,200 full-time employees.

How Many Americans Use Bumble?

According to a Pew Research Center survey, 28% of American adult online dating users have ever used Bumble, making it the 3rd most popular online dating platform after Tinder (46%) and Match (31%).

Bumble User and Revenue Statistics (2024) (1)

Bumble is particularly popular among young online dating users. Among adults ages 18-29 in the US (who have used an online dating platform), 51% have ever used Bumble.

Here’s a detailed breakdown of Bumble usage in the US by age group:

Age Group Share of US Online Dating Users
18-2951%
30-4924%
50-649%
65 and over2%

Source: Pew Research Center

Bumble Monthly Active Users in the US

As of August 2023, Bumble had 4.3 million monthly active users in the US on iOS and Android combined.

Bumble User and Revenue Statistics (2024) (2)

To put it in perspective, that’s behind Tinder and Hinge with 8.9 million and 4.8 million monthly active users, respectively.

Source: Similarweb

How Many Paid Users Does Bumble Have?

Bumble defines a paid user as a registered account that bought or renewed a subscription and/or completed an in-app purchase within a given month. Annual subscriptions are averaged and treated as monthly payments for the purposes of the metric.

As of Q1 2024, Bumble had 2.73 million paying users. Compared to a year ago (Q1 2023), the number of paid users has increased by 17.67%.

Bumble User and Revenue Statistics (2024) (3)

We’ve charted the growth in Bumble’s paid users since Q4 2019:

DatePaying Bumble Users
Q4 2019891 thousand
Q1 2020938 thousand
Q2 20201.08 million
Q3 20201.28 million
Q4 20201.27 million
Q1 20211.35 million
Q2 20211.47 million
Q3 20211.53 million
Q4 20211.64 million
Q1 20221.78 million
Q2 20221.92 million
Q3 20222.09 million
Q4 20222.22 million
Q1 20232.32 million
Q2 20232.46 million
Q3 20232.6 million
Q4 20232.69 million
Q1 20242.73 million

Source: Bumble

Bumble Revenue

The Bumble app generated $844.8 million in annual revenue in 2023. That’s an increase of 21.68% compared to 2022.

Bumble User and Revenue Statistics (2024) (4)

We’ve charted Bumble’s revenue growth since 2018:

YearBumble App Revenue
2018$162.4 million
2019$275.5 million
2020$360.5 million
2021$528.6 million
2022$694.3 million
2023$844.8 million
Q1 2024$215.8 million

Source: Bumble

Bumble Average Revenue per Paying User

Bumble reported an average annual revenue of $27.75 per paying Bumble user (ARPU) in Q1 2024.

Bumble User and Revenue Statistics (2024) (5)

Here’s a table showing Bumble’s average revenue per paying user since 2018:

YearBumble Average Revenue per Paying User
2018$23.57
2019$26.84
2020$26.30
2021$29.37
2022$28.90
2023$27.97
Q1 2024$27.75

Source: Bumble

Bumble App Downloads

According to Appfigures estimates, Bumble was downloaded 16.8 million times worldwide in the first 6 months of 2024.

Bumble User and Revenue Statistics (2024) (6)

Here’s a table with Bumble’s global download count since 2018:

YearBumble App Downloads
201811 million
201914.3 million
202016.4 million
202118.1 million
202225.3 million
202328.8 million
H1 202416.8 million

Source: Appfigures

Bumble In-App Purchase Revenue

According to Appfigures estimates, Bumble generated $286 million in net app revenue (after store fees) in 2024 (as of July 27).

Bumble iOS app brought in $142.93 million of in-app revenue from the US market in January-July 2024, accounting for 61.7% of total net revenue.

Bumble User and Revenue Statistics (2024) (7)

Here’s a detailed breakdown of the 10 most profitable markets for the Bumble iOS app in 2024 (as of July 2027):

Note: Data includes estimates. In-app revenue after platform fees and excluding taxes.
CountryBumble In-App Estimated Net Revenue (Share)
United States$142.93 million (61.7%)
Germany$13.17 million (5.7%)
United Kingdom$11.77 million (5.1%)
Canada$9.94 million (4.3%)
Australia$7.95 million (3.4%)
France$4.3 million (1.9%)
Mexico$4 million (1.7%)
Switzerland$3.68 million (1.6%)
Netherlands$2.39 million (1.0%)
India$2.29 million (1.0%)

Source: Appfigures

Bumble Employees

Bumble has more than 1,200 full-time employees, 980 of whom are based outside of the United States.

Bumble User and Revenue Statistics (2024) (8)

The company’s office properties are in Austin, London, Barcelona, and Paris.

Source: Bumble

Conclusion

That’s all for my list of Bumble stats in 2024.

The dating app — differentiated by the concept of women making the first move — has shown steady growth among the monetized user base.

Bumble User and Revenue Statistics (2024) (2024)

FAQs

Bumble User and Revenue Statistics (2024)? ›

Bumble: quarterly paying users worldwide as of Q2 2024

In the second quarter 2024, the number of paying Bumble Inc. users amounted to roughly 4.1 million worldwide. In comparison, in the second quarter of 2023, there were around 3.6 million paying users.

How many users does Bumble have in 2024? ›

Bumble: quarterly paying users worldwide as of Q2 2024

In the second quarter 2024, the number of paying Bumble Inc. users amounted to roughly 4.1 million worldwide. In comparison, in the second quarter of 2023, there were around 3.6 million paying users.

What is the revenue forecast for Bumble? ›

Bumble, which operates its eponymous app, expects third-quarter revenue between $269 million and $275 million, compared with analysts' average estimate of $296.1 million, according to LSEG data.

What is the trend in Bumble 2024? ›

Daters are looking at 2024 as the year of self. They're rejecting the constant quest for perfection, discarding outdated timelines, and placing more value on emotional vulnerability and shared priorities.

What is the revenue growth of Bumble? ›

(All comparisons relative to the Second Quarter 2023)

Total Revenue increased 3.4% to $268.6 million, compared to $259.7 million. This includes an unfavorable impact of $3.4 million from foreign currency movements year over year. Bumble App Revenue increased 4.8% to $218.0 million, compared to $208.0 million.

Is 40 too old for Bumble? ›

Of course it's not exactly a science, and there are exceptions to the popular apps and what they're known for, but in general she says, “If you're looking for a younger partner or something short-term, then Tinder or Bumble is a great choice.” For something serious or long-term, she recommends Match, eHarmony or Hinge.

How much money does Bumble make a year? ›

Bumble annual revenue amounted to $903.5 million in the financial year ended 31 December 2022. That is an 18.7% percent increase Y-o-Y. Bumble's total revenue for Q1 2023 increased 16% to $243 million compared to $210 million in Q1 2022.

Does Bumble make a profit? ›

Bumble Inc. is the parent company of online dating and social networking services Bumble and Badoo. In 2023, revenues generated by the Bumble app amounted to approximately 844.77 million U.S. dollars. In 2019, Bumble revenues surpassed Badoo and other services combined, making up 55 percent of the company's revenue.

What are the statistics for Bumble? ›

Demographic Profile

Bumble has a female-to-male user ratio of around 60:40. 85% of Bumble users are interested in finding long-term relationships. Bumble has seen a 15% increase in new users over the age of 50. 75% of Bumble users are looking for a relationship rather than casual dating.

Is Bumble in debt? ›

As of June 30, 2024, total cash and cash equivalents were $286.7 million and total debt was $618.9 million.

What is the future of Bumble? ›

Whitney Wolfe Herd, founder and executive chair of Bumble, said that the dating app wants to use AI to "create more healthy and equitable relationships." The future of dating could be filled with digital, artificial intelligence-powered personas setting each other up, according to the founder of a popular dating app.

What is the success rate of Bumble? ›

A survey by Shane Co reveals that Tinder has the highest success rate (29.6% of participants reported getting married or engaged to someone they met on the site). Bumble comes second with a still pretty impressive success rate, which is 12.9%; Hinge placed third at 5%.

What age group is Bumble for? ›

To become a member of Bumble, you'll need to be 18 years of age or older. If you're not yet 18, we'll happily welcome you to the Hive when you're old enough. If you're 18 years of age or older and your profile has been blocked for being underage, reach out to our Support team here so they can help fix that for you!

Who uses Bumble the most? ›

15 Countries With Most Bumble Users
  • Thailand. Monthly Traffic In January 2024: 0.31 Million. ...
  • Japan. Monthly Traffic In January 2024: 0.36 Million. ...
  • United Arab Emirates (UAE) Monthly Traffic In January 2024: 0.43 Million. ...
  • Italy. Monthly Traffic In January 2024: 0.45 Million. ...
  • France. ...
  • Singapore. ...
  • Australia. ...
  • Mexico.
Mar 7, 2024

What is the selling point of Bumble? ›

Bumble was designed to challenge outdated heterosexual dating norms. We empower women to make the first move by giving them the ability to control the conversation. Beyond women making the first move, Bumble is a platform to empower all users to create safe and healthy connections.

Why is Bumble stock tanking? ›

Bumble stock fell sharply after the dating app operator cut its outlook for the rest of the year. The most obvious reason for the stock move was Bumble saying it now sees annual revenue growth in the range of 1% to 2%, down from a range of 8% to 11%, which it reiterated in May.

What is the gender ratio on Bumble 2024? ›

General Bumble Statistics

The gender ratio on Bumble is approximately 3:1 (male-female), with 32.6% of users being female, highlighting its diverse user base. Bumble witnessed 28 million app downloads worldwide in 2022, experiencing a notable 27% increase year over year.

What age group uses Bumble the most? ›

Bumble's average user age is around 28 years old. Bumble has a reported 45% increase in video calls among users aged 50+. Bumble's average user age is around 29 years old. Bumble's reported female-to-male user ratio is 55:45.

What percentage of Bumble users are female? ›

Another 2021 compilation of data by Statista narrows down the actual percentage of the gender ratio on Bumble. According to analytics by App Ape, 67.4% of the users in Bumble are male and only 32.6% are female.

In which country is Bumble most popular? ›

Download Table Data
CountryBumble Monthly Traffic Jan 2024 (Millions)Bumble Monthly Traffic Apr 2023 (Millions)
United States7.653.2
India2.474.1
United Kingdom1.51.5
Indonesia1.47
11 more rows

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