B&Q is the most well-known DIY and garden online shop in the UK. Owned by Kingfisher, the British retailer is recognized by 93 percent of online respondents. Second on this list is wilko as the Nottinghamshire based brand incorporates a brand awareness of 91 percent in the United Kingdom. Next up is Home Bargains, with 88 percent brand awareness, followed by Wickes and Screwfix.
See Also
B&Q Careers: Why B&QSupply chain ethics | Responsible Business | B&QA Brief History Of B&Q - The Fact SiteB&Q Careers: What we offerFor this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
Interested in more detailed results covering all brands of this ranking and many more? Explore GCS Brand Profiles. These statistics show results of the Brand KPI survey.
