The box office performance of 'Ek Deewane Ki Deewaniyat' is a testament to its quiet success. Despite a modest opening, the film has steadily climbed the charts, showcasing the power of engaging storytelling. On the seventh day, it saw a slight dip, collecting ₹3.35 crore, but still managed to cross the ₹40 crore mark. This is a remarkable achievement, especially considering the film's competition from 'Thamma', which has already crossed the ₹100 crore mark. The contrast in scale and screen count highlights the film's ability to carve out its own space. The trade sentiment remains optimistic, with 'Ek Deewane Ki Deewaniyat' proving that audiences appreciate heart-led narratives, even in the post-pandemic era. This success story is a refreshing reminder that mid-sized cinema can thrive, and it encourages the industry to explore more diverse and engaging content.
