Financial Advisors’ Advice For Millennials (2024)

Many millennials, born in the years 1981 to 1996, entered the workforce right on the cusp of the Great Recession. The unsteady first working years, the high average student loan balances, and the disappearance of defined benefit plans (or pensions) mean millennials have been fighting an uphill battle most of their working lives.

Still, many financial advisors are impressed with millennials and how they have prioritized their finances, and for good reason. The digital native generation is also tech-savvy when it comes to figuring out the best ways to save for their futures.

But even the most dedicated saver can use expert advice on juggling competing financial priorities. We asked top financial advisors for their insight for millennials who want to get the most out of their money.

Key Takeaways

  • Sixty-four percent of millennials have investments, making them the most invested generation.
  • Many millennials graduated at the height of the Great Recession, which left them with high levels of student loan debt.
  • Social media platforms like LinkedIn, X (formerly Twitter), YouTube, and TikTok are rising in popularity among millennials as sources of financial information.
  • Financial advisors emphasize the importance of emergency savings in helping millennials stay on track.
  • The 50/30/20 budget rule is a simple way for millennials to allocate their after-tax dollars to account for needs, wants, and savings.

First: What Millennials Are Getting Right

Avocado toast and craft coffees aren’t making planning for their financial future hard for millennials. Millennials earn 20% less than baby boomers earned at the same age. Arguably, millennials have gotten the fuzzy end of the lollipop regarding their financial health.

Still, according to financial advisors like Douglas Boneparth, president of Bone Fide Wealth, millennials use the past to fuel their financial futures. Boneparth “thinks the trauma of the Great Recession has made millennials very aware of savings and emergency funds,” which creates a stronger foundation that allows them to be in the accumulation phase during their higher earning years.

Melissa Joy, certified financial planner (CFP) and certified divorce financial analyst (CDFA), agrees. She says, “Millennials are responsible for their money and making great choices.” Joy is particularly encouraged by how comfortably millennials navigate retirement through company programs.

Joy also finds in her practice that once millennials feel they have a handle on balancing their debt, earnings, and current savings, they seek information about the next steps.

Even for millennials with no prior savings or plans for the future, all is not lost. Joy says, “If you feel like you are behind, now is such a good time to get to investing. Now, you are entering your high-earning years. There is no better time than the present to use your human capital to improve your picture.”

Emergency Savings Are Very Important

All the financial advisors interviewed in this article agreed that having emergency savings is the foundation of a sound financial plan. Life happens, and Joy emphasizes that the security of an emergency savings account can help millennials stick to their goals.

Sure, millennials could skip the emergency fund and instead invest that money. However, the average credit card interest rate for users with a balance is 22.75% as of November 2023.Even the best investment will have a hard time outpacing 22.75% interest.

Tip

Individuals without emergency savings are more likely to use credit cards or debt to cover emergency costs.

Boneparth sums up the importance of emergency savings by saying, “Give yourself the opportunity to feel safe and secure before you even start investing. Starting early is important, but what good is compounding if you can’t stay invested? This way, you can navigate the ups and downs of life without having to worry. The ability to navigate that and stay on your path separates good and bad investors.”

Set Clear Priorities

Millennials who are most successful in planning their financial futures have clear priorities, say financial advisors.

“You cannot have everything you want, so what is the most important thing to you? You need to list it out and really prioritize it,” says Thomas Kopelman, co-founder and financial planner at AllStreet Wealth. “Also, do the opposite. Make a list of things that you can cut.”

Many people think investing and planning for the future is just about dollars and cents, but financial advisors know that many money moves are psychological. By clearly establishing priorities and knowing “what it is that you are truly after,” Boneparth says, your goals will motivate you to keep going.

Millennials struggling to figure out what is most important can talk to a financial advisor about prioritizing their goals.

Give Every Dollar a Job

Millennials earn $8 for every $10 that the boomers earned. With that in mind, Nathaniel Hoskin, CFP, accredited wealth management advisor (AWMA), and founder and lead advisor at Hoskin Capital, recommends “giving every dollar a job.” The best way to do that is to create a realistic budget.

Budgeting is a critical part of a financial plan, and while there are as many different ways to budget as there are stars in the sky, the most important part of budgeting is seeing where your money is going. Financial advisors know this is an uncomfortable truth for many millennials and that the further we get away from tangible money, the easier it is to ignore. In fact, 65% of people do not know how much money they spent last month.

Boneparth echoes that he has seen this in his practice and encourages millennials to be honest about their budgets by budgeting “not based on what you think you are spending but what you know you are spending.”

To face budgeting woes head-on, some financial advisors, like Hoskin, recommend that millennials look at their spending for the three months before they lay out a budget for future expenditures. Hoskin recommends smartphone apps as a quick way to see income vs. expenses for the three prior months without having to backtrack every expense with pencil and paper.

Focus on Reverse Budgeting

Budgeting will reveal either a surplus or a deficit for millennials. Once millennials know where their money is going, “even if their money is not spreading as far as they want it to,” they can focus on reverse budgeting, says Hoskin. Reverse budgeting means putting money aside for your future self first.

Kopelman agrees wholeheartedly with Hoskin on reverse budgeting. Hoskin further recommends that millennials take advantage of automated investing and savings. He sees automation as tricking your brain and nervous system into sticking to the strategies. Setting money aside for your future self first by automatic withdrawals or transfers means you are working toward your goals before any of your income is spent.

Budgeting is not a set-it-and-forget-it endeavor. Millennials should continue to track their budget and adjust goals as their priorities and income change. An easy place to continually track your budget is with a calculator.

“The best we can do is our best,” says Colin Overweg, CFP, founder of Advize Wealth Management. “We cannot predict the future, so we will put together a plan, stick to it, and adjust accordingly.”

Be a Goal-Getter with ‘Free Money’

Another way millennials can slay their financial futures is to make sure that they take advantage of all the “free money” offered by their employers.

We know that an overwhelming percentage of millennials are participating in employer-sponsored retirement plans, and they should pat themselves on the back for that. Participating is the first step; taking advantage of employer matching is the next logical step. Hoskin says this should be the watermark for millennials with few extra means. Leaving matching contributions on the table is like walking away from free money.

Create a Financial Plan

Once millennials have established emergency savings and taken advantage of all matching employer contributions, financial advisors recommend working toward tackling those financial goals and priorities based on their budgets.

There are some universally accepted future-focused budgeting tactics, like the 50/30/20 budget rule, where 50% of income is spent on needs, 30% on wants, and 20% on savings. While the 50/30/20 rule is simple, financial advisors tend to agree that saving 20% of income is a solid target, but 15% is a great starting point.

Those incapable of saving 20% of their income today should ideally save no less than 10% and incrementally increase it. Joy calls this “matching your lifestyle creep with your savings creep.” Managing the lifestyle creep is where a financial advisor can come in handy as well, because they can help millennials continually reassess the percentage of gross income they’re investing.

Financial advisors want their clients to invest based on their priorities, but they also emphasize the importance of Roth individual retirement accounts (Roth IRAs) for those who qualify. Roth IRAs are accounts in which millennials can invest after-tax dollars. That is beneficial because millennials who wait to withdraw this money until after they are 59½ years old can withdraw this money and its growth tax-free.

If you’re a millennial with your eyes on retirement, there are more resources here to help support your financial future.

Additional Considerations

The most popular source for millennials to get financial advice is social media. Many advisors today exist in the social media space and practice radical generosity with their knowledge and expertise.

However, as with anything, only some on the internet are experts. Millennials should approach some free financial literacy with the same caution that they might approach an unusual, spam-like social media direct message.

Millennials investing in company-sponsored plans need to talk with their plan provider to ensure that their money works for them by being invested appropriately for their target retirement date and risk tolerance. Plan providers can discuss this with millennials, but millennials can also address this with financial advisors as part of their overall picture.

Joy also encourages millennials to talk with someone if they have stock options as part of their overall compensation. She has seen ill-prepared millennials make very reactive decisions regarding their stock options. She says planning can make these stock options more integrated into millennials’ financial plans.

Where Do Millennials Get Financial Advice?

According to a survey from the National Association of Personal Financial Advisors, most millennials get financial advice from a family member (31%), a website (27%), a trusted friend (26%), a parent (26%), a financial advisor (21%), or social media (20%). Thirty-four percent of millennials and Gen Z respondents said that lack of financial guidance was hurting their ability to manage their retirement plans.

How Are Millennials Investing Their Money?

Millennials who are eligible are doing an excellent job of participating in their employer-sponsored plans. Millennials also leverage technology to help them invest in vehicles of their choice.

How Much Should Millennials Save for Retirement?

A quick calculation to determine how much money millennials need to save for retirement is known as the 4% rule.Millennials should estimate how much money they would like in retirement per year and divide that amount by 0.04.This number assumes a 30-year life span and a 5% rate of return.

The Bottom Line

Millennials are DIY-ing their financial future more than any generation before them, but financial advisors agree they’re doing an OK job. Still, millennials who desire the best outcomes should prioritize goals and budgeting, take advantage of “free money” from their employer, make a savings plan, and stick to it.

Financial advisor Melissa Joy reminds us that perception is not always reality because “you always think everyone is doing better than you are, and that is not always the case.” However, millennials worried about how they stack up should not quit before they begin. It’s not too late to plan for your financial future.

Douglas Boneparth reiterates, “The first best time is yesterday. The second best time is today.”

Financial Advisors’ Advice For Millennials (2024)

FAQs

Where do millennials get financial advice? ›

The most popular source for millennials to get financial advice is social media. 11 Many advisors today exist in the social media space and practice radical generosity with their knowledge and expertise.

What is the 80 20 rule for financial advisors? ›

It suggests 80% of an outcome is often the result of just 20% of the effort you put into it. Often, by prioritizing the 20% of your efforts that make the biggest splash, you can reduce excess commotion. In that spirit, here are 3 financial best practices that pack a lot of value per “pound” of effort.

What are the financial struggles of millennials? ›

Because of this, many in the millennial demographic have struggled with the cost of living, amassing significant credit card debt to make ends meet and further adding to their financial stress. This is even worse in the US, where many American millennials face huge healthcare costs or health insurance fees.

What percent of millennials use a financial advisor? ›

50% of Millennials polled by Nationwide Retirement Institute® said they see a need to use a financial professional and more than 75% said they want to work with a professional to help them mitigate risk and plan for retirement.

What is the 50/20/30 budget rule? ›

Key Takeaways. The 50-30-20 budget rule states that you should spend up to 50% of your after-tax income on needs and obligations that you must have or must do. The remaining half should dedicate 20% to savings, leaving 30% to be spent on things you want but don't necessarily need.

What is the average wealth of a millennial? ›

At age 38, the average age of older millennials in 2022, our model predicted that the typical family would have about $95,000 in median wealth based on how all generations fared at the same average age. Instead, the typical older millennial had over $130,000.

Is 2% high for a financial advisor? ›

Answer: From a regulatory perspective, it's usually prohibited to ever charge more than 2%, so it's common to see fees range from as low as 0.25% all the way up to 2%, says certified financial planner Taylor Jessee at Impact Financial.

At what net worth do I need a financial advisor? ›

Very generally, having between $50,000 and $500,000 of liquid assets to invest can be a good point to start looking at hiring a financial advisor. Some advisors have minimum asset thresholds. This could be a relatively low figure, like $25,000, but it could also be higher, such as $500,000, $1 million or even more.

Is 1.5 too much for financial advisor? ›

If you're getting a return that you feel is worth the fee, then you may not be paying too much. While 1.5% is on the higher end for financial advisor services, if that's what it takes to get the returns you want, then it's not overpaying, so to speak.

What is the top three problems of millennials today? ›

What are the most common challenges among millennials?
  • Low-paying Jobs/ Unemployment. Sad to say, wages remain unmoved despite inflation. ...
  • Technology Addiction. ...
  • Cancel Culture. ...
  • College Debt. ...
  • Discrimination. ...
  • Substance/ Alcohol/ Sex Addiction. ...
  • Violence/ Bullying. ...
  • Less Human Interaction.

What is the most common debt for millennials? ›

Millennials are most likely to have student debt, but Gen Xers have the highest balance. Specifically, 38.4% of millennials have student debt, with a median balance of $24,112.

Which generation has it the hardest financially? ›

Gen Zers are having a harder time making ends meet, let alone building wealth. Roughly 38% of Generation Z adults and millennials believe they face more difficulty feeling financially secure than their parents did at the same age, largely due to the economy, according to a recent Bankrate report.

What is the top 1 percent income for millennials? ›

When Millennials Make the 1% Mark — For Their Age Group. Consider that millennials are toward the younger end of earners, which plays a role in where they fall on the net worth continuum. “They hit the top 25% at around $50,000 and the top 1% at about $175,000,” Jennings said.

Who is the most trusted financial advisor? ›

While we strive to provide a wide range of offers, Bankrate does not include information about every financial or credit product or service.
  • Top financial advisor firms.
  • Vanguard.
  • Charles Schwab.
  • Fidelity Investments.
  • Facet.
  • J.P. Morgan Private Client Advisor.
  • Edward Jones.
  • Alternative option: Robo-advisors.

Where does Gen Z go for financial advice? ›

The top sources of financial advice for Gen Zers are relatives and friends, social media, and financial advisors.

How do most people find their financial advisor? ›

Match Online With an Advisor

The internet is filled with firms that connect financial advisors with new clients, and it's often a free service for investors.

Where do millennials get their information from? ›

Frequency of using selected news sources among millennials in the United States as of August 2022
CharacteristicDailyNever
Radio18%30%
Online-only news sites17%28%
Cable news14%41%
Network news13%36%
5 more rows
Jan 4, 2024

Where do most 18-24 year olds say they learn about personal finance? ›

Answer: 79% of Americans representing the millennial or Gen Z age groups have gotten financial advice from social media Questions: Have you learned any personal finance habits/tips from social media? Are there any specific lessons that stand out?

How do people get financial advice? ›

Work with aligned financial advisors

If you're turning to financial advisors, it's important that you find an advisor who's aligned with your needs. You're most likely to get the best advice from a fiduciary advisor who accepts only fee-paying clients.

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