HONOR and BYD are joining forces to revolutionize the smart mobility landscape. In a groundbreaking partnership, these two industry leaders have signed a strategic cooperation agreement, marking a significant step forward in the integration of their respective strengths. The collaboration aims to create a seamless and highly personalized mobility experience, catering to the needs of modern users. With a focus on technological innovation, ecosystem collaboration, and joint marketing, the partnership will bring together HONOR's cutting-edge connected vehicle solutions and BYD's next-generation DiLink smart ecosystem.
The partnership's three main pillars will drive progress: technological integration, ecosystem collaboration, and joint marketing. In technology and product development, HONOR and BYD will delve deeper into cross-device ecosystem fusion, AI Agent integration, and high-precision Bluetooth digital key technology, fostering innovation and pushing the boundaries of what's possible. This collaboration will result in a shared product and data collaboration model, leveraging HONOR's vehicle connectivity capabilities and BYD's smart ecosystem, enabling platform-level interoperability and enhanced customer benefits.
In the realm of communication and outreach, the two companies will coordinate joint marketing campaigns around key launch events, such as new vehicle and smartphone releases. They will also explore creative, multi-channel engagement strategies to reach a broader user base, ensuring that their message resonates with a diverse audience. This partnership signifies a comprehensive strategic alliance between the two brands in the AI era, with smart mobility as a key focus area. Li Jian, CEO of Honor Device Co., Ltd., emphasized that HONOR and BYD will work closely on joint technology development, industrial complementarity, and ecosystem building to deliver seamless, intelligent, and premium mobility experiences, creating a new paradigm for smart living.
