How Much Do Affiliate Marketers Make? From Beginners to Pros (2024)

Affiliate marketing is a strategy for generating active and passive income. With the affiliate marketing industry forecasted to reach around $15.7b in 2024, it’s an attractive path many entrepreneurs and content creators are exploring.

Can affiliate marketers make $100,000 a year? Yes but it’s not easy.

This article sheds light on the earnings of affiliate marketers, including the methods involved and statistics showing the net profit you can expect in this dynamic field.

We’ll also look into our Printify Affiliate Program, where there’s no ceiling on how much you can make.

  • Factors That Influence Affiliate Marketing Earnings
    • Chosen Product or Niche
    • Commission Rates
    • Quality of Traffic
    • Conversion Rates
    • Traffic Source and Volume
    • Program Terms and Conditions
  • How Much Money Do Affiliate Marketers Make?
  • What to Expect as a Beginner Affiliate Marketer
  • Start Your Affiliate Marketing Journey With Printify
  • To Summarize

Factors That Influence Affiliate Marketing Earnings

When delving into the nitty-gritty of an affiliate marketing salary, it’s important to understand which factors impact your affiliate income.

These factors not only determine how much do affiliate marketers make a year, but they also indicate which strategies work best for building a successful affiliate business.

Chosen Product or Niche

Selecting the right product or affiliate niche is the foundation of affiliate marketing, impacting your ability to engage and attract your target audience. A well-chosen niche or product should align with your interests and expertise, as this enhances the authenticity and quality of your content marketing.

While different niches like health, technology, and personal finance offer vast opportunities, they also come with high competition. Meanwhile, more specialized niche topics might offer less competition but could have a smaller audience.

Successful affiliate marketers often balance their passion with market demand with a niche that’s both profitable and enjoyable to work in​​​​.

To find more about affiliate niches, check out our piece – 21 Best Niches for Affiliate Marketing in 2024.

Commission Rates

How Much Do Affiliate Marketers Make? From Beginners to Pros (1)

Affiliate programs offer varying commission structures, which can significantly impact your income. It’s not just about the percentages on offer – the type of product and the average sales price also matter.

The product’s demand and the ability to convert leads into sales must be considered when determining income potential.

High commission rates won’t yield significant affiliate income if the product has low demand or if the affiliate’s marketing campaigns don’t effectively convert visitors into buyers.

  • High-ticket vs low-ticket items

    High-ticket items may have lower commission rates but can lead to substantial earnings due to higher prices.

    For example, a 5% commission on a $1,000 product yields $50, whereas a 10% commission on a $50 product earns only $5. Therefore, promoting expensive items can sometimes be more lucrative despite lower percentage rates.

    However, choosing between high-ticket and low-ticket items should align with the affiliate’s niche, desired audience, and marketing strategy.

  • Recurring commissions

    Many affiliate programs, especially those in the software or subscription service industries, offer recurring commissions. This means that an affiliate earns not just on the initial sale but also receives commissions as long as the customer remains subscribed.

    For instance, promoting a monthly subscription service might earn a smaller monthly amount. However, this can accumulate a significant income over time, especially if customer retention is high.

  • Lifetime value of customers

    The lifetime value (LTV) is the total amount a customer is expected to spend on your products or services. This figure provides a complete picture of a customer’s value beyond their first purchase.

    Evaluating the LTV is important for programs that offer recurring commissions. By analyzing how long customers typically continue to use the service or product, you can gauge the overall profitability they bring.

    Customers with a high LTV are often more valuable in the long run. Their continuous engagement and purchases can yield more profit, even if the commission on initial sales seems lower.

    Understanding and focusing on increasing the LTV of customers can be a more sustainable and profitable strategy in affiliate marketing.

  • Different commission structures
    Affiliate programs offer different types of commission structures. For example:
    • Flat rate commissions. A fixed amount per sale, regardless of the product’s price.
    • Percentage-based commissions. A percentage of the sale’s total value.
    • Tiered commissions. Varying commission rates based on performance metrics, like sales volume.

Quality of Traffic

The quality and quantity of traffic directed to your affiliate links are crucial for maximizing earnings. High-quality traffic refers to visitors who are genuinely interested in the affiliate products or services and are more likely to become customers.

Strategies to attract quality traffic include:

  • Search engine optimization (SEO)
  • Content marketing
  • Social media marketing
  • Email marketing

Focusing on targeted traffic, which may involve utilizing keywords and creating valuable content, can lead to higher conversion rates and more effective monetization of your affiliate links.

Leveraging tools like Google Analytics can help you understand traffic sources and audience behavior. This allows you to refine your strategies for better engagement and can contribute to a successful affiliate marketing campaign.

Find out if you’ve gained organic traffic from search engines or directed traffic from a YouTube channel or social media platforms.

For example, publishing a blog post on a popular site or employing carefully crafted native ads can greatly enhance traffic quality, leading to more engaged and profitable visitors.

Conversion Rates

Simply attracting traffic to your site isn’t the end goal – the key is turning those visitors into paying customers.

Conversion rates measure the percentage of visitors who take the desired action, such as making a purchase.

To achieve high conversions, try focusing on conversion rate optimization (CRO). CRO involves tweaking various aspects of your website and marketing strategy, such as the website layout, the quality of your content, and the placement of your affiliate links.

By making these strategic adjustments, you’ll improve users’ experience and persuade more visitors to make purchases, boosting conversion rates and sales.

Traffic Source and Volume

How Much Do Affiliate Marketers Make? From Beginners to Pros (2)

Earnings are closely linked to the volume and quality of traffic. More traffic often translates to higher earnings, but the quality of the traffic determines your conversion rates.

A successful affiliate marketer not only focuses on how to drive traffic but also on its quality. For instance, traffic from a dedicated YouTube channel might be more engaged than from social media platforms.

Creating content tailored to your audience, whether through blog posts, YouTube videos, or engaging social media posts, can significantly boost your traffic’s quantity and quality.

Program Terms and Conditions

Ensure you understand the terms and conditions of the affiliate marketing program you join. These can include payment schedules and rules for promoting affiliate products.

Some programs might have thresholds for payouts or specific conditions under which commissions are paid.

However, there is a program with no such affiliate marketing income threshold. Hint – it’s Printify.

Make It Happen Today!

Start Selling

How Much Money Do Affiliate Marketers Make?

How Much Do Affiliate Marketers Make? From Beginners to Pros (3)

According to Ahrefs, affiliate marketing income varies widely.

How much do beginner affiliate marketers make? Many affiliate marketers – 57.55% of them, earn modest amounts under $10,000 per year. A smaller percentage achieve substantial incomes, ranging up to six figures.

The difference between full-time and part-time, novice and seasoned affiliate marketers also highlights the disparity in earnings.

Full-time affiliate marketers potentially earn around $30,000-$50,000 annually. These figures represent net profits, not just revenue, accounting for the expenses of running their affiliate business.

Based on Glassdoor survey respondents, the average salary of affiliate marketers varies depending on their experience level:

Experience Average Salary
Entry Level $40,000 - $60,000
Mid Level $60,000 - $80,000
Senior Level $80,000 - $100,000+

These figures are indicative and can vary based on factors such as niche, the affiliate marketing strategy, the affiliate network or platform used, and the marketer’s ability to drive traffic.

Quick tip

Your affiliate income is influenced by many factors. These include commission rates, the quality of the affiliate products, and your ability to create compelling promotional content for YouTube, blog articles, and social media.

Let’s take a look at Amazon affiliates and their potential earnings.

As of October 2023, an average affiliate marketer at Amazon makes around $119,975 per year. The base salary is around $87,354, plus extra earnings like bonuses and stock options add up to about $32,621. Most people in this job earn between $90,000 and $161,000 annually.

What to Expect as a Beginner Affiliate Marketer

How Much Do Affiliate Marketers Make? From Beginners to Pros (6)

When embarking on an affiliate marketing career as a beginner, you need to set realistic expectations. You’re unlikely to see immediate financial success – just like in online dating, you don’t meet your spouse at the first swipe.

Focus on laying a strong foundation in content creation and audience building. Affiliate marketing requires patience, as implementing effective strategies takes time.

You should prioritize understanding your target audience, mastering SEO, and creating valuable content that resonates with your audience. Feel free to share your personal experience with them – most affiliates do.

Choose the right affiliate program that aligns with your niche and audience. Doing so could turn you into a super affiliate with an average annual salary exceeding six figures.

As you grow, your affiliate marketing efforts will gradually lead to success. Remember, most successful affiliates don’t achieve their goals overnight – it’s a journey of continuous learning and adaptation.

Start Your Affiliate Marketing Journey With Printify

How Much Do Affiliate Marketers Make? From Beginners to Pros (7)

Joining the Printify Affiliate Program opens a sea of advantages for those looking to start affiliate marketing or expand their existing efforts. Printify Affiliate offers a 5% commission with no limit on your potential earnings.

Take advantage of monthly payouts via PayPal and request custom promo codes for your audience to boost your affiliate revenue.

It works by adding an affiliate link to your social media promoting products from Printify. Then, you’ll earn from each sale generated from this link.

Commencing your affiliate career with us is effortless and free. With no approval process, you can start right away. Our program offers a 90-day cookie life and dedicated support to maximize your success.

Who should join other affiliates on their Printify journey? Our program is ideal for bloggers, YouTubers, influencers, marketing agencies, POD enthusiasts, and anyone interested in generating additional income through affiliate marketing.

Become an Affiliate

To Summarize

How much do affiliate marketers make a month or in a year? Factors like niche selection, commission rates, and traffic quality influence these amounts.

Whether you create content for your YouTube channel, write a blog, or use native advertising to promote products, affiliate marketing requires strategic planning and dedication.

Whatever your approach, Printify can significantly enhance your affiliate marketing journey.

Get onboard by signing up for the Printify Affiliate Program and embrace this unique opportunity to collaborate, grow, and earn affiliate income.

If you need any assistance or have questions, Printify’s Affiliate Manager is just an email away at [emailprotected].

Make It Happen Today!

Start Selling

Written by

How Much Do Affiliate Marketers Make? From Beginners to Pros (8)

Zane Bratuskina

Zane is a writer and translator with over eight years of experience. She considers words the most powerful tool in marketing and human life. Zane aims to write as clearly and simply as possible so that her reader always feels relaxed, no matter their background. Her greatest passions are reading and human psychology; she believes that combining these two makes it possible to achieve a significant impact in customer satisfaction.

How Much Do Affiliate Marketers Make? From Beginners to Pros (2024)

FAQs

How Much Do Affiliate Marketers Make? From Beginners to Pros? ›

Beginner – $0 to $1,000 per month. Intermediate – $1,000 to $10,000 monthly. Advanced – $10,000 to $100,000 per month.

How much can a beginner make in affiliate marketing? ›

Beginner affiliate marketers typically make up to 30% commission per sale. Depending on the number of sales made, beginner affiliate marketers can make anywhere from $10,000 to $100,000 annually.

How much do affiliate marketers make in the first year? ›

How Much Money Do Affiliate Marketers Make?
ExperienceAverage Salary
Entry Level$40,000 - $60,000
Mid Level$60,000 - $80,000
Senior Level$80,000 - $100,000+
Jan 26, 2024

Can you make $10,000 a month with affiliate marketing? ›

Affiliate marketing is a hard way to make money, but if you want to make $10,000 per month, you need a clear plan, hard work, and the will to keep learning.

Can you make $100 a day with affiliate marketing? ›

Here's the truth: it takes work, but reaching a daily income goal of $100 is achievable. This guide will equip you with the knowledge and strategies to navigate the world of affiliate marketing, minus the sugar-coating.

How hard is affiliate marketing for beginners? ›

Reality: Anyone can be an affiliate marketer, but not everyone will succeed. Being an affiliate marketer requires skill, experience, and work. It is not a quick or easy road to success, but when done properly, it can generate impressive income.

What is a realistic affiliate marketing salary? ›

The estimated total pay for a Affiliate Marketing is $92,227 per year, with an average salary of $65,986 per year. These numbers represent the median, which is the midpoint of the ranges from our proprietary Total Pay Estimate model and based on salaries collected from our users.

How long does it take to start making money as an affiliate? ›

How long does it take to make money with affiliate marketing? Generally, most affiliate marketers start to see their first commissions rolling in around the 6-month to one-year mark. Search engines need time to index a site.

Can you realistically make money from affiliate marketing? ›

Affiliate marketing can be lucrative, but it takes a commitment of time and money to make it a real business. Do thorough research before you jump on the affiliate-marketing bandwagon. Also, remember to avoid putting all your eggs in one basket.

What is the average affiliate payout? ›

According to multiple accounts, the average affiliate commission lies between 5% and 30%. The biggest factor affecting affiliate commission rates is the industry.

What is the fastest way to make money with affiliate marketing? ›

16 affiliate marketing tips to make more money
  1. Launch your affiliate site with existing content.
  2. Diversify your affiliate partners.
  3. Own the relationship with your audience.
  4. Become an affiliate for audience-recommended products.
  5. Know the ins and outs of the products you're recommending.
  6. Disclose affiliate links.
Jun 18, 2024

Can you make money first day affiliate marketing? ›

While some get their first buck on their first day, it could take several weeks or more for most people. With so many affiliate marketers vying for the attention of consumers, it's essential to know how affiliate marketing works and how fast you can make money with it in order to set realistic expectations.

How many followers do you need to make money from affiliate marketing? ›

How many followers do you need to do Instagram affiliate marketing? When sharing affiliate products on Instagram, the quality of followers is more important than the quantity. If your audience is niche and very engaged, you could begin earning passive income through Instagram with less than 1,000 followers.

What is more profitable than affiliate marketing? ›

Dropshipping typically provides higher profit margins since you can decide your selling price. Meanwhile, most affiliate programs offer a fixed commission. Earning potential.

How do I start affiliate marketing with little money? ›

How to start affiliate marketing with (almost) no money
  1. Find a niche OR a good affiliate program. The first and most important step is figuring out what you want to talk about and promote—in other words, your niche. ...
  2. Decide on one traffic channel. ...
  3. Create killer content. ...
  4. Promote like crazy. ...
  5. Scale it up.
Mar 6, 2024

What affiliate marketing pays the most? ›

The highest paying affiliate programs in 2024
  • SEMrush ($200 Commissions) ...
  • Trip Advisor. ...
  • Coursera (Up to 45%) ...
  • Amazon Associates Program (Up to 10%) ...
  • Rakuten Advertising (Most Prominent Brands) ...
  • eBay Partner Network (Up to 4%) ...
  • CJ Affiliate (7.69% of the Market Share) ...
  • PartnerStack (25% Recurring)
Sep 3, 2024

How long does it take to start making money with affiliate marketing? ›

How long does it take to make money as an affiliate marketer? Based on my experience and speaking with many affiliate marketers, on average, it takes around six to 12 months to start earning money as an affiliate marketer and around two years to earn enough money to quit your day job.

Is it worth it to start affiliate marketing? ›

Affiliate marketing can be a source of high passive income, as some successful affiliates make over $100,000 per month. However, it requires effort, patience, and consistency to succeed. To be successful in affiliate marketing, it is important to choose a niche that you are genuinely interested in.

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