Illuminating Opportunities: The Top 10 Companies Leading the Digital Signage Market (2024)

Introduction:

In today's digital age, digital signage has become an essential tool for businesses to engage customers, enhance brand visibility, and deliver dynamic content. As the digital signage market size continues to expand, certain companies stand out for their innovative solutions, technological expertise, and market leadership. In this blog, we'll explore the top 10 companies driving innovation and shaping the future of the digital signage market.

The global Digital Signage Market Size was valued at 19.78 billion U.S. dollars in 2018 and is expected to grow to 35.94 billion U.S. dollars in 2026, at a compound annual growth rate (CAGR) of 7.8% during the forecast period.

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1. Samsung Electronics Co., Ltd.:

- Overview: Samsung is a global leader in digital signage solutions, offering a diverse range of displays, video walls, and software platforms.

- Expertise: Samsung's displays deliver stunning visuals and interactive experiences, while their software platforms enable seamless content management and scheduling.

- Innovation: Samsung continues to innovate with cutting-edge technologies such as LED and OLED displays, pushing the boundaries of digital signage possibilities.

2. LG Electronics Inc.:

- Overview: LG offers a comprehensive portfolio of digital signage products, including high-resolution displays, outdoor signage solutions, and software platforms.

- Expertise: LG's displays feature advanced image quality and durability, making them suitable for various indoor and outdoor applications.

- Innovation: LG is at the forefront of innovation with features like ultra-thin bezels, transparent displays, and advanced content management systems.

3. NEC Corporation:

- Overview: NEC specializes in professional display solutions for digital signage, providing high-performance displays, video walls, and content management software.

- Expertise: NEC's displays offer exceptional reliability, color accuracy, and scalability, making them ideal for large-scale deployments in diverse environments.

- Innovation: NEC invests in innovation, developing technologies like direct LED backlighting and advanced cooling systems to enhance display performance and longevity.

4. Sony Corporation:

- Overview: Sony offers a wide range of professional displays and digital signage solutions, including 4K displays, interactive touchscreens, and content management software.

- Expertise: Sony's displays combine stunning visuals with intuitive user interfaces, creating immersive and engaging digital experiences.

- Innovation: Sony is known for its innovative technologies like Triluminos displays and Bravia Engine processing, delivering unparalleled image quality and color accuracy.

5. Sharp Corporation:

- Overview: Sharp provides cutting-edge digital signage solutions, including high-resolution displays, interactive touch panels, and cloud-based content management systems.

- Expertise: Sharp's displays feature energy-efficient designs and innovative technologies like UV2A panels, ensuring vibrant colors and clear visibility in any environment.

- Innovation: Sharp continues to innovate with features like IoT connectivity and AI-powered analytics, enabling smarter and more personalized digital signage experiences.

6. Cisco Systems, Inc.:

- Overview: Cisco offers networking and collaboration solutions for digital signage, providing robust hardware, software, and cloud-based services.

- Expertise: Cisco's networking solutions ensure reliable connectivity and seamless integration with digital signage displays and content management systems.

- Innovation: Cisco is driving innovation with technologies like Software-Defined Networking (SDN) and Intent-Based Networking (IBN), enabling dynamic and responsive digital signage deployments.

7. Daktronics, Inc.:

- Overview: Daktronics specializes in LED video displays and digital billboards for outdoor advertising, sports venues, and transportation hubs.

- Expertise: Daktronics' displays offer high brightness levels, wide viewing angles, and rugged construction, ensuring visibility and durability in any outdoor environment.

- Innovation: Daktronics is known for its innovative LED technologies like Dynamic Pixel Resolution (DPR) and SpectraChip color calibration, delivering superior image quality and reliability.

8. Planar Systems, Inc.:

- Overview: Planar offers a range of digital signage solutions, including LCDs, video walls, and touchscreens for retail, hospitality, and corporate environments.

- Expertise: Planar's displays feature sleek designs, narrow bezels, and advanced image processing, creating immersive and attention-grabbing digital experiences.

- Innovation: Planar is driving innovation with technologies like ERO (Extended Ruggedness and Optics) and Corning Gorilla Glass, ensuring durability and performance in demanding applications.

9. E Ink Holdings Inc.:

- Overview: E Ink specializes in electronic paper displays (EPDs) for digital signage applications, offering low-power, high-contrast displays suitable for indoor and outdoor installations.

- Expertise: E Ink's displays provide sunlight readability, wide viewing angles, and ultra-low power consumption, making them ideal for electronic shelf labels, wayfinding signage, and e-books.

- Innovation: E Ink continues to innovate with color e-paper displays, flexible substrates, and wireless connectivity options, expanding the possibilities for digital signage applications.

10. Panasonic Corporation:

- Overview: Panasonic offers a diverse range of digital signage solutions, including displays, projectors, and interactive kiosks for retail, transportation, and hospitality industries.

- Expertise: Panasonic's displays feature high resolution, brightness, and reliability, ensuring exceptional performance in various indoor and outdoor environments.

- Innovation: Panasonic is driving innovation with technologies like HDR imaging, 4K projection, and laser phosphor displays, delivering immersive and impactful digital signage experiences.

Conclusion:

These top 10 companies exemplify excellence and leadership in the digital signage market, offering innovative solutions that enhance engagement, visibility, and brand awareness. With their expertise, innovation, and commitment to pushing the boundaries of digital signage technology, these companies are shaping the future of digital communication and transforming the way businesses connect with their audiences.

Illuminating Opportunities: The Top 10 Companies Leading the Digital Signage Market (2024)

FAQs

Illuminating Opportunities: The Top 10 Companies Leading the Digital Signage Market? ›

Samsung Electronics today announced that it has been named the number one signage manufacturer for the fifteenth consecutive year by market research firm Omdia, once again demonstrating its leadership in the global digital signage market.

Who is the global leader in digital signage? ›

Samsung Electronics today announced that it has been named the number one signage manufacturer for the fifteenth consecutive year by market research firm Omdia, once again demonstrating its leadership in the global digital signage market.

What is the Outlook for digital signage market? ›

The global digital signage market size was USD 25.24 billion in 2023, calculated at USD 27.13 billion in 2024 and is expected to reach around USD 54.69 billion by 2034, expanding at a CAGR of 7.41% from 2024 to 2034.

How big is the signage industry? ›

The net worth of the market was USD 37.4 billion in 2023 and is expected to reach USD 39.6 billion in 2024. The signage industry is projected to witness a CAGR of 6.6% from 2024 to 2034 and reach a market valuation of USD 75.4 billion by 2034.

What is the size of digital signage market in India? ›

The India digital signage system market is estimated to be valued at US$ 604.8 million in 2021 and is expected to exhibit a CAGR of 15.2% over the forecast period (2021-2028). Recent Developments: In August 2019, LG Electronics, a South Korea based electronic company launched OOH display solutions for Indian market.

What is the CAGR of the digital signage market? ›

Digital Signage Market Size & Trends

The global digital signage market size was estimated at USD 26.76 billion in 2023 and is expected to grow at a compound annual growth rate (CAGR) of 8.1% from 2024 to 2030.

Who needs digital signage? ›

Digital signage is a technology that uses screens to display dynamic or static visuals, typically for advertising or informational purposes. It can show content such as images, videos, and web pages, and it's commonly used in retail, hospitality, education and corporate settings.

Is digital signage profitable? ›

Implementing digital signage can lead to a substantial increase in sales volume by 31.8% and boost customer engagement by 30%.

What is the future of the signage industry? ›

Signage Market Outlook for 2024 to 2034

The market is predicted to grow at a CAGR of 6.6% over the forecast period. The signage industry share is estimated to reach a value of nearly US$ 75.4 billion by 2034.

Why is digital signage gaining popularity? ›

Digital signage solutions offer a cohesive brand experience between a businesses digital and physical presence, especially in the retail industry. Customers that engage with companies through a variety of channels drive three times the volume of sales.

How do you market digital signage? ›

Successful Digital Signage Marketing Strategy
  1. Content Creation and Management.
  2. Display Placement and Design.
  3. Integration With Other Marketing Channels.
  4. Update Content Regularly.
  5. Data Analytics.
  6. Consistent Branding.
  7. Selecting The Right Technology.
  8. Staff Training and Support.
Aug 4, 2024

How big is the outdoor digital signage market? ›

Trend: Rising Adoption of Outdoor Digital Signage Solutions

In line with this, the global outdoor digital signage market size was valued at USD 7.5 billion in 2023 and is projected to reach USD 14.31 billion by 2032, growing at a CAGR of 8.41% from 2024 to 2032.

How big is the esignature market? ›

The global digital signature market size was valued at USD 5.34 billion in 2023. The market is projected to grow from USD 7.61 billion in 2024 to USD 118.88 billion by 2032, exhibiting a CAGR of 41.0% during the forecast period.

Who is the leader of the world in digital transformation? ›

1. Diego Ventura, CEO, noHold. Diego Ventura makes the Digital Transformation Leaders List for his work on helping people communicate with computers.

Who is the global leader in digital reality solutions? ›

Hexagon happened

Hexagon, a Swedish conglomerate, divests from numerous holdings and begins investing in digital reality and autonomous solutions.

Who is a digital leader? ›

A digital leader is a leader that is proactive about exploring how information technology (IT) can help their organisation become more responsive to their customers' needs, deliver better products and services (or deliver them differently) and adapt to a changing environment.

Who is the head of digital? ›

CDOs, also known as Digital Directors or Heads of Digital, are the navigators of a company's digital voyage. They orchestrate a symphony of digital elements, encompassing websites, social media, e-commerce platforms, and marketing campaigns, to harmonize with the company's objectives.

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