iPhone - Buying iPhone (2024)

When it comes to purchasing a new iPhone, there’s no better place to buy than Apple. For all your questions about carrier support, payment options, and getting your new iPhone set up, we have all the answers youneed.

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We’ll make sure it works with yourcarrier.

  • Can you connect my new iPhone to any carrier?

    For sure. We can easily activate your new iPhone so you can keep your same number and rate plan, saving you a trip to the carrier’s store. A Specialist can even help you get connected via phone or chat. Show more Show less

  • Will my new iPhone
    be unlocked?

    Every iPhone you buy from us online or in an AppleStore is unlocked, with the exception of a few carrier financing options. With an unlocked iPhone, you’re free to go with the carrier of yourchoice. Show more Show less

  • What about carrier plans with my newiPhone?

    You can easily stick with the carrier plan you have. If you’re looking to switch, stop by your nearest AppleStore or call 1-800-MY-APPLE. We can talk about what’s best foryou. Show more Show less

  • Is it cheaper to buy from my carrier?

    Not necessarily. While many carriers have special offers for buying an iPhone, most of those promotions are also available in an AppleStore. Come in or call a Specialist and let us know what you’re looking for. There’s a good chance we can find an option that works for you. Show more Show less

Have more questions about carrier support?

Chat now

Let’s talk paymentoptions.

  • Should I buy with AppleCard?

    Definitely. You’ll get 3%Daily Cash back on the purchase of your new iPhone and any accessories when you buy from Apple. Or if you’d rather pay for your iPhone monthly, just choose AppleCard Monthly Installments as your payment option and get interest-free payments and 3% Daily Cash, all up front.1 Show more Show less

    Learn more about AppleCard Learn more about AppleCard Monthly Installments

  • Can I get carrier deals at Apple?

    Yep! When you buy online or in person at an AppleStore, you can get up to $1000in credit on a new iPhone with AT&T, Boost Mobile, T‑Mobile, or Verizon. Trade‑in may berequired.2 Show more Show less

    See all carrier deals atApple

  • Can I trade in my old phone?

    Absolutely. We offer competitive trade‑in values that you can use to lower the cost of your new iPhone, or get back on a gift card.3 If your trade‑in doesn’t have any monetary value, we can recycle it for free. And if you have any old devices lying around, you can trade those in, too. Show more Show less

    Learn more

  • What if I want a new iPhone every year?

    We have an option for that. With the iPhone Upgrade Program, you can get the latest iPhone every year with AppleCare+ coverage included.4 Interested? Just chat, call, or visit an AppleStore to learn more from a Specialist. Show more Show less

    See how it works

Have more questions about paymentoptions?

Chat now

We’ll help get your new iPhone set upquickly.

  • Can you help me set up my new iPhone?

    You bet. Whether you buy online or in an AppleStore, it’s quick and easy to get your new iPhone set up the way you like. Whether you visit us in a store or join a PersonalSetup session online, we’ll help transfer your contacts and photos, show you how to set up privacy and security features like FaceID or TouchID, andmore. Show more Show less

  • Is it hard to move everything over to my new iPhone?

    Not at all. If you back up your data on your current iPhone to your computer or iCloud before you come in or before your online PersonalSetup session, we can move everything over in a snap. If you’re not able to back up beforehand, we can move all your data over using Quick Start when we set up your new iPhone.

    If you’re switching to iPhone from Android, you can securely transfer your stuff in just a few taps with the Move to iOS app. And with iOS18, you’ll have temporary access to all the iCloud storage you need to back up all your apps and data — so moving everything to your new iPhone is easier thanever.

    Show more Show less

  • Is all my
    information safe?

    Totally. We take privacy very seriously at Apple. What’s on your iPhone is your business. Getting your new device set up the way you like it is ours. If you trade in with us online, we’ll show you how to erase all the data from your iPhone before you send it in. And if you trade in at an AppleStore, we’ll erase all the data right then andthere. Show more Show less

  • What do I get with AppleCare+ coverage?

    Your new iPhone comes with one year of hardware repair coverage and 90days of tech support. With AppleCare+, you can extend that coverage and get unlimited incidents of accidental damage coverage. Or you can upgrade to AppleCare+ with Theft and Loss for an additionalcost.5 Show more Show less

Have more questions about setting up youriPhone?

Chat now

Which iPhone is
right for you?

NewiPhone 16 Pro

The ultimate iPhone.

Pre-order

Learn more

View in AR

Titanium with textured
matte glass back

Action button

Apple Intelligence7

Dynamic Island

A magical way to interact withiPhone

A18 Pro chip
with 6-core GPU

Camera Control

Easier way to capture

Faster access to photo and video tools

Pro camera system

48MP Fusion 48MP
Ultra Wide Telephoto

Super-high-resolution photos (24MP and 48MP)

Next-generation portraits with Focus and Depth Control

Dolby Vision up to 4K at 120 fps

Spatial photos and videos

Latest‑generation PhotographicStyles

48MP macro photography

Up to10x

optical zoom range

Emergency SOS

Emergency SOS
via satellite8

Crash Detection9

Roadside Assistance
via satellite8

Messages via satellite8

Up to 33 hours
video playback10

USB-C

Supports USB 3

FaceID

NewiPhone 16

Atotal powerhouse.

*

Pre-order

Learn more

View in AR

6.7″ or 6.1″

Super Retina XDR
display6

Aluminum with
color‑infused glass back

Action button

Apple Intelligence7

Dynamic Island

A magical way to interact withiPhone

A18 chip
with 5-core GPU

Camera Control

Easier way to capture

Faster access to photo and video tools

Advanced
dual-camera system

48MP Fusion 12MP Ultra Wide

Super-high-resolution photos (24MP and 48MP)

Next-generation portraits with Focus and Depth Control

Dolby Vision up to 4K 60 fps

Spatial photos and videos

Latest‑generation PhotographicStyles

Up to4x

optical zoom range

Emergency SOS

Emergency SOS
via satellite8

Crash Detection9

Roadside Assistance
via satellite8

Messages via satellite8

Up to 27 hours
video playback10

USB-C

Supports USB2

FaceID

iPhone 15

Asamazing asever.

*

Buy

Learn more

View in AR

6.7″ or 6.1″

Super Retina XDR
display6

Aluminum with
color‑infused glass back

Ring/Silent switch

Dynamic Island

A magical way to interact withiPhone

A16 Bionic chip
with 5-core GPU

Advanced
dual-camera system

48MP Main Ultra Wide

Super-high-resolution photos (24MP and 48MP)

Next-generation portraits with Focus and Depth Control

4x

optical zoom range

Emergency SOS

Emergency SOS
via satellite8

Crash Detection9

Roadside Assistance
via satellite8

Messages via satellite8

Up to 26 hours
video playback10

USB-C

Supports USB2

FaceID

iPhone SE

Seriouspower. Seriousvalue.

Buy

Learn more

View in AR

4.7″

Retina HD
display

Aluminum and glass

Ring/Silent switch

A15 Bionic chip
with 4-core GPU

Single-camera system

12MP Main

Portrait mode with

DepthControl

1x

optical zoom range

Emergency SOS

Up to 15 hours
video playback11

Lightning

Supports USB2

TouchID

  • Compare all iPhone models
  • Shop iPhone

Need some help? Chat now, call 1-800-MY-APPLE, or find a store.

Discover even more when you’reready.

After your new iPhone is set up just the way you like it, ask about our free Today at Apple sessions. Learn essential photo skills. Bring your videos to life in all-new ways. Or see how easy it is to createmusic.

Find a session near you

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  • * Pricing for iPhone16 and iPhone16Plus includes a $30 connectivity discount that requires activation with AT&T, Boost Mobile, T‑Mobile, or Verizon. Pricing shown for iPhone15 and iPhone15Plus includes a $30 connectivity discount for Boost Mobile, T‑Mobile, and Verizon customers that requires activation and would otherwise be $30 higher for all other customers. Pricing shown for iPhone14 and iPhone14Plus includes a $30 connectivity discount for Boost Mobile, T‑Mobile, and Verizon customers that requires activation and would otherwise be $30 higher for all othercustomers.
  1. AppleCard Monthly Installments (ACMI) is a 0% APR payment option that is only available if you select it at checkout in the U.S. for eligible products purchased at AppleStore locations, apple.com, the AppleStore app, or by calling 1‑800‑MY‑APPLE, and is subject to credit approval and credit limit. See support.apple.com/kb/HT211204 for more information about eligible products. APR ranges may vary based on when you accepted an AppleCard. Cardholders who accept an AppleCard on and/or after August 1, 2024: Variable APRs for AppleCard, other than ACMI, range from 19.24% to 29.49% based on creditworthiness. Rates as of August 1, 2024. Existing cardholders: See your Customer Agreement for applicable rates and fee. If you buy an ACMI‑eligible product by choosing to pay in full with AppleCard (instead of using ACMI), that purchase is subject to the AppleCard variable APR, not 0% APR. Taxes and shipping on ACMI purchases are subject to the variable APR, not 0% APR. When you buy an iPhone with ACMI, you’ll need to select AT&T, Boost Mobile, T‑Mobile, or Verizon as your carrier when you check out. An iPhone purchased with ACMI is always unlocked, so you can switch carriers at any time. ACMI is not available for purchases made online at the following special stores: Apple Employee Purchase Plan; participating corporate Employee Purchase Programs; Apple at Work for small businesses; Government and Veterans and Military Purchase Programs; or on refurbished devices. The last month’s payment for each product will be the product’s purchase price, less all other payments at the monthly payment amount. ACMI financing is subject to change at any time for any reason, including but not limited to installment term lengths and eligible products. See support.apple.com/kb/HT211204 for information about upcoming changes to ACMI financing. See the AppleCard Customer Agreement for more information about ACMIfinancing.

    To access and use all AppleCard features and products available only to AppleCard users, you must add AppleCard to Wallet on an iPhone or iPad that supports and has the latest version of iOS or iPadOS. AppleCard is subject to credit approval, available only for qualifying applicants in the United States, and issued by Goldman Sachs Bank USA, Salt Lake City Branch.

    If you reside in the U.S. territories, please call Goldman Sachs at 877‑255‑5923 with questions about AppleCard.

  2. AT&T iPhone16 Special Deal: Monthly price (if shown) reflects net monthly payment, after application of AT&T trade-in credit applied over 36 months with purchase of an iPhone16Pro, iPhone16ProMax, iPhone16, or iPhone16Plus and trade-in of eligible smartphone. Receive credit with purchase of an iPhone16Pro or iPhone16ProMax of either $1000, $830, or $350 (based upon the model and condition of your trade-in smartphone). Receive credit with purchase of an iPhone16 or iPhone16Plus of either $800 or $350 (based upon the model and condition of your trade-in smartphone). Max bill credits will not exceed the cost of the device. Requires upgrade of an existing line or activation of a new line and purchase of a new iPhone16Pro, iPhone16ProMax, iPhone16, or iPhone16Plus on qualifying 36 month 0% APR installment plan, subject to carrier credit qualification. Customers purchasing this offer through Apple cannot add the Next Up Anytime option. $0 down for well qualified customers only, or down payment may be required and depends on a variety of factors. Tax on full retail price due at sale. Requires activation on eligible AT&T unlimited plan. AT&T may temporarily slow data speeds if the network is busy. If you cancel eligible wireless service, credits will stop and you will owe the remaining device balance. Activation/Upgrade Fee: $35. Trade in device may not be on existing installment plan. Bill credits are applied as a monthly credit over the 36 month installment plan. Credits start within 3 bills. Will receive catchup credits once credits start. Wireless line must be on an installment agreement, active, and in good standing for 30 days to qualify. Installment agreement starts when device is shipped. To get all credits, device must remain on agreement for entire term and you must keep eligible service on device for entire installment term. Limited time offer; subject to change. Limits: one trade-in per qualifying purchase and one credit per line. May not be combinable with other offers, discounts, or credits. Purchase, financing, other limits, and restrictions apply. Price for iPhone16 and iPhone16Plus includes $30 AT&T connectivity discount. Activation required.

    Boost Mobile iPhone16 Special Deal: Buy an iPhone16Pro, iPhone16ProMax, iPhone16, or iPhone16Plus and get $1000 in bill credits (not to exceed the cost of the iPhone) applied over 36 months. No trade-in required. If you are trading in a device with this deal, trade-in value will be applied as additional bill credits over 36 months. Monthly price (if shown) reflects net monthly payment, after application of $1000 in bill credit (not to exceed the cost of the iPhone purchased) and trade-in credit (if applicable) applied over 36 months respectively. Requires activation of a new line, Boost Mobile Infinite Access plan and purchase on qualifying 36-month 0% APR installment plan, subject to carrier credit qualification. After making 12 installment payments, you may upgrade to a new iPhone and get up to $1000 in bill credits (not to exceed the cost of the iPhone) applied over 36 months for the new iPhone on the Infinite Access plan and purchase on new qualifying 36-month 0% APR installment plan, subject to carrier credit qualification. Tax on full retail price due at sale. If you cancel eligible wireless service, credits will stop and you will owe the remaining device balance. Bill credits are applied as a monthly credit over the 36-month installment plan. Trade-in credits start within 3 bills. Installment agreement starts when device is shipped. To get all credits, device must remain on agreement for entire term and you must keep eligible service on device for entire installment term. Limited-time offer; subject to change. Limits: one credit per line. May not be combined with other offers, discounts, or credits. Purchase, financing, other limits, and restrictions apply. Price for iPhone16 and iPhone16Plus includes $30 Boost Mobile connectivity discount. Activation required.

    T‑Mobile iPhone16 Special Deal: Monthly price (if shown) reflects net monthly payment, after application of T-Mobile trade-in credit applied over 24 months with purchase of an iPhone16Pro, iPhone16ProMax, iPhone16, or iPhone16Plus and trade-in of eligible smartphone. Receive credit with purchase of an iPhone16Pro, iPhone16ProMax, iPhone16, or iPhone16Plus of $1000 or $500 for customers on a Go5G Next plan (based upon the model and condition of your trade-in smartphone); or $800 or $400 for customers on a Go5G Plus plan (based upon the model and condition of your trade-in smartphone). Max bill credits will not exceed the cost of the device. Credit comprised of (i) Apple instant trade-in credit at checkout and (ii) T-Mobile monthly bill credits applied over 24 months. Allow 2 bill cycles from valid submission and validation of trade-in. Tax on pre-credit price due at sale. Limited-time offer; subject to change. Qualifying credit, data plan, and trade-in in good condition required. Max 4 promotional offers on any iPhone per account. May not be combinable with some offers or discounts. Price for iPhone16 and iPhone16Plus includes $30 T-Mobile connectivity discount. Activation required. Contact T-Mobile before cancelling service to continue remaining bill credits on current device, or credits stop & balance on required finance agreement is due.

    Verizon iPhone16 Special Deal: Monthly price (if shown) reflects net monthly payment, after application of Verizon trade-in credit applied over 36 months with purchase of an iPhone16Pro, iPhone16ProMax, iPhone16, or iPhone16Plus. Customers on an Unlimited Ultimate plan receive: $1000 credit (based upon the model and condition of your trade-in smartphone) with purchase of an iPhone16Pro or iPhone16ProMax; $930 credit (based upon the model and condition of your trade-in smartphone) with purchase of an iPhone16Plus; or $830 credit (based upon the model and condition of your trade-in smartphone) with purchase of an iPhone16. Customers on an Unlimited Plus plan receive $830 credit (based upon the model and condition of your trade-in smartphone) with purchase of an iPhone16Pro, iPhone16ProMax, iPhone16, or iPhone16 Plus. Credit comprised of (i) Apple instant trade-in credit at checkout and (ii) Verizon monthly bill credits applied over 36 months. Customer must remain in the Verizon Device Payment Program for 36 months to receive the full benefit of the Verizon bill credits. Bill credits may take 1-2 bill cycles to appear. If it takes two cycles for bill credits to appear, you'll see the credit for the first cycle on your second bill in addition to that month's credit. Requires purchase and activation of a new iPhone16Pro, iPhone16ProMax, iPhone16, or iPhone16Plus with the Verizon Device Payment Program at 0% APR for 36 months, subject to carrier credit qualification, and iPhone availability and limits. Taxes and shipping not included in monthly price. Sales tax may be assessed on full value of new iPhone. Requires eligible unlimited service plan. Requires trade-in of eligible device in eligible condition. Must be at least 18 to trade-in. Apple or its trade-in partners reserve the right to refuse or limit any trade-in transaction for any reason. In-store trade-in requires presentation of a valid, government-issued photo ID (local law may require saving this information). In-store promotion availability subject to local law; speak to a Specialist to learn more. Limited-time offer; subject to change. Additional terms from Apple, Verizon, and Apple's trade-in partners may apply. Price for iPhone16 and iPhone16Plus includes $30 Verizon connectivity discount. Activation required.

    AT&T iPhone15 Special Deal: Buy an iPhone15 128 GB and get $154.36 in bill credits applied over 36 months. Buy an iPhone15 256 GB and get $74.36 in bill credits applied over 36 months. Buy an iPhone15 512 GB and get $94.36 in bill credits applied over 36 months. Requires upgrade of an existing line (or activation of a new line) and purchase on qualifying 36-month 0% APR installment plan, subject to carrier credit qualification. $0 down for well-qualified customers only, or down payment may be required and depends on a variety of factors. Tax on full retail price due at sale. Requires activation on eligible AT&T unlimited plan. AT&T may temporarily slow data speeds if the network is busy. If you cancel eligible wireless service, credits will stop and you will owe the remaining device balance. Activation/Upgrade Fee: $35. Bill credits are applied as a monthly credit over the 36-month installment plan. Credits start within 3 bills. Will receive catch-up credits once credits start. Wireless line must be on an installment agreement, active, and in good standing for 30 days to qualify. Installment agreement starts when device is shipped. To get all credits, device must remain on agreement for entire term and you must keep eligible service on device for entire installment term. Limited-time offer; subject to change. Limits: one credit per line. May not be combinable with other offers, discounts, or credits. Purchase, financing, other limits, and restrictions apply. Activation required.

    T‑Mobile iPhone15 Special Deal: Monthly price (if shown) reflects net monthly payment, after application of T-Mobile trade-in credit applied over 24 months with purchase of an iPhone15 or iPhone15Plus and trade-in of eligible smartphone. Receive credit with purchase of an iPhone15 or 15Plus of $1000 or $500 for customers on a Go5G Next plan (based upon the model and condition of your trade-in smartphone); or $800 or $400 for customers on a Go5G Plus plan (based upon the model and condition of your trade-in smartphone). Max bill credits will not exceed the cost of the device. Credit comprised of (i) Apple instant trade-in credit at checkout and (ii) T-Mobile monthly bill credits applied over 24 months. Allow 2 bill cycles from valid submission and validation of trade-in. Tax on pre-credit price due at sale. Limited-time offer; subject to change. Qualifying credit, data plan, and trade-in in good condition required. Max 4 promotional offers on any iPhone per account. May not be combinable with some offers or discounts. Price for iPhone15 and iPhone15Plus includes $30 T-Mobile connectivity discount. Activation required. Contact T-Mobile before cancelling service to continue remaining bill credits on current device, or credits stop & balance on required finance agreement is due.

    T-Mobile iPhone14 Special Deal: Monthly price (if shown) reflects net monthly payment, after application of T-Mobile trade-in credit applied over 24 months with purchase of an iPhone14 or iPhone14Plus and trade-in of eligible smartphone. Receive credit with purchase of an iPhone14 or 14Plus of $999 or $500 for customers on a Go5G Next plan (based upon the model and condition of your trade-in smartphone); or $800 or $400 for customers on a Go5G Plus plan (based upon the model and condition of your trade-in smartphone). Max bill credits will not exceed the cost of the device. Credit comprised of (i) Apple instant trade-in credit at checkout and (ii) T-Mobile monthly bill credits applied over 24 months. Allow 2 bill cycles from valid submission and validation of trade-in. Tax on pre-credit price due at sale. Limited-time offer; subject to change. Qualifying credit, data plan, and trade-in in good condition required. Max 4 promotional offers on any iPhone per account. May not be combinable with some offers or discounts. Price for iPhone14 and iPhone14Plus includes $30 T-Mobile connectivity discount. Activation required. Contact T-Mobile before cancelling service to continue remaining bill credits on current device, or credits stop & balance on required finance agreement is due.

    AT&T iPhoneSE Special Deal: Buy an iPhoneSE 64 GB and get $214.36 in bill credits applied over 36 months. Buy an iPhoneSE 128 GB and get $84.36 in bill credits applied over 36 months. Buy an iPhoneSE 256 GB and get $4.36 in bill credits applied over 36 months. Requires upgrade of an existing line (or activation of a new line) and purchase on qualifying 36-month 0% APR installment plan, subject to carrier credit qualification. $0 down for well-qualified customers only, or down payment may be required and depends on a variety of factors. Tax on full retail price due at sale. Requires activation on eligible AT&T unlimited plan. AT&T may temporarily slow data speeds if the network is busy. If you cancel eligible wireless service, credits will stop and you will owe the remaining device balance. Activation/Upgrade Fee: $35. Bill credits are applied as a monthly credit over the 36-month installment plan. Credits start within 3 bills. Will receive catch-up credits once credits start. Wireless line must be on an installment agreement, active, and in good standing for 30 days to qualify. Installment agreement starts when device is shipped. To get all credits, device must remain on agreement for entire term and you must keep eligible service on device for entire installment term. Limited-time offer; subject to change. Limits: one credit per line. May not be combinable with other offers, discounts, or credits. Purchase, financing, other limits, and restrictions apply. Activation required.

    T-Mobile iPhoneSE3 Special Deal: Monthly price (if shown) reflects net monthly payment, after application of T-Mobile trade-in credit applied over 24 months with purchase of an iPhoneSE3 and trade-in of eligible smartphone. Receive credit with purchase of an iPhoneSE3 of $579 or $500 for customers on a Go5G Next plan (based upon the model and condition of your trade-in smartphone); or $579 or $400 for customers on a Go5G Plus plan (based upon the model and condition of your trade-in smartphone). Max bill credits will not exceed the cost of the device. Credit comprised of (i) Apple instant trade-in credit at checkout and (ii) T-Mobile monthly bill credits applied over 24 months. Allow 2 bill cycles from valid submission and validation of trade-in. Tax on pre-credit price due at sale. Limited-time offer; subject to change. Qualifying credit, data plan, and trade-in in good condition required. Max 4 promotional offers on any iPhone per account. May not be combinable with some offers or discounts. Activation required. Contact T-Mobile before cancelling service to continue remaining bill credits on current device, or credits stop & balance on required finance agreement is due.

  3. Trade‑in values will vary based on the condition, year, and configuration of your eligible trade‑in device. Not all devices are eligible for credit. You must be at least 18 years old to be eligible to trade in for credit or for an AppleGiftCard. Trade‑in value may be applied toward qualifying new device purchase, or added to an AppleGiftCard. Actual value awarded is based on receipt of a qualifying device matching the description provided when estimate was made. Sales tax may be assessed on full value of a new device purchase. In‑store trade‑in requires presentation of a valid photo ID (local law may require saving this information). Offer may not be available in all stores, and may vary between in‑store and online trade‑in. Some stores may have additional requirements. Apple or its trade‑in partners reserve the right to refuse or limit quantity of any trade‑in transaction for any reason. More details are available from Apple’s trade‑in partner for trade‑in and recycling of eligible devices. Restrictions and limitations mayapply.
  4. Program available for iPhone16 and iPhone16Pro. Available to qualified customers with a credit check and eligible U.S. credit or debit card. Requires a 24‑month installment loan with a 0%APR from Citizens Bank, N.A. (subject to any interest, fees, or other costs payable to the card issuer), purchase of AppleCare+ for iPhone, and iPhone activation with one of these national carriers: AT&T, Boost Mobile, Verizon, or T‑Mobile. Sales tax and any applicable fees due at time of purchase. Full terms apply.
  5. AppleCare+ for iPhone provides coverage for unlimited incidents of accidental damage from handling. AppleCare+ with Theft and Loss for iPhone provides coverage for unlimited incidents of accidental damage and up to two incidents of theft or loss every 12 months. Each accidental damage incident is subject to a service fee of $29 for screen or back glass damage or $99 for other accidental damage. Each incident of theft or loss is subject to a deductible of $149. The back glass damage service fee is only available for iPhone12, iPhone13, iPhone14, iPhone15 and iPhone16 models. Taxes may apply. AppleCare+ with Theft and Loss requires the FindMy feature to be enabled on your device at the time it is lost or stolen. Disabling it will void all coverage of theft andloss.

    AppleCare+ benefits are separate from and in addition to the Apple Limited Warranty and any legal rights provided by consumer protection laws in your jurisdiction. AppleCare+ is subject to acceptance of the Terms and Conditions. Purchase of either plan is not required to purchaseiPhone.

    The company obligated under AppleCare+ in the United States is AppleCare Service Company, Inc., an Arizona corporation and wholly owned subsidiary of AppleInc., doing business in Texas as Apple CSCInc.

    AppleCare+ with Theft & Loss is an optional device protection program that provides combined benefits under AppleCare+ and a Theft & Loss insurance policy. Theft and loss insurance coverage is underwritten by New Hampshire Insurance Company (NAIC# 23841; Principal Address 175 Water Street, 18th Floor, New York, NY 10038; Phone (212) 770-7000) and is sold by AppleCare Service Company, Inc. (in California d/b/a Brogdan Insurance Services Lic#OL00763; Iowa License #26) and is sold in NY by AppleInc. (License #926146). Theft and loss insurance coverage is provided under a group policy issued to AppleCare Service Company, Inc. in all states, except for New York where the policy is issued to AppleInc. Coverage is subject to certain terms, conditions, and limitations. Theft and Loss can be purchased separately. Please refer to the certificate of coverage for your state for complete details, which can be found at www.aigtheftandloss.com/coveragedocs.

  6. The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 6.12inches (iPhone16, iPhone15), 6.27inches (iPhone16Pro), 6.69inches (iPhone16Plus, iPhone15Plus), or 6.86inches (iPhone16ProMax) diagonally. Actual viewable area isless.
  7. AppleIntelligence will be available in beta on all iPhone16 models, iPhone15Pro, and iPhone15ProMax, with Siri and device language set to U.S. English, as an iOS18 update this fall. Some features and additional languages will be coming over the course of thenextyear.
  8. Service is included for free for two years with the activation of any iPhone14, iPhone15, and iPhone16 model. Connection and response times vary based on location, site conditions, and other factors. See support.apple.com/kb/HT213885 for more information.
  9. iPhone14, iPhone14Pro, iPhone15, iPhone15Pro, iPhone16, and iPhone16Pro can detect a severe car crash and call for help. Requires a cellular connection or Wi‑Ficalling.
  10. Battery life claim refers to larger models. All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/batteries and apple.com/iphone/battery.html for moreinformation.
  11. All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/batteries and apple.com/iphone/battery.html for moreinformation.

More ways to shop: Find an Apple Store or other retailer near you. Or call 1-800-MY-APPLE.

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