Return on Investment (ROI) Definition (2024)

Return on Investment (ROI) Definition (1)

One of the most important considerations when evaluating your portfolio is figuring out what the return on investment (ROI) is for all the investing choices you make. Return on investment is a ratio that represents your earnings in comparison to the costs of your investment. This number can gauge the bottom line return of an investment, whether it’s in real estate, stocks or bonds. After you get a grasp on what is ROI, learn how it can help with not just investment evaluation, but also with investment and retirement planning.

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What Is ROI?

ROI, or return on investment, is a ratio that represents your earnings in comparison to the costs of your investment. It is a common way to describe an investment’s profitability.

The business world uses the term to quantify all sorts of returns, from operational to marketing to equity. Investors of all kinds also use it. ROI is a helpful measurement since it can be applied broadly to all of your investments and used to compare their profitability. The higher your return, the better your investment.

How to Calculate ROI

You can calculate ROI on a particular investment by dividing your net profit by your initial cost and multiplying by 100. So, if you bought 50 shares of a stock at $20 per share, you invested $1,000. Then, later you sell your 50 shares for $25 per share, earning $1,250. Your ROI is (1250-1000)/1000 = 0.25 or 25%.

The calculation gets a bit more complicated if your investment pays out dividends or charges fees. Dividends are when a company shares profits with its stockholders, and is often expressed as a certain percent per share. Dividends count as gains on your investment.

Ifa financial advisorprofessionally manages your portfolio, you will probably have to pay fees out of your profits, either as a percentage or a flat fee. Even if you don’t have a manager, you may have paid trading fees when buying or selling your stocks. Whatever your fees are, subtract them from your gains before calculating ROI.

How to Use ROI to Evaluate Your Investments

One of the reasons that ROI is such a commonly used figure is that it can be calculated for all kinds of investments. This enables investors to compare the profitability of all of their investments using the same scale.

Regardless of your asset allocation, you can calculate each investment’s return with this simple formula. This way, you can evaluate which of your investments are doing well and which are not. Then, you can use the data to consider making changes to your portfolio.

Adding Time to the Equation: Annualized Rate of Return

One of the things to remember about ROI is that it doesn’t take time into account. So whether you sell your stocks in the example above for $250 profit after one year or after five years, the ROI is still 25%. But, of course, a return of 25% over one year is more impressive than a return of 25% over five years.

To calculate the annualized rate of return, or annual percentage yield (APY), you have to use the decimal version of your ROI (what you have before multiplying by 100), and add 1. Determine how many years you have had the investment, then divide 1 by that number. Take the result and find your ROI to the power of that number, then subtract 1.

The formula written out is (ROI+1) ^ (1/years held) – 1 = Annualized Rate of Return.

As an example, let’s calculate the APY for a 25% ROI over one year and over five years.
For one year: (0.25+1) ^ (1/1) -1 = 1.25^1-1 = 1.25-1 = 0.25 = 25%
As expected, the return over one year and the overall return are both 25%
For five years: (0.25+1) ^ (1/5) -1 = 1.25^0.2-1 = 1.046-1 = 0.046 = 4.6%
If you earn 25% over five years, the return is much less impressive: an annual average return of just 4.6%.

This is why, while ROI is an important metric, it is not necessarily the best way to determine your investments’ profitability.

ROI for Investment and Retirement Planning

ROI is a useful tool not just for your current investments, but also for investment planning. When researching securities, you should be able to see their past performance. By calculating the average ROI, you will be able to compare your potential investments. This gives you more data with which to decide where to invest.

Whether with new or current investments, you can use the past and present ROI to extrapolate future earnings. Once you know how an investment has been performing, you can use its standard rate of return to estimate its future performance. If you are making investments to save for retirement, use these calculations to estimate your portfolio’s growth over time. You’ll be able to see when you should have enough money saved up to retire comfortably. Be careful, however, as future earnings are not guaranteed simply based on past performance.

The Bottom Line

Return on Investment (ROI) Definition (3)

ROI is a simple ratio to determine the profitability of an investment. The calculation shows how much you’ve made on an investment compared to how much you put in. Using ROI, you can analyze all of your investments on the same scale, making it easy to compare profitability. You can also extrapolate on an investment’s future profits, which can be helpful when it comes to investment and retirement planning. Keep in mind that ROI does not take time into account. If you want to figure out how profitable an investment is by year, you have to calculate the annualized rate of return.

Investing Tips for Beginners

  • Beginners can benefit from talking to a financial advisor. Finding the right financial advisor that fits your needs doesn’t have to be hard. SmartAsset’s free tool matches you with financial advisors in your area in 5 minutes. If you’re ready to be matched with local advisors that will help you achieve your financial goals, get started now.
  • Minimize expenses. As mentioned above, you’ll see any fees you pay, whether for a financial advisor or for trades, subtracted from your gains before you calculate ROI.
  • Diversify.Make sure you’re not putting all your eggs in one basket when you invest.

Photo credit:©iStock.com/olm26250,©iStock.com/PhotoBylove,©iStock.com/nito100

Return on Investment (ROI) Definition (2024)

FAQs

What is the simple definition of ROI? ›

ROI is a calculation of the monetary value of an investment versus its cost. The ROI formula is: (profit minus cost) / cost. If you made $10,000 from a $1,000 effort, your return on investment (ROI) would be 0.9, or 90%.

What is ROI or return on investment? ›

Key Takeaways

Return on Investment (ROI) is a popular profitability metric used to evaluate how well an investment has performed. ROI is expressed as a percentage and is calculated by dividing an investment's net profit (or loss) by its initial cost or outlay.

What is considered a good ROI? ›

General ROI: A positive ROI is generally considered good, with a normal ROI of 5-7% often seen as a reasonable expectation. However, a strong general ROI is something greater than 10%. Return on Stocks: On average, a ROI of 7% after inflation is often considered good, based on the historical returns of the market.

What is an example of ROI? ›

Consider someone who invested $90 into a business venture and spent an additional $10 researching the venture. The investor's total cost is $100. If the venture generated $300 in revenue but had $100 in personnel and regulatory costs, then net profits would be $200. ROI is $200 divided by $100 for a quotient of 2.

Is 7% return on investment realistic? ›

Tack on things like fees and taxes, and even 7% is probably a relatively high long-term return assumption for a portfolio, especially based on market forecasts today. Had you been invested in a balanced portfolio, your return after considering volatility and inflation would have been closer to 5%.

What is a good rate of return on investments? ›

What is a good ROI? While the term good is subjective, many professionals consider a good ROI to be 10.5% or greater for investments in stocks. This number is the standard because it's the average return of the S&P 500 , an index that serves as a benchmark of the overall performance of the U.S. stock market.

What is the rule for ROI? ›

Key Takeaways. Return on investment (ROI) is an approximate measure of an investment's profitability. ROI is calculated by subtracting the initial cost of the investment from its final value, then dividing this new number by the cost of the investment, and finally, multiplying it by 100. ROI has a wide range of uses.

Is ROI the same as profit? ›

ROI, which stands for Return on Investment, focuses on how much money you made in relation to how much money you invested and is calculated as Profit / Cost. Your profit is simply how much money you made on a sale after any expenses, and your cost is simply how much it cost you to source the product.

What are the disadvantages of ROI? ›

Disadvantages of ROI

Traditional ROI calculations do not take into account the time value of money, which could impact the profitability of an investment. ROI may overlook non-financial factors such as brand reputation, social impact, or customer satisfaction, which could influence the overall success of an investment.

How much money do I need to invest to make $3,000 a month? ›

If the average dividend yield of your portfolio is 4%, you'd need a substantial investment to generate $3,000 per month. To be precise, you'd need an investment of $900,000. This is calculated as follows: $3,000 X 12 months = $36,000 per year.

How much money do I need to invest to make $1000 a month? ›

Invest in Dividend Stocks

A stock portfolio focused on dividends can generate $1,000 per month or more in perpetual passive income, Mircea Iosif wrote on Medium. “For example, at a 4% dividend yield, you would need a portfolio worth $300,000.

What investment has the highest return? ›

The U.S. stock market is considered to offer the highest investment returns over time. Higher returns, however, come with higher risk. Stock prices typically are more volatile than bond prices.

What are the 4 types of ROI? ›

What are the different types of ROI?
  • Gross ROI = (revenue – investment) / investment. Net ROI. ...
  • Net ROI = (gain from investment – cost of investment) / cost of investment. Cash ROI. ...
  • Cash ROI = (cash inflows – cash outflows) / cash outflows. Return on Equity (ROE)
Aug 1, 2024

What is an ROI in simple terms? ›

ROI stands for Return on Investment and is a measure of how much money is earned relative to the amount of money spent on an investment. It is usually expressed as a percentage and calculated by dividing the net profit from an investment by the cost of the investment.

How do I calculate ROI? ›

The ROI—or “Return on Investment—is the ratio between the net return and the cost of an investment. The return on investment (ROI) formula is straightforward, as the calculation simply involves dividing the net return on the investment by the investment's corresponding cost.

How do you calculate the rate of return? ›

You can calculate the rate of return on your investment by comparing the difference between its current value and its initial value, and then dividing the result by its initial value. Multiplying the result of that rate of return formula by 100 will net you your rate of return as a percentage.

Is 10% return on investment realistic? ›

Expectations for return from the stock market

Most investors would view an average annual rate of return of 10% or more as a good ROI for long-term investments in the stock market. However, keep in mind that this is an average. Some years will deliver lower returns -- perhaps even negative returns.

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