Published by Apr 29, 2024
The highest earning email newsletter on Substack was "Letters from an American", with implied minimum earnings of five million U.S. dollars in overall subscriber revenue. The best represented genre among the top-performing Substacks was politics.
Highest earning newsletters on Substack as of February 2023 (in thousand U.S. dollars)
| Newsletter title - Author | Annual subscription cost in thousand U.S. dollars multiplied by minimum number of subscribers |
|---|---|
| Letters from an American - Heather Cox Richardson | 5,000 |
| The Pragmatic Engineer - Gergely Orosz | 1,500 |
| Lenny's Newsletter - Lenny Rachitsky | 1,500 |
| Bulwark+ - The Bulwark | 1,000 |
| The Fifth Column - The Fifth Column | 1,000 |
| The Free Press - Bari Weiss | 800 |
| Slow Boring - Matthew Yglesias | 800 |
| Tipping Point Prophecy Update - Jimmy Evans | 770 |
| House Inhabit - Jessica Reed Kraus | 700 |
| The Isolation Journals - Suleika Jaouad | 600 |
| Parent Data - Emily Oster | 600 |
| Unreported Truths - Alex Berenson | 600 |
| Blocked and Reported - Jesse Singal/Katie Herzog | 550 |
| Racket - Matt Taibbi | 500 |
| Dr Mercola's Censored Library - Dr Joseph Mercola | 500 |
| Culture Study - Anne Helen Petersen | 500 |
| a newsletter - Alison Roman | 500 |
| Your Local Epidemiologist - Katelyn Jetelina | 500 |
| The Weekly Dish - Andrew Sullivan | 500 |
| Popular Information - Judd Legum | 500 |
| Steady - Dan Rather | 500 |
| Who is Robert Malone - Robert W Malone | 500 |
| Proof - Seth Abramson | 500 |
| Robert Reich - Robert Reich | 500 |
| Steve Kirsch's newsletter - Steve Kirsch | 500 |
| The North Star - Shaun King | 500 |
| The Martyr Made Substack - Darryl Cooper | 500 |
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