TechCrunch offers access to over 17 million highly engaged readers every month, including c-suite executives, venture capitalists, engineers, business decision makers, and more.
If you’re looking to engage with a community of young tech enthusiasts earning between $50,000 to $100,000 annually, then TechCrunch might have the opportunity you need.
TechCrunch: By the Numbers
TechCrunch has been on the scene since 2015. Here are some stats the brand has racked up over the years.
- 37 million monthly page views worldwide.
- 60% of its readers visit using mobile devices.
- Works with over 30 journalists.
- 150k core readers who read TechCrunch content 10+ times every month.
- 44% of its readers have over $100k HHI.
- 66% of its readers are male, while 34% are female.
- 73% of its readers are from the US.
- Registers 35k+ event attendees annually.
Digital Advertising Opportunities and Costs
TechCrunch has a wide range of offerings for advertisers looking to connect with a vibrant community of tech enthusiasts.
This section will cover the major offerings available through TechCrunch and the associated costs.
Native and Branded
Branded Content
With branded content, you get the opportunity to demonstrate thought leadership and gain a level of connection with the readers of TechCrunch.
TechCrunch allows advertisers to submit content or allow the in-house team to develop custom content at extra fees. Branded content is designated "sponsored content" on all pages.
Alongside the unique page formatting, you also get access to 100% display media and logo branding.
Pricing: Undisclosed.
Premium Native Unit
The native unit allows you to display your ad alongside the day’s top stories. The unit is designed to look like TechCrunch’s editorial content and designated ‘sponsored content.’
Your ad will appear in the 4thposition on the homepage's news feed and article pages.
Pricing: Undisclosed.
Off-Platform
Facebook Instant Articles (FBIA)
This allows you to connect with TechCrunch’s readers through FBIA. TechCrunch gets 1.76 million monthly views on FBIA.
Pricing: $5,000
Sponsored Social Media Posts
This offering delivers your content to anyone within Facebook, Instagram, and Twitter—including TechCrunch’s 3 million, 1 million, and 10 million followers on Facebook, Instagram, and Twitter, respectively.
Pricing: $7,500
Display Media
TechCrunch Rotational
This offering gives you access to rotational run-of-site media for two weeks minimum. You also get access to daily exclusive run-of-site roadblock and exclusive homepage roadblock.
Your ads deliver as standard billboards (970px x 250px) or DMPUs (300px X 600px) on desktop. On mobile devices, they appear within MPU (300 x 250) or mobile leaderboard (320 x 50) units.
Pricing: $5,000 minimum
Run-of-Section
The run-of-section offering allows you to display your ads in designated sections for a specific duration. Your ads are also deliverable in FBIA and Google AMP.
Pricing: $5,000 minimum
For Further Inquiries
If you have inquiries over a specific aspect of TechCrunch's offerings, you can reach the ad ops team using the contact page linked below.
