The Best Price to Rent Ratio for Investing in Rental Property (2024)

The best places to buy rental property are those with high rental demand, affordable real estate properties, and high rental income. A good starting point to assess the profitability of a given location is to look at its price to rent ratio (P/R). This ratio, along with other real estate metrics, can help real estate investors make investment decisions for a given location. So, what is the best price to rent ratio when buying a rental property?

Definition of Price to Rent Ratio and How to Calculate It

Price to rent ratio is a real estate metric that measures the affordability of buying a real estate property in comparison to renting one in a certain location. For homebuyers, the best price to rent ratio is a low one, which means that buying a property is cheaper than renting a property. For real estate investors, on the other hand, the best price to rent ratio is a high one. A high price to rent ratio corresponds to high rental property demand and therefore, more favorable investment conditions. But that is not always the case- continue reading to see how low price to rent ratio markets can be good investment locations.

Before we talk about the best ratio, let us take a look at how it is calculated. As the name implies, the price to rent ratio is calculated by dividing the value of the real estate property by its annual rent. For a real estate market, this metric is calculated by dividing the average price of all real estate properties by the average annual rent.

For example, the average price of a real estate property in a given location is $300,000 and the average monthly rent there is $1500.

P/R Ratio = $300,000 / ($1500 x 12) = 16.67

There is no rule of thumb when it comes to the best price to rent ratio when looking for a location to buy a rental property. There are pros and cons to investing in a real estate market with high or low price to rent ratio. We will discuss these after explaining how to interpret this value in general.

What Does This Value Mean?

The price to rent ratio is generally divided into 3 categories:

1- P/R ratio below 15: A ratio below 15 is a good indication for homebuyers. However, depending on the real estate investing strategy, such markets may not offer good investing conditions.

2- P/R ratio between 16-20: This neutral zone indicates that it is probably better for homebuyers to buy a home than rent one. For real estate investors, investing in rental properties in these locations can still be a good option.

3- P/R ratio of 21 and above: The best real estate markets to invest in are those with a high price to rent ratio. The main reason behind that logic is that homebuyers find it more feasible to rent a property over buying one.

The Best P/R Ratio: Pros and Cons

The Best Price to Rent Ratio for Investing in Rental Property (1)

When looking at where to invest in rental properties, basing your decision on price to rent ratio is certainly powerful as an initial assessment for the property market. However, the ratio falls short on including other important factors like the affordability of investment properties and the return on investment. For that reason, we will explore the pros and cons of investing in both low and high price to rent ratio markets.

Investing in a High Price to Rent Ratio Market

The Pros

A ratio between 16-21 and above is considered to be in the high category. Real estate investors are encouraged to buy investment property in such locations due to the high demand for rental property. The best price to rent ratio might seem to be a high one, but other factors should be taken into consideration as well.

The Cons

Rental demand does not tell everything about a real estate market. In high P/R markets, investment properties tend to be expensive and unaffordable for many real estate investors. Moreover, the ratio does not tell anything about the rental expenses, which can greatly affect the net rental income.

Investing in a Low Price to Rent Ratio Market

The Pros

The main advantages of investing in low P/R markets is the lower price of investment properties and the high rental income that some cities with low P/R have.

Related: 15 Cities with the Lowest Property Price to Rent Ratio

The Cons

The main disadvantage of buying a rental property in a low price to rent ratio market is the low demand for rental properties. However, this classification targets homebuyers who are looking for buy vs rent options. This means that other real estate investment strategies like short term rentals can still have a high demand.

Related: 2019 Price to Rent Ratio by City: What Investors Should Expect

So, Which Is the Best?

When it comes to investing in a real estate market with low or high P/R ratio, the decision depends on the real estate investor’s goals. If you want to follow a short term rental strategy and invest in Airbnb rentals, then it does not matter whether the market has a high or low ratio. On the other hand, if you are looking for affordable rental properties then you will mostly find those in low price to rent ratio markets, due to the high supply of real estate properties in these locations.

Depending on your real estate investing goals, both rental property markets have something to offer. The best price to rent ratio can, therefore, be a low one or a high one, depending on your goals and investment strategies. Real estate investors should carry out a complete market analysis and neighborhood analysis before investing in a given location to find whether it is good to buy an investment property there. Furthermore, an investment property analysis will ensure that a property will generate positive cash flow and will give the real estate investor a detailed return on investment analysis. Check out Mashvisor to get access to all the tools you need to perform real estate analysis.

Related: Buying Rental Property Calculator: The First Thing to Do in Real Estate Investing

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The Best Price to Rent Ratio for Investing in Rental Property (2024)

FAQs

What is a good investment to rent ratio? ›

As a general rule of thumb, consumers should consider buying when the ratio is under 15 and rent when it is above 20. Markets with a high price/rent ratio usually do not offer as good an investment opportunity.

What rent to price ratio is good? ›

Price-to-rent ratio of less than 15: It's cheaper and more affordable to buy versus rent. Price-to-rent ratio of 16-20: Leans towards renting as a better option over buying. Price-to-rent ratio of over 21: By renting you are making a much better personal finance choice.

What is the 4 3 2 1 rule in real estate? ›

Analyzing the 4-3-2-1 Rule in Real Estate

This rule outlines the ideal financial outcomes for a rental property. It suggests that for every rental property, investors should aim for a minimum of 4 properties to achieve financial stability, 3 of those properties should be debt-free, generating consistent income.

What is a good rental income ratio? ›

By finding out how much an applicant earns, investors and landlords can determine what percentage of a prospective tenant's household income will go to monthly rent, which is the rent-to-income ratio. The gold standard in the industry is 30%, meaning no more than 30% of a tenant's gross income should go to rent.

What is the 1 rule in rental investment? ›

What is the 1% rule in relation to the property's purchase price? The 1% rule states that a rental property's income should be at least 1% of the property's purchase price. For example, if a rental property is purchased for $200,000, the monthly rental income should be at least $2,000.

What is the best price range for a rental property? ›

Rental Property and the 2% Rule

This so-called rule says that you should charge around 2% of the value of the property in rent in order for the property to be profitable. Thus, for a $250,000 rental home you would need to charge $5000 in rent for the property to be a good value for the owner.

What is the 1% rule for rent to price ratio? ›

The 1% rule of real estate investing measures the price of an investment property against the gross income it can generate. For a potential investment to pass the 1% rule, its monthly rent must equal at least 1% of the purchase price.

What is the best salary to rent ratio? ›

Generally, allocating 30% of your net income towards rent is a good place to start. When calculating your income-to-rent ratio, remember to use your total household income.

How to figure price to rent ratio? ›

How to Calculate Price to Rent Ratio. Calculating the price to rent ratio is easy to do: Median Home Price / Median Annual Rent = Price to Rent Ratio. $120,000 Median Home Price / $11,000 Median Annual Rent = 10.91 Price to Rent Ratio.

What is the 50% rule in real estate? ›

The 50% rule or 50 rule in real estate says that half of the gross income generated by a rental property should be allocated to operating expenses when determining profitability. The rule is designed to help investors avoid the mistake of underestimating expenses and overestimating profits.

What is the 80% rule in real estate? ›

When it comes to insuring your home, the 80% rule is an important guideline to keep in mind. This rule suggests you should insure your home for at least 80% of its total replacement cost to avoid penalties for being underinsured.

What is the 36% rule in real estate? ›

According to the 28/36 rule, you should spend no more than 28% of your gross monthly income on housing and no more than 36% on all debts. Housing costs can include: Your monthly mortgage payment.

How to determine if a rental property is a good investment? ›

In real estate, this means that a property is only a good investment if it will generate at least 2% of the property's purchase price each month in cash flow. This 2% figure should be the baseline; if a property will generate more than 2% of the total monthly, it is definitely a good investment.

How much profit should you make on a rental property? ›

It is generally recommended to aim for an ROI of 10-15%. However, the ROI that is considered “good” or “bad” is dependent on an individual's financial standing and the particular property they choose to invest in.

What is a good ROI in real estate? ›

But as a rule of thumb, most real estate investors aim for ROIs above 10%. For general insight, investors refer to major stock market indexes such as S&P 500.

Is 7% ROI on rental property good? ›

A good ROI on rental property typically ranges from 6% to 10%, although this can vary with location, property type, and market conditions. In some areas, ROIs over 12% are possible, while in expensive urban locations, a 4% to 6% ROI may still be favorable.

What is the 2% rule for rental investments? ›

What Is the 2% Rule in Real Estate? The 2% rule is a rule of thumb that determines how much rental income a property should theoretically be able to generate. Following the 2% rule, an investor can expect to realize a positive cash flow from a rental property if the monthly rent is at least 2% of the purchase price.

What is a good rent to expense ratio? ›

It depends. One popular guideline is the 30% rent rule, which says to spend around 30% of your gross income on rent. So if you earn $3,200 per month before taxes, you could spend about $960 per month on rent. This is a solid guideline, but it's not one-size-fits-all advice.

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