What Does a Seller Do? Roles And Responsibilities - Zippia (2024)

Updated June 25, 2024

6 min read

A seller is a sales facilitator responsible for initializing sales conversations and easing customer sales experience. A seller helps customers and then offers the best solution in regards to the products being sold. They also explain to the customers how a certain product works when necessary, as well as explain the current deals and discounts.

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Seller responsibilities

Here are examples of responsibilities from real seller resumes:

  • Require to manage time and employee hours schedule in conjunction with intake of customer PCs in need of repair.
  • Work in the music department shelving CDs and DVDs, and occasionally working the cash register.
  • Assemble PowerPoint presentations, clip books and event materials.
  • Create dozens of compelling PowerPoint presentations for brokers and clients.
  • Stock, inventory, and maintain appearance of music and DVD sales department.
  • Work as a seller/buyer of auto parts and utilize online payment services such as Paypal.
  • Keep track of all inventory sell and all revenue make with PayPal and bank deposits.
  • Answer questions concerning tickets, reservations, and give information concerning upcoming show and attractions.
  • Maintain knowledge of USPS U.S. and international shipping rules, regulations, and safe packaging practices.
  • Train and supervise staff of a caf consistently rank in company s top 10 nationally in sales.
  • Answer questions concerning admission fees, fares, schedules, reservations, coming attractions and ticket policies.
  • Operate cash register, restock shelves, assist in other areas of the store when necessary including merchandising display and caf.
  • Conduct organization of all bookstore materials.
  • Assist with receiving bookstore materials and maintain quantity and quality control.
  • Provide customer technical assistance including setting up newly purchase computers, printers, and wireless networks.

Seller skills and personality traits

We calculated that 72% of Sellers are proficient in Product Knowledge, Customer Service, and POS. They’re also known for soft skills such as Interpersonal skills, Selling skills, and Math skills.

We break down the percentage of Sellers that have these skills listed on their resume here:

  • Product Knowledge, 72%

    Identify customer needs and provide recommendations using expert product knowledge

  • Customer Service, 8%

    Develop a relationship with High Value Sellers while providing exceptional customer service to identify their business requirements.

  • POS, 7%

    Skilled at all functions of American Girl's proprietary POS System.

  • Cash Handling, 5%

    Operated a remote buyback location on campus with use of remote computer and cash handling.

  • Ebay Store, 2%

    Worked on an eBay store buying and selling a variety of goods.

  • Online Sales, 1%

    Created and uploaded product photos for online sales sites.

"product knowledge," "customer service," and "pos" are among the most common skills that sellers use at work. You can find even more seller responsibilities below, including:

Interpersonal skills. One of the key soft skills for a seller to have is interpersonal skills. You can see how this relates to what sellers do because "a friendly and outgoing personality is important for these workers because the job requires almost constant interaction with people." Additionally, a seller resume shows how sellers use interpersonal skills: "key achievements: utilized excellent interpersonal skills to develop customer relationships; acquired several new repeat customers for the company. "

Selling skills. Another soft skill that's essential for fulfilling seller duties is selling skills. The role rewards competence in this skill because "retail sales workers must be persuasive when interacting with customers." According to a seller resume, here's how sellers can utilize selling skills in their job responsibilities: "handle all aspects of selling, taking pictures, listing items, shipping, and customer support. "

Math skills. sellers are also known for math skills, which are critical to their duties. You can see how this skill relates to seller responsibilities, because "retail sales workers must have the ability to calculate price totals, discounts, and change owed to customers." A seller resume example shows how math skills is used in the workplace: "perform basic mathematic functions and operate cash registers. "

Customer-service skills. seller responsibilities often require "customer-service skills." The duties that rely on this skill are shown by the fact that "retail sales workers must be responsive to the wants and needs of customers." This resume example shows what sellers do with customer-service skills on a typical day: "provided exemplary customer support through assisting customers with selection, ordering products, and efficient cashiering. "

See the full list of seller skills

The three companies that hire the most sellers are:

  • Bath & Body Works49 sellers jobs
  • Live Nation Entertainment39 sellers jobs
  • Danaher29 sellers jobs

Choose from 10+ customizable seller resume templates

Build a professional seller resume in minutes. Our AI resume writing assistant will guide you through every step of the process, and you can choose from 10+ resume templates to create your seller resume.

Compare different sellers

Seller vs. Floor associate

A sales floor associate is an employee who is responsible for providing excellent service to customers who come to shop at the company's store. Sale floor associates must be well-informed about their products and locations within the store. When there is no customer help, sale floor associates should restock shelves and racks, clean the fitting rooms, and handle returns efficiently. They also should possess excellent abilities, especially in communication and selling techniques.

If we compare the average seller annual salary with that of a floor associate, we find that floor associates typically earn a $2,227 higher salary than sellers make annually.While their salaries may differ, the common ground between sellers and floor associates are a few of the skills required in each roleacirc;euro;trade;s responsibilities. In both careers, employee duties involve skills like product knowledge, customer service, and pos.

There are some key differences in the responsibilities of each position. For example, seller responsibilities require skills like "cash handling," "ebay store," "taking inventory," and "online sales." Meanwhile a typical floor associate has skills in areas such as "stock shelves," "pallet jack," "stock room," and "loss prevention." This difference in skills reveals the differences in what each career does.

The education levels that floor associates earn slightly differ from sellers. In particular, floor associates are 3.4% less likely to graduate with a Master's Degree than a seller. Additionally, they're 0.6% less likely to earn a Doctoral Degree.

Learn more about sellers vs floor associates.

Seller vs. Associate

Associates are typically entry-level positions for employees who are taking on their first job or organizational role. They are assigned to teams or departments that are related to their skills or educational background. They usually start with smaller tasks that may not seem as impactful but are still essential to the department. Associates are trained by more tenured team members on the ins and outs of the department and the organization. As they grow with the organization, they are given more responsibilities that directly impact the results of the department's initiatives as they work towards their goals.

A career as a associate brings a higher average salary when compared to the average annual salary of a seller. In fact, associates salary is $44,026 higher than the salary of sellers per year.Only some things about these jobs are the same. Take their skills, for example. Sellers and associates both require similar skills like "product knowledge," "customer service," and "pos" to carry out their responsibilities.

In addition to the difference in salary, there are some other key differences worth noting. For example, seller responsibilities are more likely to require skills like "cash handling," "ebay store," "taking inventory," and "online sales." Meanwhile, an associate has duties that require skills in areas such as "patients," "cleanliness," "windows," and "hr." These differences highlight just how different the day-to-day in each role looks.

Associates earn similar levels of education than sellers in general. They're 2.1% more likely to graduate with a Master's Degree and 0.6% more likely to earn a Doctoral Degree.

Learn more about sellers vs associates.

Seller vs. Beauty advisor

A beauty advisor's role is to represent a brand by engaging with customers and recommending cosmetic or skincare products in pursuit of securing sales. They must have extensive knowledge of the company's products and current trends, ability in applying make-up, and customer service skills as most of the duties will focus on demonstrating and responding to inquiries. Usually assigned at malls or department stores, a beauty advisor must also take charge of monitoring inventory, maintaining designated areas presentable, processing payments, and even devising strategies on reaching sales targets.

On average, beauty advisors earn higher salaries than sellers, with a $9,768 difference per year.By looking over several sellers and beauty advisors resumes, we found that both roles require similar skills in their day-to-day duties, such as "product knowledge," "customer service," and "pos." But beyond that, the careers look very different.

The required skills of the two careers differ considerably. For example, sellers are more likely to have skills like "cash handling," "ebay store," "taking inventory," and "online sales." But a beauty advisor is more likely to have skills like "make-up," "basic math," "beauty products," and "cleanliness."

When it comes to education, beauty advisors tend to earn similar degree levels compared to sellers. In fact, they're 2.3% less likely to earn a Master's Degree, and 0.6% less likely to graduate with a Doctoral Degree.

Learn more about sellers vs beauty advisors.

Seller vs. Retail sales consultant

The primary job of retail sales consultants is to approach customers, identify their needs, and recommend services or products to fulfill those needs. They should be knowledgeable about the functionality and technical specifications of their products as they are the ones who demonstrate these products to customers. They are also responsible for providing customer service, filling out paperwork, and managing inventory. To be qualified for this position, you should have a high school diploma or a college degree, relevant work experience and training, and experience in sales or customer service.

Retail sales consultants typically earn higher pay than sellers. On average, retail sales consultants earn a $16,793 higher salary per year.While their salaries may vary, sellers and retail sales consultants both use similar skills to perform their duties. Resumes from both professions include skills like "product knowledge," "customer service," and "pos. "While some skills are required in each professionacirc;euro;trade;s responsibilities, there are some differences to note. "ebay store," "taking inventory," "online sales," and "credit card" are skills that commonly show up on seller resumes. On the other hand, retail sales consultants use skills like retail sales, first hand, customer satisfaction, and sales objectives on their resumes.The average resume of retail sales consultants showed that they earn similar levels of education compared to sellers. So much so that theyacirc;euro;trade;re 1.1% less likely to earn a Master's Degree and less likely to earn a Doctoral Degree by 0.6%.

Learn more about sellers vs retail sales consultants.

Types of seller

Updated June 25, 2024

What Does a Seller Do? Roles And Responsibilities - Zippia (18)

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

What a Seller Does FAQs

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See all answers to common sales questions.

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Updated June 25, 2024

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What Does a Seller Do? Roles And Responsibilities - Zippia (2024)
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