When is the best time to do Christmas food shopping? (2024)

Whether you've wrapped all your Christmas presents or still have a few left to buy, you might be wondering when is the best time to do Christmas food shopping this year.

Knowing whether Alid is cheaper than Lidl when it comes to finding out the cheapest supermarket might be on your list, but you should also consider whether you should start snapping up festive food now or wait until closer to Christmas for some bargains like deals on the best non-alcoholic wines.

Supermarket loyalty cards are also a great way of saving money on your food shop and they can be used all year round.

Researchfrom Marks and Spencer and YouGov, previously predicted that 15% of UK adults believe they’ll be stocking up on festive food earlier than normal. As families try to recreate their own Christmas buffet ideas or have a go at hosting Christmas dinner, they're wondering when is the best time to do Christmas food shopping and if they should get started already...

While experts may not be able to agree on the exact date or day that will be best to do your Christmas food shopping, what they do all agree on is that this year, in 2023, the best time to do Christmas food shopping is as soon as possible.

With food prices continuing to rise and shops having stocked festive food earlier this year, it makes sense that families should want to start their food shops as early as possible to avoid any unexpected price hikes.

And with a reported pigs-in blankets shortage due to vet strikes and poor weather ahead of the festive season, according to meal-box delivery service, Green Chef. you might want to snap up the sausages as soon as possible so you're not disappointed.

M&S previously predicted that customers would spread the cost of their festive shop and get started on Christmas food shopping sooner rather than later but some families might be waiting to see whether food prices will go down in 2023.

When is the best time to do Christmas food shopping? (1)

(Image credit: Getty Images)

Andy Barr, retail expert and Co-Founder of Alertr.co.uk, said: “Typically, you’ll find that the busiest day for Christmas food shopping is the Saturday before the big day."

That falls on Saturday, 23rd of December in 2023.

He added, "It’s a good idea to go online to do your shop, as you can do this in advance. Otherwise, the first or last hour of trading is usually the quietest. Also weekdays rather than at the weekend.”

Make sure to book your Christmas food delivery slot ahead of the festive period too. Popular Christmas food like turkey, pigs in blankets and Goose Fat Roast Potatoes will be snapped up quickly. The earlier you do your shopping online, the more likely the supermarket will be to have the items you want.

Try making a Christmas food menu plan now to save time later and book a slot early for the cheapest online food shopping. This will also allow you to start shopping for some items you know you will need as soon as possible.

Think about what you can buy now that will keep, such as freezer food, cupboard goods, and bottled drinks like wine. For example, luxury freezer food brand COOK has already opened their Christmas food pre-orders.This means you can order pre-made Christmas food now and secure a Christmas dinner delivery date for December.

Andy Barr recommends: “One of the most important things to remember when it comes to Christmas food shopping, is that it doesn’t all need to be done in one gigantic shop. Space out the shopping, rather than doing it all in one go. For any long-lasting items (wine, crackers, best Christmas pudding) it is never too early to purchase. Buying these any time before the end of November means that you’ll get them for a discounted price, particularly for the seasonal items."

On his blog, chef Rick Stein recommends: "Get all your food and drink shopping done by December 22nd – that way you can avoid a last-minute trolley dash around your local supermarket."

He also recommends "checking you’ve got enough oil to cook with and plenty of salt and pepper for seasoning."

This is a good tip if you're being organised and buying some of your Christmas food in advance. You don't want to get to the big day and realise you're down to your last tbsp. of olive oil!

Things like spices, herbs and condiments (you can't have Christmas without cranberry sauce!) will all keep well. Buy these in advance and keep them safe in the cupboard until Christmas Day.

Last year the busiest shopping days were 17th and 22nd December. According to Swifterm.com. If you don't want to start your Christmas food shopping early – fair enough. Just make sure you avoid these dates and don't leave it until the days just before Christmas Day to start!

In other food news, why not try these 30 Christmas recipes to make in advance, alternatively if you're looking for ways to use Christmas leftovers these six tips will help.

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When is the best time to do Christmas food shopping? (2024)

FAQs

When is the best time to do Christmas food shopping? ›

On his blog, chef Rick Stein recommends: "Get all your food and drink shopping done by December 22nd – that way you can avoid a last-minute trolley dash around your local supermarket." He also recommends "checking you've got enough oil to cook with and plenty of salt and pepper for seasoning."

When should you do Christmas food shopping? ›

Heading out to do the Christmas food shopping haul a week in advance will mean there is plenty of time to get the goods in without having to deal with last-minute panicked shoppers, said Tosh. This could be the ideal time to purchase the turkey and any other essential items which can be frozen or easily stored.

When should I start shopping for Christmas? ›

The best time to start Christmas shopping will vary depending on your schedule, the variety of gifts, the amount of recipients, and how much money you have set aside. Nonetheless, the best time to start your shopping is in early September through October, November, or early December.

What is the best day of the week to go Christmas shopping? ›

“If you're trying to get last-minute gifts for Christmas, Super Saturday may be your best bet,” said Ramhold. “It's the last Saturday before Christmas, and it's a time when retailers offer up savings to entice shoppers, often in the form of one-day sales.”

What is the best time to go food shopping? ›

Plenty of shoppers like to do their big food shop on Monday or Friday as it's typically the “start” or “end” of the week. Getting to stores when the doors first open also increases the chance of fewer shoppers and there will be a greater amount of items available as the night staff would've replenished the stock.

Is it cheaper to buy things before or after Christmas? ›

But for the more frugal or budget-conscious shopper, waiting until after the holidays are over to purchase certain items is a more financially sound plan. This is because some items benefit from steep discounts when purchased at the end of the year.

When should I do Christmas stocking? ›

A Christmas stocking is an empty sock or sock-shaped bag that is hung on Saint Nicholas Day or Christmas Eve so that Saint Nicholas (or the related figures of Santa Claus and Father Christmas) can fill it with small toys, candy, fruit, coins or other small gifts when he arrives.

What is the busiest shopping day of the Christmas season? ›

Chain Store Age (CSA) says, according to an analysis from the retail traffic consulting and analytics group of Sensormatic Solutions, the busiest days of this year's holiday shopping season will likely be (in order) Black Friday (November 24), Super Saturday (December 23), and the third Saturday in December (December ...

Why do Christmas shopping early? ›

Starting Christmas shopping early allows consumers to take their time, avoid stress and spread out the cost. Setting a Christmas budget can be helpful, as it will reduce the temptation to engage in excessive spending. Research has found making presents can be more personal and loving.

How much does the average person spend on Christmas presents? ›

According to the National Retail Federation (NRF), the average American plans to spend $826 in 2022 on Christmas gifts, food, and decorations. Of that $826 dollars, around 500 are spent on gifts for family members. The most popular of these gifts are clothing, toys, and gift cards.

What's the best day to go grocery shopping? ›

Time of Day Matters When It Comes to Scoring Deals

Wednesday is the best day of the week to go grocery shopping because stores are usually less crowded mid-week. For the freshest items, time your shop for store opening or closing.

What is the day in the week the worst day to go grocery shopping? ›

Sunday Is Also the Worst Day to Go Grocery Shopping

Not only are you dealing with the crowds of people who didn't go Saturday because they wanted to avoid the crowds, but you're also battling with the people who just plain forgot to do their shopping and have suddenly realized that the weekend is about to be over.

What is the biggest shopping day of the year? ›

1) Black Friday

Black Friday kicks off the busiest shopping period of the entire year, with 30% of all annual retail sales occurring between Black Friday and Christmas. 40% of online Black Friday purchases are made on mobile phones.

What is the cheapest day to buy food? ›

Experts say that the best day to buy groceries might depend on your local grocery stores—some have sale cycles that begin and end on certain days of the week. Zakaria says that most sale cycles tend to begin on Wednesdays and end on Tuesdays, and suggests timing your shopping trip around the sale.

Is it better to go to the grocery store in the morning or at night? ›

Displays of fresh fruits and veggies will quickly dwindle during the grocery store's peak hours, usually the afternoon on weekends and early evenings on weekdays. So, if you want to ensure you can find what you need (and have options available), shop in the early morning or late evening.

What is the best day to shop at Walmart? ›

Samantha Landau, consumer expert at TopCashback USA, said, “Monday and Tuesday mornings are great times to shop at Walmart. Many Walmart stores receive new shipments and restock their shelves over the weekend.” She said this makes the beginning of the week a preferred time to shop.

When should you put Christmas stuff up? ›

THE FIRST DAY OF ADVENT

For many Christians, it's traditional to start putting up Christmas decorations on Advent Sunday, i.e. the fourth Sunday before Christmas Day (in 2023, this will happen on Sunday, December 3rd). Advent marks the start of the new liturgical year and a time of expectation and hope.

When should you start getting ready for Christmas? ›

2 OR MORE MONTHS BEFORE CHRISTMAS (October 20th - 31st)

Create a Gift List: Start thinking about gifts early in your Christmas prep. Make a list of everyone you want to purchase gifts for, and then brainstorm ideas for each person. Planning your gifts ahead will help ensure that you have enough gifts for every person.

When should I order to arrive for Christmas? ›

USPS states on its website that Dec. 16 is the last day to ship with their ground shipping and “First-Class Mail” service to “allow for timely delivery of cards, letters and packages by Dec. 25.”

What is the best day to go food shopping? ›

Wednesday is the best day of the week to go grocery shopping because stores are usually less crowded mid-week. For the freshest items, time your shop for store opening or closing.

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