When to Update Your Used Car Ad (2024)

Congratulations! You’ve taken some photos of your car, decided on a price, written an informative description, and finally published the perfect ad on Autotrader.com. Still, you’re not hearing from the serious buyers you know are out there. What now? Read on for ideas about how and when to update your ad to attract more quality leads.

When Is It Time to Update?

First, consider the ad’s duration as well as your patience and flexibility. Autotrader ads run for 30 days, and you can extend your ad for free in 30-day increments up to 365 days total, all for the same price.

Generally, buyers are more likely to make inquiries and schedule weekend test drives. After several weekends without any calls, changes are in order.

In the meantime,search for your ad on Autotrader.com at least once a week to see where it shows up in the listings and how it compares to advertisem*nts for similar vehicles. Looking with the eyes of a potential buyer will give you good ideas on how to make your ad stand out from the rest.

Updating Your Price

Your listing price is the first thing that will pop out to buyers in the Autotrader.com Search Results, and it often determines where your vehicle will appear on the page. Even if you’ve followed every recommendation on how toprice your used car to sell, many shoppers will judge it based on how it compares to other vehicles for sale in your area.

It’s always a good idea to have a negotiation window because few buyers expect to pay a seller’s initial asking price. Read our used car negotiation tips for advice on how to gain the upper hand. While pricing a car too high can turn off buyers, an unusually low price can have the same effect.

Refine the Details

Finally, remember the details that can make all the difference. Though optional, these details will let people know that you’re serious about selling — and serious sellers attract serious buyers.

  • High-quality photos: Include good images from every angle of the vehicle. Most used cars have some imperfections, and potential buyers may wonder if you’re hiding something if your photos are limited. The largest photo size you can upload to Autotrader is 10 MB.
  • Tell your car’s story:Buyers appreciate it when you take full advantage of the Vehicle Description area and go beyond the specs. How has the car been driven? Why are you selling?

Even if you’ve done all the right things, the right buyer rarely comes along overnight. But being proactive about updating your listing will ensure that you’ll be easy to find when the right buyer is looking for you.

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When to Update Your Used Car Ad (2024)

FAQs

When to Update Your Used Car Ad? ›

Generally, buyers are more likely to make inquiries and schedule weekend test drives. After several weekends without any calls, changes are in order.

Is it better to sell your car or keep it? ›

If your car is paid off or close to being paid off, you'd probably be much better off financially by selling the car and putting the funds into an interest-bearing savings account of some kind.

What mileage to sell a car? ›

60,000 to 100,000 Miles

If you want to squeeze the most value out of your vehicle, this mileage bracket is probably the best time to sell. While your car may need a couple of expensive repairs to run properly, it shouldn't entirely give up on you if it has been well-maintained.

How do you know when to sell your car? ›

The best time to sell a car is usually when you can get the most money for it. In general, that means selling when the car has fewer miles on it and is only a few model-years old. If you have a car loan, you'll generally want to sell your car only if you can fully pay off the loan.

How do you write a good ad to sell a car? ›

Here are a few things that can be helpful when trying to figure out how to write a good used car ad:
  1. Keeping it relevant.
  2. Being honest.
  3. Providing records.
  4. Being clear about price and payment.
  5. Taking high-quality photos.

What is the best mileage to trade in a car? ›

First milestone: 30,000 to 40,000 miles

Because vehicles depreciate at a slower rate in the first three years of ownership, this is the best time to trade in your vehicle.

How long should you keep a car for? ›

A car lacking equity has no value or even negative value in a replacement car transaction. The average length for keeping a new car is about 8 years. When valuing a used car, 12,000 annual miles is considered average.

What mileage should you not go over when buying a used car? ›

There's no rule to how many miles on a used car is too much, but by attempting to stick to the 12,000 miles per year rule is a great place to start. Find out how old the car is, multiple the number of years by 12,000, and if the number on the odometer is significantly higher than that, some concern might be warranted.

At what mileage does a car lose the most value? ›

Here are some mileage benchmarks for car depreciation:
  • 10,000 to 15,000 miles: During the first year of ownership, cars typically lose about 15% to 20% of their value.
  • 30,000 to 40,000 miles: By the end of the third year of ownership, cars may have lost up to 50% of their value.
  • 60,000 to 70,000 miles:

What mileage to get rid of a car? ›

Standard cars in this day and age are expected to keep running up to 200,000 miles, while cars with electric engines are expected to last for up to 300,000 miles. Keeping a car that long has a lot of benefits, including the fact that it could save you a great deal of money.

What month is best to sell a car? ›

The first half of the year is typically the ideal time to sell or trade in a car, according to figures from Edmunds.com Inc., an online supplier of automotive information. Used cars usually hold onto their value better during those first two quarters than they do over the last two.

Where to sell your car for the most money? ›

If you want the best price for your car, consider placing an ad on a private seller marketplace or to potential buyers in your local area. However, dealers and online car buying services may be your best choice if you want an easy process with a quick turnaround.

How long should you keep a car before trading it in? ›

Waiting until your car has positive equity: Trading in your car after 1 year makes more sense than doing a trade-in after the first few months or even half a year. As a general rule, you should trade your car in after a minimum of 2 years for a better chance at positive equity.

What pictures to post when selling a car? ›

Photograph all the details a buyer will want to see inside the vehicle. Make sure to photograph the seats, dashboard, and any optional equipment (such as a stereo), floor carpets, backseat, or other interior angles. Also include any items that help identify optional equipment, such as trim level and condition.

What are good things to say when selling a car? ›

Classified Car Ad Writing Tips
  • Provide a detailed description. ...
  • List the asking price. ...
  • Explain why you're selling the car. ...
  • Show off good gas mileage.

How do you stand out in car sales? ›

In this article, we share car sales tips on how to be a good car salesperson in today's market.
  1. Learn your customers' names and remember them. ...
  2. Know what your customer wants. ...
  3. Avoid misleading customers. ...
  4. Treat every customer equally. ...
  5. Don't disparage other dealers. ...
  6. Mention price last.

Is it better to sell or give away a car? ›

Gifting a car is a better option than selling it for $1 in California, since vehicles given as gifts aren't subject to taxes. So you want to give someone a car as a gift.

What are the disadvantages of selling a car? ›

Know the Risks When You Sell Your Car Privately
  • The Condition of Your Vehicle. ...
  • The Time Investment is Often Huge. ...
  • Scammers. ...
  • The Dissatisfied Buyer. ...
  • How Will Your Sell Your Car? ...
  • There is a Better Way to Sell Your Car!

How long should you keep your car before trading it in? ›

Waiting until your car has positive equity: Trading in your car after 1 year makes more sense than doing a trade-in after the first few months or even half a year. As a general rule, you should trade your car in after a minimum of 2 years for a better chance at positive equity.

Should I pay off my car or sell it? ›

Often, it's best to pay down or pay off your auto loan before selling it or trading it in. The main concern is whether you have positive or negative equity on your loan. With negative equity, you should pay off your auto loan before you trade in your car.

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