Wholesale Real Estate: A Beginner’s Guide (2024)

How To Wholesale Real Estate Like A Pro

If you want to break into real estate investing but you’re short on cash, becoming a wholesaler could be a lucrative option for you. Here are eight steps you can take to get started.

1. Do Your Research

Before becoming a wholesaler, it’s a good idea to familiarize yourself with wholesaling laws. You should also spend time researching the markets in which you’re interested in buying property. For instance, you can use resources like Rocket Homes Real Estate LLC to research specific neighborhoods you’re looking to buy in.

2. Find The Right Property

To be successful, you need to find the right properties listed below market value and find ways to make them more appealing to the end buyer.

Many investors do this by looking for homeowners who are motivated to sell. For instance, homes that are in foreclosure or have liens are a good place to start. You can also find good deals using the following resources:

  • Multiple Listing Service (MLS)
  • Online networking groups
  • Direct mail campaigns
  • Social media marketing

It’s a good idea to try a variety of methods in the beginning and pay attention to what works. Over time, you can narrow it down to one or two strategies that give you the best results.

3. Crunch The Numbers

Once you find a property you’re interested in, you need to crunch the numbers to make sure it makes financial sense for you to buy it. To do this, you need to know the property's fair market value and how much it will cost to make any necessary repairs. This information will allow you to calculate your maximum allowable offer, which is the highest price you can pay on the property.

4. Get In Touch With The Seller

Next, it’s time to reach out to the seller to start the negotiation process. Depending on where you found them, their information may not be readily available. You may be able to find their information by looking at public tax records or by searching for them online.

When you reach out to the seller to make your offer, it’s important to be upfront about the fact that you’re a real estate wholesaler. Explain why working with a real estate wholesaler is beneficial to them and how you plan to handle the entire process.

5. Perform Due Diligence

It’s harder to perform due diligence when you’re buying an investment property online, but it is possible. You should start by verifying the fair market value of the property.

You’ll do this by looking at comparable properties sold in that area. You can also look at things like rental income, occupancy rates and cash-on-cash returns to analyze your investment.

6. Get The Property Under Contract

Now it’s time to present your offer to the seller and put the property under contract. When you present the contract to the seller, make sure it includes an inspection contingency.

This contingency allows you to cancel the contract if any unexpected problems come up during the inspection. The contract should also include the right to assign the contract to another party.

7. Market Your Contract To Cash Buyers

Once you’ve found the right investment and worked out a deal with the seller, your work is not over. Now you need to market your contract to potential cash buyers.

One of the easiest ways to do this is by connecting with a REALTOR® in your area, who can help you identify cash purchases made over the past year. You can also connect with potential buyers on social media.

8. Reassign The Contract To The End Buyer

Once you have an interested buyer, you can assign them the contract and close the deal. Technology like DocuSign makes it easy to sign contracts and close the deal virtually as well.

FAQs About Real Estate Wholesaling

Interested in wholesale real estate and want to know more? Let’s walk through different examples of wholesale real estate and what makes a good investment.

Is wholesale real estate a good investment?

Wholesaling real estate requires you to be all-in and have a strong understanding of the market. it’s an alternative way to get started in the industry without requiring significant capital.

If you’re willing to dive into negotiating deals, targeting undervalued properties and have a passion for the real estate industry, wholesale real estate can be beneficial for you.

Is wholesale real estate legal?

Wholesaling is legal when done correctly by following the laws put in place by your state of residence. The legality of wholesaling real estate varies by state, so it’s important to understand and comply with state regulations.

If you’re unsure of the wholesale real estate laws in your state, work with a professional real estate attorney to get a better understanding. Make sure you fully understand your state’s rules and regulations before making any real estate decisions.

What is virtual wholesaling?

Virtual wholesale real estate involves buying and selling a property remotely, without ever visiting it in person. This transaction takes place via a computer or smartphone, and investors will sign the necessary documentation electronically. Virtual wholesaling allows real estate investors to operate in any market, regardless of location.

How do I make money through virtual wholesaling?

Two of the advantages of virtual wholesaling are that you don’t need a lot of money to get started and you can complete the process from anywhere. You’re usually buying houses that are distressed or in foreclosure and working with a highly motivated seller.

Real estate investors make money by attaching a wholesale fee to the transaction. This fee is usually a percentage of the total cost of the property. The wholesaler acts as a middleman in the transaction and earns money by finding and closing real estate deals virtually.

Do I need a real estate license for wholesaling?

No, you don’t need a real estate license or experience to start wholesaling. Anyone can start doing it and make money at it. It’s especially attractive to new investors since you can get started with very little upfront capital.

However, it will take time to make money as a wholesaler, and you may make some mistakes in the beginning. It may be helpful to connect with a mentor who has already been successful as a real estate wholesaler. That person can guide you through the process of getting started.

Wholesale Real Estate: A Beginner’s Guide (2024)

FAQs

Wholesale Real Estate: A Beginner’s Guide? ›

Technically, you don't need any money at all to start wholesaling. Since a wholesaler isn't buying and flipping the property, simply creating a contract and then finding a buyer for that contract, a wholesaler doesn't need to invest any of their own capital into the property.

How to start wholesaling as a beginner? ›

There are seven basic steps to wholesaling real estate.
  1. Research Local Wholesaling Laws. ...
  2. Find Distressed Properties And Motivated Sellers. ...
  3. Find Sales For Recent Comparable Properties. ...
  4. Calculate The Expected Return On Investment. ...
  5. Make An Offer And Get The Property Under Contract. ...
  6. Market The Contract And Find Cash Buyers.
Jul 26, 2024

How much money do I need to start wholesaling real estate? ›

Technically, you don't need any money at all to start wholesaling. Since a wholesaler isn't buying and flipping the property, simply creating a contract and then finding a buyer for that contract, a wholesaler doesn't need to invest any of their own capital into the property.

Is wholesaling real estate really that easy? ›

Using wholesaling in your business is quite simple, especially if you are new. Other investing strategies often require some form of investment and training. However, wholesaling can be very simple to learn and is a great way to start your journey in the real estate world.

What is wholesale real estate for dummies? ›

What Is Wholesaling Real Estate? Serving as an intermediary, or middleman, motivated sellers allow wholesalers the right to conduct a sales transaction with end buyers. Before closing, the wholesaler assigns the purchase contract between motivated sellers and end buyers for the rights to purchase the property.

How do I start wholesale property with no money? ›

How to Start Wholesaling Real Estate With No Money
  1. Research. Market research is the most important part of any sector. ...
  2. Learn Market Trends. ...
  3. Get a Cash Buyers List. ...
  4. Get Distressed Properties on Board. ...
  5. Analyze the Deals. ...
  6. Sign the Property Contracts. ...
  7. Reach Buyers. ...
  8. Close the Deal.
Feb 17, 2024

What is the 70% rule in wholesaling? ›

Put simply, the 70 percent rule states that you shouldn't buy a distressed property for more than 70 percent of the home's after-repair value (ARV) — in other words, how much the house will likely sell for once fixed — minus the cost of repairs.

In what states is wholesaling illegal? ›

Instead, be upfront with them about your assignment contract and fee and maintain that you're selling your own equitable interest. As long as you stay within these bounds, you can legally operate as a wholesaler in all 50 states.

Is it hard to get into wholesaling? ›

Wholesaling real estate in California can be difficult because state laws require licensing for those who market properties or advertise their wholesaling services.

What is the 2% rule in real estate? ›

The 2% rule is a rule of thumb that determines how much rental income a property should theoretically be able to generate. Following the 2% rule, an investor can expect to realize a positive cash flow from a rental property if the monthly rent is at least 2% of the purchase price.

Why do real estate agents not like wholesalers? ›

Unlike realtors, wholesalers do not rely on commissions but rather on the difference between the purchase and sale prices of the properties they deal with. This difference in earning structures creates a fundamental misalignment of interests between realtors and wholesalers.

Is wholesaling better than flipping? ›

Wholesaling: Profits in wholesale deals are generally lower than flipping but can be consistent with a steady stream of contracts. House Flipping: Has the potential for huge profit margins, especially if the property is bought at a significantly undervalued price and renovated effectively.

How to get started in wholesale real estate? ›

Here are a few simple steps to get started wholesaling:
  1. Research your local market before getting started.
  2. Curate a buyers list for your area.
  3. Secure a financing source that works best for you.
  4. Begin searching for potential wholesaling properties.
  5. Decide whether to sell the contract or work on a double closing.

Do you need any money to wholesale real estate? ›

While wholesaling real estate doesn't require a large amount of money, it does require that a wholesaler do the necessary property research, the networking to find the right investors, and the work to craft a financial deal that the investor will accept.

How to start selling wholesale? ›

Follow these steps to start a wholesale business:
  1. Decide what wholesale items to sell.
  2. Pick a supplier.
  3. Obtain wholesale licenses and permits.
  4. Set a wholesale pricing strategy.
  5. Create a B2B ecommerce website with Shopify.
  6. Market and sell your wholesale products.
  7. Expand your team.

How do I get started as a wholesaler? ›

How to Become a Wholesale Distributor in 8 Steps
  1. Know who you're distributing to.
  2. Choose the best products for wholesale.
  3. Get a wholesale license and other permits.
  4. Determine wholesale prices.
  5. Set minimum order quantities.
  6. Shoot product stock images.
  7. Create packaging and promotional materials.
  8. Build an online wholesale store.
Jan 17, 2024

How profitable is wholesaling? ›

The profit on a single wholesale deal can vary greatly. On the lower end, wholesalers might earn anywhere from $2,000 to $5,000 per deal. However, in more competitive or high-value markets, this figure can rise to $20,000, $30,000, or even more for a single transaction.

Can you make a living off wholesaling? ›

Even just closing one deal every two months, an amateur wholesale investor could make around $50,000 in their first year. While not expected right out the gate, it's easy to find examples of annual wholesale real estate salaries of $240,000-$600,000 by selling 5-10 wholesale houses monthly.

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