Why Searches On Microsoft’s Bing Look Different in China (2024)

The Big Take

On The Big Take podcast, we take an exclusive inside look into Microsoft’s sophisticated censorship in China

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Microsoft’s Bing is the second most popular search engine in China, a market that Google exited years ago. Today, Bing remains as the only Western search engine accessible there. But success has meant having to make significant compromises on issues such as censorship.

Why Searches On Microsoft’s Bing Look Different in China (2024)

FAQs

Does Bing search work in China? ›

Microsoft's Bing is the second most popular search engine in China, a market that Google exited years ago. Today, Bing remains as the only Western search engine accessible there.

Is Bing censored in China? ›

Bing's censorship rules in China are so stringent that even mentioning President Xi Jinping leads to a complete block of translation results, according to new research by the University of Toronto's Citizen Lab that has been shared exclusively with Rest of World.

Why is my Bing app Chinese? ›

a) Click on Settings (gear icon) of the Bing search page. b) Now under Settings check if the location and display language is correct. c) If it is not, then type United Kingdom for location and select English as the display language and click on Save. If still the issue persists then refer the steps below.

What is Bing in China? ›

Bing (Chinese: 餠) is a wheat flour-based Chinese bread with a flattened or disk-like shape. These foods may resemble the flatbreads, pancakes, pies and unleavened dough foods of non-Chinese cuisines.

What search engine is most used in China? ›

Baidu is China's largest and most widely used search engine, much like Google in the U.S.

Which browser is allowed in China? ›

Top Mobile Internet Browser in China
  • Chrome.
  • UC Browser.
  • QQ Browser.
  • 360 Browser.
  • X Browser.

What are 5 things censored in China? ›

The PRC bans certain content regarding independence movements in Tibet and Taiwan, the religious movement Falun Gong, democracy, the 1989 Tiananmen Square protests and massacre, Maoism, corruption, police brutality, anarchism, gossip, disparity of wealth, and food safety scandals.

Is Google banned from China? ›

Google Search is partially blocked in China. Requests from the mainland to Google Search, including Google.com and Google.cn, are automatically redirected to Google.com.hk, the company's Hong Kong servers. Depending on what you search for on the Hong Kong version, the results may or may not be censored while in China.

Why am I being forced to use Bing? ›

If Google searches consistently redirect to Bing or if your homepage and search engine settings change without your interference, it's a clear sign of a browser hijacker.

Why does it keep using Bing instead of Google? ›

Why is Chrome redirecting to Bing? The Bing redirect might be happening because a hacker has infiltrated your system and installed malware, or you downloaded something suspicious that takes you to Bing search.

Why are all my Google searches in Chinese? ›

To fix the issue of Google displaying results in a foreign language, try the following steps: Check Google Language Settings: Go to Google Account Language Preferences. Ensure your preferred language is set correctly. Update Browser Settings: In Chrome, go to Settings > Advanced > Languages .

Why did China ban Bing? ›

The reason why Bing is blocked in China is the same reason many other websites are blocked. Bing allows users to access information freely available and published all over the world. In particular, this means accessing democratically-published newspapers and content that may be in opposition to the Chinese government.

Which country uses Bing the most? ›

United States. With around 627.8 million unique users, the United States accounts for around 29.61 percent of Bing's monthly traffic, making it the country with the most Bing users.

Is Bing Chinese owned? ›

Microsoft Bing, commonly referred to as Bing, is a search engine owned and operated by Microsoft.

What search engine is allowed in China? ›

Google. Google is a perfect example of a non-Chinese search engine that can still operate in China. Of course, users need to activate a VPN to access the otherwise blocked search engine. However, there are still quite a large number of Chinese users that prefer to use Google instead of Baidu.

How to access Bing in China? ›

Choose a VPN that works in China.
  1. Choose a VPN that works in China. We recommend ExpressVPN.
  2. Install the VPN and connect to a server in a Bing-friendly country. ( Ex. US, UK, or Canada)
  3. Open Bing and search freely!

Does Bing work in China in 2024? ›

Search Engines

*Note* – You can use Bing in China, but the results within China are censored.

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