36% of Americans think real estate is the best long-term investment. Here's the easiest way to get started (2024)

36% of Americans think real estate is the best long-term investment. Here's the easiest way to get started (1)

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Some Americans believe real estate is the best long-term investment. If you are among them, real estate investment trusts, or REITs, might be the easiest way to tap the market.

About 36% of surveyed Americans ranked real estate as the top long-term investment, more than cited stocks or mutual funds (22%), gold (18%) and savings accounts or certificates of deposits (13%), according to a recent survey by Gallup, a global analytics and advisory firm.

Fewer of the surveyed adults believe bonds and cryptocurrency are good investments for the long haul, at 4% and 3%, respectively, the report found.

The firm polled 1,001 U.S. adults through telephone interviews from April 1-22.

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For those people who see long-term investment potential in real estate, REITs can be a great way to start as they have a "low barrier to entry," said Stacy Francis, a certified financial planner and president and CEO of Francis Financial in New York City.

An REIT is a publicly traded company that invests in different types of income-producing residential or commercial real estate. In many cases, you can buy shares of publicly traded REITs like you would a stock, or shares of a REIT mutual fund or exchange-traded fund. REIT investors typically make money through dividend payments.

Some, "you can invest in for as little as $25," said Francis, a CNBC Financial Advisor Council member.

'No one gets super emotional about stocks'

Real estate is a popular investment option among some Americans because it can evoke emotion and feeling, unlike stocks and bonds, Francis said.

"No one gets super emotional about stocks," she said. "But individuals definitely get emotional about real estate."

Some people see it as a legacy to give to their children.

"Instead of giving them a portfolio of stocks, I want to give them a house that is physical and they can use," Francis said as an example.

But buying a property and becoming a landlord takes a significant investment of money and time, more so than other kinds of portfolio assets.

"It's not easy being a landlord," said CFP Kashif Ahmed, president of American Private Wealth in Bedford, Massachusetts. "There's far more to it than just getting a monthly check."

Once you buy a property and turn it into an investment, you have to manage the property, properly insure it and be able to service it.

Whether you do this yourself or have someone on your behalf take care of the property, it can cost money, Ahmed explained.

REITs can also offer opportunities for diversification. Depending on the company, you are exposed to hundreds or even thousands of different properties or regions, experts say.

You can also invest in different kinds of real estate properties, such as shopping malls, warehouses and office buildings. However, if you invest in a region or sector that experiences devaluations, that price decline will be reflected in your portfolio.

"If there's a REIT and it's investing in shopping malls across the country, and shopping malls are not doing well … you're going to feel that," Francis said. "You're not going to be protected."

How much real estate should be in your portfolio

D3sign | Moment | Getty Images

If you truly want to tap into the real estate market as a long-term investment, "really research on these funds," Francis explained.

REITs should also contribute to the diversification of your portfolio, "they shouldn't be all of it," said Francis. Some advisors recommend REITs should take up no more than 25% of your portfolio, she said.

Be wary about how the REIT will affect your tax situation. REITs often pay out 90% or more of the profits in the form of dividends, which can be subject to ordinary income taxes, experts say.

"It's as if those dividends came to you and your paycheck at work," Francis said.

If you don't need the additional income, try adding the REIT in a tax-sheltered account, such as an individual retirement account, Ahmed said.

"Asset location matters," he added.

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36% of Americans think real estate is the best long-term investment. Here's the easiest way to get started (2024)

FAQs

36% of Americans think real estate is the best long-term investment. Here's the easiest way to get started? ›

Here's the easiest way to get started. About 36% of surveyed Americans ranked real estate as the top long-term investment above stocks or mutual funds (22%), gold (18%) and savings accounts or certificates of deposits (13%), according to a recent study by Gallup, a global analytics and advisory firm.

Why is real estate a good long term investment? ›

The benefits of investing in real estate include passive income, stable cash flow, tax advantages, diversification, and leverage.

Who said real estate is the best investment? ›

Tangible Assets

“Real estate cannot be lost or stolen, nor can it be carried away. Purchased with common sense, paid for in full, and managed with reasonable care, it is about the safest investment in the world.” - Franklin D. Roosevelt, U.S. President.

Is real estate investing the best way to get rich? ›

Investing in real estate can be an excellent way to grow your net worth. Real estate offers an enviable combination of historically strong returns and passive income, as well as the potential to hedge inflation and the gyrations of the stock market.

Is $5000 enough to invest in real estate? ›

Embarking on a real estate investment journey with just $5,000 may seem daunting, but it is entirely possible. By educating yourself, exploring alternative investment options, leveraging partnerships and adopting creative strategies like crowdfunding and wholesaling, you can kickstart your wealth-building process.

Is the S&P 500 better than real estate? ›

The S&P 500 has outperformed growth in home prices over the last 30 years. “You can't negate the compounding power of stocks over the long term for any investor, especially young investors,” says Andrew Briggs, a wealth manager and director of portfolio management at Plaza Advisory Group.

What is the biggest disadvantage of real estate? ›

Disadvantages of investing in real estate
  • Unpredictable Market. ...
  • Higher Transaction Cost. ...
  • Bad Location. ...
  • High maintenance Requirement. ...
  • High Vacancy Rates. ...
  • Negative Cash Flow. ...
  • Low Liquidity Funds. ...
  • Conclusion. Despite being very attractive and lucrative, there are many opposing sides to real estate funds.

What does Warren Buffett say about real estate? ›

Warren Buffett generally buys real estate only in the form of real estate investment trusts (REITs). He sticks to stocks because he thinks they offer a more efficient way to build wealth.

Why 90% of millionaires invest in real estate? ›

Federal tax benefits

Because of the many tax benefits, real estate investors often end up paying less taxes overall even as they are bringing in more income. This is why many millionaires invest in real estate. Not only does it make you money, but it allows you to keep a lot more of the money you make.

What did Bill Gates say was his best investment? ›

Gates says investing $10 billion in Gavi, the Vaccine Alliance; the Global Fund; and the Global Polio Eradication Initiative, which help deliver drugs to developing countries, has been a rewarding experience because unlike other kinds of investments, they are consistently successful.

Do most millionaires get rich from real estate? ›

Conclusion. The claim that 90% of millionaires are made through real estate is a myth. While real estate can certainly contribute to wealth creation, it is not the primary wealth source for most millionaires.

Does real estate really build wealth? ›

Long-term, rental income can contribute significantly to an investor's overall wealth, especially when rental rates increase with demand and inflation. Adding real estate to your investment portfolio can also help diversify your investments and manage risk.

What is the 50% rule in real estate investing? ›

The 50 Percent Rule is a shortcut that real estate investors can use to quickly predict the total operating expenses that a rental property investment is likely to generate. To work out a property's monthly operating expenses using the 50 rule, you simply multiply the property 's gross rent income by 50%.

What is the 1% rule in real estate investing? ›

The 1% rule of real estate investing measures the price of an investment property against the gross income it can generate. For a potential investment to pass the 1% rule, its monthly rent must equal at least 1% of the purchase price.

What is the 2% rule in real estate investing? ›

The 2% rule is a rule of thumb that determines how much rental income a property should theoretically be able to generate. Following the 2% rule, an investor can expect to realize a positive cash flow from a rental property if the monthly rent is at least 2% of the purchase price.

Why is real estate typically a strong investment option? ›

In general, real estate has a low correlation with other major asset classes—so when stocks are down, real estate is often up. A real estate investment can also provide steady cash flow, substantial appreciation, tax advantages, and competitive risk-adjusted returns, making it a sound investment.

What is a benefit of investing in real estate? ›

Real estate investing also offers long-term financial security. Most real estate assets will appreciate over time through equity, which is the difference between what you owe on the property and its current market value. The real estate market will continue to increase, meaning your investment will hold its value well.

Why is long-term investment better? ›

Both approaches have their potential benefits, but long-term investing potentially provides an increased chance of a higher return through compound growth and the recovery of losses over time.

Why is real estate a better investment than stocks? ›

Real estate investors have the ability to gain leverage on their capital and take advantage of substantial tax benefits. 1 Although real estate is not nearly as liquid as the stock market, the long-term cash flow provides passive income and the promise of appreciation.

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