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Published by Laura Ceci, Jul 18, 2024
Bumble was the most downloaded dating application in the United States in June 2024, with 634,000 monthly downloads. Tinder ranked second with over 611,000 monthly downloads, followed by long-term connection-oriented Hinge.
Who’s on Tinder?
Tinder, owned by Match Group, is a dating and social networking app released in 2012 which follows a ‘swipe right or left’ model when viewing and matching with other singles in the area. Usage of the platform in 2021, in terms of gender, was somewhat imbalanced, with 75.8 percent of users in the United States identifying as male. Additionally, almost 20 percent of users were considered heavy users, meaning that they were active on the platform more than two-thirds of the month.
Bumble follows the same swipe right or left model, but places first contact for heterosexual users in the hands of women. However, Bumble is also predominantly used by men.
What do people want from dating apps?
With a plethora of online dating options, users are looking for more customized connections. In 2021, singles in the U.S. said that they would be encouraged to use online dating more if they could receive personalized matches based on their preferences. Furthermore, 22 percent of respondents wanted more thorough vetting, and 15 percent said they wished to avoid adverts on dating platforms.
Most popular dating apps in the United States in June 2024, by number of monthly downloads
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