Phishing scams are becoming more sophisticated. Watch out for these red flags (2024)

Brian Roche

Anchor

Phishing scams are on the rise and becoming more sophisticated

EXPLAINS THE NEW TACTICS THAT SCAMMERS ARE USING. SINCE EARLY 2021, THE BETTER BUSINESS BUREAU HAS RECEIVED MORE THAN 23,000 REPORTS RELATED TO PHISHING. AND KEEP IN MIND, NOT EVERYBODY REPORTS THESE SCAMS. SO THIS NUMBER IS PROBABLY MUCH HIGHER. EVERY PHISHING SCAM STARTS WITH A SCAMMER TRYING TO REACH YOU BY ANY MEANS POSSIBLE. THAT COULD BE PHONE, TEXT, VOICEMAIL, EMAIL, OR EVEN A LETTER IN THE MAIL. THE MORE SOPHISTICATED SCAMMER MAY EVEN SET TRAPS FOR YOU PLANTING THEM ON THE WEB, SUCH AS FAKE OR LOOKALIKE WEBSITES. SO HOW DO YOU AVOID THIS? WELL, MAKE SURE YOU’RE ON A TRUSTED WEBSITE. IT’S A GOOD IDEA TO BOOKMARK YOUR BANK OR CREDIT CARD COMPANY’S WEBSITE SO YOU KNOW YOU ARE ALWAYS ON THE CORRECT SITE AND AS AI OR ARTIFICIAL INTELLIGENCE BECOMES MORE MAINSTREAM, SCAMMERS, OF COURSE, ARE USING IT. I OFTEN TELL YOU ONE OF THE HALLMARKS OF A SCAM IS BAD GRAMMAR. WELL, NOW SCAMMERS ARE USING AI TO COMPOSE THEIR EMAILS AND THEY’RE SENDING THEM OUT. A LOT OF THEM HOPING THAT YOU’RE GOING TO FALL FOR THEM. SO LOOK FOR OTHER SIGNS OF A SCAM, SUCH AS A GREETING THAT’S ADDRESSED TO USER OR JUST YOUR EMAIL ADDRESS, NOT YOUR FULL NAME. AND IF YOU HAVE A QUESTION ABOUT A TEXT OR AN EMAIL, DON’T CLICK ON ANY LINKS AND NEVER SHARE ANY PERSONAL INFORMATION. GO TO THE COMPANY’S ACTUAL WEBSITE AND LOG IN THERE. IT’S EASY TO FALL FOR THESE PHISHING SCAMS, FOLKS, BECAUSE SCAMMERS MAKE THEM LOOK REAL. REMEMBER, IF YOU CAN SPOT A SCAM, YOU CAN STOP

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Phishing scams are on the rise and becoming more sophisticated

Brian Roche

Anchor

Phishing scams – scams that try to trick you into revealing personal information – are on the rise.Since early 2021, the Better Business Bureau has received more than 23,000 reports related to phishing.Because not everybody reports these scams, the actual number is probably much higher.Every phishing scam starts with a scammer trying to reach you by any means possible. That could be phone, text, voicemail, email or even a letter in the mail.A more sophisticated scammer may even set traps for you, planting them on the web in the form of fake or lookalike websites.How do you avoid this?Make sure you're on a trusted website. It's a good idea to bookmark your bank or credit card company's website so you know you're on the correct site.As artificial intelligence becomes more mainstream, scammers are taking advantage. They're using AI to compose their emails and to send out a lot of them, hoping you will fall for one.One of the hallmarks of a scam is bad grammar.Another red flag is a greeting that is addressed to "user" or just your email address.If you have a question about a text or an email, don't click on any links and never share personal information.Go to the company's actual website and log in there.It's easy to fall for these phishing scams because scammers make them look real. If you can spot a scam, you can stop a scam.

Phishing scams – scams that try to trick you into revealing personal information – are on the rise.

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Since early 2021, the Better Business Bureau has received more than 23,000 reports related to phishing.

Because not everybody reports these scams, the actual number is probably much higher.

Every phishing scam starts with a scammer trying to reach you by any means possible. That could be phone, text, voicemail, email or even a letter in the mail.

A more sophisticated scammer may even set traps for you, planting them on the web in the form of fake or lookalike websites.

How do you avoid this?

Make sure you're on a trusted website. It's a good idea to bookmark your bank or credit card company's website so you know you're on the correct site.

As artificial intelligence becomes more mainstream, scammers are taking advantage. They're using AI to compose their emails and to send out a lot of them, hoping you will fall for one.

One of the hallmarks of a scam is bad grammar.

Another red flag is a greeting that is addressed to "user" or just your email address.

If you have a question about a text or an email, don't click on any links and never share personal information.

Go to the company's actual website and log in there.

It's easy to fall for these phishing scams because scammers make them look real. If you can spot a scam, you can stop a scam.

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Phishing scams are becoming more sophisticated. Watch out for these red flags (2024)

FAQs

What are the 7 red flags of phishing? ›

  • A GENERIC GREETING. Because phishing emails are sent out en masse, they often use generic greetings with no personalization, like "Dear Member". ...
  • A DECEPTIVE EMAIL ADDRESS. ...
  • REQUEST TO UPDATE OR VERIFY. ...
  • A SENSE OF URGENCY. ...
  • DECEPTIVE URL'S. ...
  • PRIZE OR AWARD NOTIFICATION. ...
  • ANY MESSAGE THAT SEEMS ODD OR OUT.

What is a more sophisticated form of phishing? ›

A more personalized, sophisticated, and invasive form of phishing is on the rise: Spear phishing. Spear phishing is a social engineering tactic used to steal sensitive information from a specific person or group by tailoring the message.

Why is it important to watch out for phishing scams? ›

Scammers use email or text messages to try to steal your passwords, account numbers, or Social Security numbers. If they get that information, they could get access to your email, bank, or other accounts. Or they could sell your information to other scammers.

Why is phishing becoming more of a problem? ›

Increased attack sophistication makes it harder than ever for traditional cyber security solutions like SEGs, firewalls, and spam filters to detect and mitigate increasingly novel and sophisticated email threats. When there are tell-tale signs of a threat, these solutions can identify an incoming message as suspicious.

What are the 4 P's of phishing? ›

One way is to remember “the four Ps”: Pretend, problem, pressure, pay. Many scam tactics boil down to these four words.

What are the 5 D red flags? ›

The classic cardinal signs of cervical ischemia, colloquially referred to as the '5Ds and 3 Ns,' also present in the late stage of CAD: diplopia, dizziness, drop attacks, dysarthria, dysphagia, ataxia, nausea, numbness, and nystagmus [19,20].

Who is most vulnerable to phishing? ›

Young adults and adults over 75 are the most vulnerable to fraud attacks.

What is phishing trick? ›

What is a phishing attack. Phishing is a type of social engineering attack often used to steal user data, including login credentials and credit card numbers. It occurs when an attacker, masquerading as a trusted entity, dupes a victim into opening an email, instant message, or text message.

Will phishing ever go away? ›

Phishing may never go out of season, but with the right approach you can minimize the risk that your organization will ever get hooked.

Which email is most likely phishing? ›

Requests for personal information: Legitimate companies won't ask for sensitive information like passwords or Social Security numbers through email. If an email tells you to verify your account by clicking a link and entering your login details, it's likely a phishing attempt.

What do phishers want? ›

Phishing (pronounced: fishing) is an attack that attempts to steal your money, or your identity, by getting you to reveal personal information -- such as credit card numbers, bank information, or passwords -- on websites that pretend to be legitimate.

How do I know if I have been phished? ›

Look for: Unsolicited and suspicious messages, emails and social posts containing shortened links. Web pages that ask for login credentials or other sensitive information. Suspicious emails with uncharacteristic language.

Why we should avoid phishing? ›

With the sensitive information obtained from a successful phishing scam, these thieves can take out loans or obtain credit cards and even driver's licenses in your name. They can do damage to your financial history and personal reputation that can take years to unravel.

What is the main problem with phishing? ›

Phishing tactics, particularly email, require minimal cost and effort, making them widespread cyber-attacks. Victims of phishing scams may end up with malware infections (including ransomware), identity theft, and data loss.

What is the root cause of phishing? ›

Phishing is common for several reasons: Widespread email use: Email is a ubiquitous communication tool, making it easy for attackers to target many users with minimal effort. Phishing can be used in both targeted (spear phishing) and non-targeted attacks, casting a wide net to capture as many victims as possible.

What are 4 things to look for in phishing messages? ›

Protect Yourself From Becoming a Phishing Victim
  • Treat with suspicion any email that you didn't expect to receive.
  • Legitimate subject lines are usually detailed and specific. ...
  • Look for unprofessional spelling and grammar errors.
  • Unnecessary urgency is suspect. ...
  • If it seems too good to be true, it probably is.

What are the red flags of a scammer? ›

Unsolicited offers: Don't respond to unsolicited cold calls, emails, junk mail, late-night commercials or infomercials, or social media posts that are either overly attractive or fear-inducing. These are all common tactics scammers use to entice you to engage.

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