Why do phishing attacks happen? | Next DLP blog (2024)

This is a common term often mentioned when we talk about cyber attacks or hackers. Phishing attacks are one of the most common methods to acquire data and information, but what is the purpose of a phishing attack?

In this article:

  • Why do phishing attacks happen?
  • What is the purpose of a phishing attack?
  • Why do hackers use phishing attacks over other methods?
  • Frequently asked questions

Wh‎y do phishing attacks happen?

A phishing attack is a type of social engineering tactic that is used by hackers to gain sensitive data such as passwords or credit card details. This is usually achieved through fraudulent communication (most commonly via email) whereby they pretend to be someone else, often an authoritative figure or well-known company. They use this persona to then manipulate users into giving up their data.

In emails they may insert links which when clicked will install malware into your computer. Alternatively they may add attachments, which serve the same purpose. Once the malware is installed they are able to access your device and potentially the whole network to gain the information they want. Previously, we’ve discussedwhat is phishingin more detail and how to prevent social engineering attacks.

Wh‎at is the purpose of a phishing attack?

The overall goal of a phishing attack is usually to gain sensitive data such as logins and passwords from their victims in order to access the targeted network or company .

One of the main purposes of doing this is to get a foothold into the device/network to gather and find the information they want. This is mainly for financial gain so it could be credit card details, or something more sinister such as personal information for them to sell on the dark web. Sometimes they may directly try to manipulate users into providing them with their bank details, or they may go down the malware route.

Phishing attacks are one of the simpler social engineering tricks that hackers use as less work is involved. There is no complexhacking needed, and like many other social engineering tactics, it relies on the manipulation of human nature to provide access without the user realising it.This means that your computer/device/network can have the strongest cyber security software from antivirus and anti-malware to end to end security,and still be a victim of a phishing attack. This is because they target the weakest link in the chain; the users.

Wh‎y do hackers use phishing attacks over other methods?

There are many reasons why criminals would choose phishing attacks over other social engineering methods. These include:

  • Email is widespread - users with little to no cyber security awareness will use email and they’re easy to target
  • It’s an easy and simple method of targeting - as it doesn’t require technical skills, criminals don’t need to hack into systems or work out a password to succeed. Once the email has been sent, all they need to do is wait for replies, clicks, downloads of attachments - their main job is purely to only send the email itself then access networks through the malware
  • Fewer complications - they don’t need to bypass strict security protocols
  • Potential for wide net - phishing can lend itself to targeted attacks (spear phishing) or non-targeted, wide net attacks to gain as many footholds as possible

Versatile technique with many variants - phishing, spear phishing,internal spearphishingand these can be used to deliver various types of malicious code like ransomware.

Fr‎equently asked questions

What is a phishing attack?

A phishing attack is a social engineering tactic hackers use to acquire sensitive data, such as passwords or credit card details. This is typically achieved through fraudulent communication, most commonly via email, where the attacker pretends to be someone else, often an authoritative figure or well-known company. The goal is to manipulate users into giving up their data or clicking on malicious links or attachments.

How do phishing attacks work?

Phishing attacks typically work by:

  • Fraudulent communication: The attacker sends emails or messages that appear to be from legitimate sources.
  • Malicious links or attachments: The actor adds links or attachments in the communication that install malware on the victim's device when they click or download.
  • Data harvesting: Once malware is installed, attackers can access the victim's device and network and collect sensitive information.

Why are phishing attacks so common?

Unfortunately, phishing is one of the most common ways attackers gain unauthorized access to an organization’s systems. Phishing is common for several reasons:

  • Widespread email use: Email is a ubiquitous communication tool, making it easy for attackers to target many users with minimal effort. Phishing can be used in both targeted (spear phishing) and non-targeted attacks, casting a wide net to capture as many victims as possible.
  • Simplicity and effectiveness: Phishing doesn’t require advanced technical skills. Attackers only need to send emails and wait for victims to click on links or download attachments. Plus, phishing bypasses many security protocols since it exploits human behavior instead of technical vulnerabilities.
  • Versatility: Phishing has many variants, such as spear phishing and internal spear phishing, and can deliver various types of malicious code, like ransomware.

What should I do if I suspect a phishing email?

If you think an email is a phishing attempt, follow these steps:

  • Do not click: Never click links or download attachments from a suspicious email.
  • Verify the sender: Check the sender's email address for signs of spoofing or impersonation.
  • Report the email: Report the suspicious email to your IT or security team.
  • Delete the email: After reporting it, delete the email from your inbox.

Why do phishing attacks happen? | Next DLP blog (2024)

FAQs

Why do phishing attacks happen? ›

Phishing is common for several reasons: Widespread email use: Email is a ubiquitous communication tool, making it easy for attackers to target many users with minimal effort. Phishing can be used in both targeted (spear phishing) and non-targeted attacks, casting a wide net to capture as many victims as possible.

Why do people fall for phishing attacks? ›

Personal habits. Many individuals fall for phishing attacks because they “do not read the emails they get and believe it is easy to click on links without much thinking.”

Why is phishing becoming more of a problem? ›

Increased attack sophistication makes it harder than ever for traditional cyber security solutions like SEGs, firewalls, and spam filters to detect and mitigate increasingly novel and sophisticated email threats. When there are tell-tale signs of a threat, these solutions can identify an incoming message as suspicious.

What is the primary reason phishing attacks remain so successful? ›

#1 Your users lack security awareness

The largest door being opened for cyber criminals is, without a doubt, the one labelled with "security awareness". More specifically, a lack of employee training focusing on issues such as phishing and ransomware is the main reason for these attacks being so successful.

Where do most phishing attacks come from? ›

Most phishing attacks are sent by email. The crook will register a fake domain that mimics a genuine organisation and sends thousands of generic requests. The fake domain often involves character substitution, like using 'r' and 'n' next to each other to create 'rn' instead of 'm'.

What is a common source of phishing attacks? ›

Email phishing is the most popular type of phishing. Attackers send emails that appear to come from reputable sources, such as banks, social media platforms, or online services. These emails often contain a sense of urgency, prompting the recipient to click on a malicious link or download an attachment.

What do phishing attacks rely on? ›

Phishing attacks depend on more than simply sending an email to victims and hoping they click on a malicious link or open a malicious attachment. Attackers can use the following techniques to entrap their victims: URL spoofing.

Who is most targeted by phishing attacks? ›

Financial institution

Why might someone become a victim of phishing? ›

Traditional Phishing

Many people end up falling for it because they seem as reliable data on relevant topics such as: banks, family stipend, coronavirus, etc. It is common for phishing emails to include a link for the individual to download or click, thus allowing the cybercriminal block access to the system.

What is the main problem with phishing? ›

With the sensitive information obtained from a successful phishing scam, these thieves can take out loans or obtain credit cards and even driver's licenses in your name. They can do damage to your financial history and personal reputation that can take years to unravel.

What is the most common phishing attempt? ›

Common Phishing Attacks
  • Email Phishing. Most phishing attacks use email. ...
  • Spear Phishing. Spear phishing is when a cybercriminal sends a harmful email to a specific person that includes personal information to better trick them. ...
  • Smishing & Vishing. In smishing, scammers send text messages. ...
  • Angler Phishing.

What do most phishing attacks try to get you to do? ›

Most successful attacks trick users into opening malicious links or files by appearing to come from a reputable source. Phishing attacks are often used in conjunction with malware attacks to cripple the user or organization further.

What is emotional manipulation by phishers? ›

The Psychology Behind Phishing Emotional Manipulation. Phishers expertly exploit human emotions like fear, curiosity, and urgency to manipulate their victims. This tactic plays on the innate psychological responses that can override rational thought.

What is the greatest defense against phishing? ›

Protect your accounts with effective authentication and authorisation. Passwords are a key target for attackers, particularly if they are for accounts with privileges such as access to sensitive information, handling financial assets, or administering IT systems.

Why are phishing attacks so successful today? ›

The problem isn't the lack of software designed to detect, prevent, and protect – it's that human response is a required part of every phishing attack that users seem to be happy to oblige.

What are phishing attackers trying to get? ›

“Phishing” refers to an attempt to steal sensitive information, typically in the form of usernames, passwords, credit card numbers, bank account information or other important data in order to utilize or sell the stolen information.

What is phishing and why is it a threat? ›

What is phishing? Phishing is when attackers send scam emails (or text messages) that contain links to malicious websites. The websites may contain malware (such as ransomware) which can sabotage systems and organisations.

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