The 80/20 Rule for U.S. Venture? Not Exactly. (2024)

The 80/20 Rule for U.S. Venture? Not Exactly. (3)

Do U.S. venture returns follow the famous 80/20 Rule, which asserts that 80% of the outputs often come from 20% of the inputs? We used our industry-leading U.S. venture outcomes database to find out.

The graph below plots the percent of industry profits as a function of the percent of invested capital for all U.S. venture investments made since the early 1990’s.

The 80/20 Rule for U.S. Venture? Not Exactly. (4)

It turns out that profits are even more concentrated in the hits-driven U.S. venture market than would be predicted by the 80/20 Rule.

Specifically, as shown by the far right bar on the graph, U.S. venture tends to follow something more like a 90/20 Rule, whereby approximately 90% of the industry profits have been generated by 20% of the invested capital.

U.S. venture returns mathematically follow a “Power Law” type distribution. We’ve quantified this highly-right skewed distribution of outcomes in other ways, and discussed the implications, in prior blog posts such as “Venture Capital — We’re Still Not Normal” and “Thiel vs. AngelList. Who is Right?”.

We were struck by a couple of other data points on the above graph that result from this right-skewed distribution. Almost two thirds (63%) of U.S. venture profits historically have been generated by just 5% of invested capital, and a majority of industry profits have been generated by just 3% of investments.

In order to test how stable the 90/20 U.S. Venture Rule is over time, we plotted the percent of invested capital required to generate 90% of the profits during each decade historically.

The 80/20 Rule for U.S. Venture? Not Exactly. (5)

Although the specific ratio has varied somewhat across venture history, when aggregated across each decade, the percent of investments required to generate 90% of the industry profits has remained within a relatively tight band between 17% to 23%.

When we analyzed individual financing year time series data, we noted an inverse correlation between the attractiveness of a given vintage in terms of ultimate realized returns and the concentration of the profits by invested capital. Specifically, the lower the average returns for a given vintage, the fewer winners there are and the more that the wealth tended to be concentrated, resulting in a lower percent of invested capital generating 90% of the profits. You can see this play out in the graph above, with the 2000’s having the lowest percent of invested capital required to generate 90% of the industry profits.

While the basic conclusion to focus our efforts on our winners is one that most of us have heard many times, and would agree with intellectually, the reality is that many of us end up doing the opposite: spending much of our time on those portfolio companies that are struggling and unlikely to be among our fund-makers.

As we begin a new year, we hope the U.S. Venture 90/20 Rule will provide all of us in our ecosystem — including entrepreneurs, advisers, VCs, and LPs — with a concrete reminder to focus our efforts on those activities that generate the lion’s share of the benefits.

A rule of thumb for VCs is that we should identify the approximately two out of ten investments in our portfolios that remain potential fund-makers and devote the majority of our time, effort, and ideally capital to those.

We’d love to find one of those fund-makers to work on together. If you are an entrepreneur raising or a VC or advisor working with a team that is closing a round, we would value any introductions where we might be helpful as a co-investor.

The 80/20 Rule for U.S. Venture? Not Exactly. (6)

Correlation Ventures is the predictive analytics pioneer in the venture capital industry and the industry’s leading co-investor. With approximately $500 million under management, we’re one of the most active U.S. venture investors. Since inception, we’ve invested in nearly 400 companies. Sample portfolio companies include: AlienVault (ACQ:AT&T), Astra (ASTR), Bluevine Capital, Gabi (ACQ: Experian), IonQ (IONQ), Janux (JANX), Lemonaid (ACQ: 23andMe), Lever (ACQ: Employ), Manticore Games, Mosaic ML (ACQ: DataBricks), Personal Capital (ACQ: Empower), PowerVision (ACQ: Alcon), Synthorx (ACQ: Sanofi), and Upstart (UPST). Correlation offers a dramatically better option for lead investors, syndicates, and companies seeking additional venture capital to fill out a round. We offer the most rapid, low hassle, and helpful source of co‐investment capital in the industry; for example, typically making investment decisions within days. Correlation is backed by leading institutional investors.

Methodology Notes: The Correlation database consists of the vast majority of U.S. venture financings that have occurred since 1992. Realized outcomes are those investments in companies that have either gone public, been acquired, or gone out of business. For public companies, all VCs are assumed to have exited their positions at the median stock price 6 to 9 months after the IPO, regardless of when they actually exited. Wherever possible, for acquisitions, not yet realized milestone payments are excluded.

The 80/20 Rule for U.S. Venture? Not Exactly. (2024)

FAQs

What is the 80/20 rule in VC? ›

The most experienced and successful venture capitalists grok the concept of the power law and how it describes the outcomes of startup investments. Simply put, 80% of the returns come from 20% of the deals.

What is Pareto's principle 80% of profits are generated by less than 20% of the work effort and resources? ›

The 80-20 rule, also known as the Pareto Principle, is a familiar saying that asserts that 80% of outcomes (or outputs) result from 20% of all causes (or inputs) for any given event. In business, a goal of the 80-20 rule is to identify inputs that are potentially the most productive and make them the priority.

What is the 80-20 rule in finance? ›

The 80/20 rule breaks out putting 20% of your income toward savings (paying yourself) and 80% toward everything else. Once you've adjusted to that 20% or a number you're comfortable with saving, set up automatic payments to ensure you stick to it.

What is the 80-20 rule applied to startups? ›

The 80–20 rule is a simple yet powerful concept that suggests that roughly 80% of your results come from 20% of your efforts. This principle was initially formulated by Italian economist Vilfredo Pareto in the late 19th century when he observed that approximately 80% of Italy's land was owned by 20% of the population.

What is the principle behind the 80-20 rule? ›

The Pareto principle states that for many outcomes, roughly 80% of consequences come from 20% of causes. In other words, a small percentage of causes have an outsized effect. This concept is important to understand because it can help you identify which initiatives to prioritize so you can make the most impact.

What are real examples of the 80/20 rule? ›

80% of the public uses 20% of their computers' features. 80% of crimes are committed by 20% of criminals. 80% of sales are from 20% of clients. 80% of project value is achieved with the first 20% of effort.

What is the 80-20 rule for dummies? ›

The one rule that I implemented that has had the biggest impact on my study habits is Pareto's Principle, also known as the 80-20 rule. Put simply, the 80-20 rule states that 80% of the effects come from 20% of the causes.

Where did the 80/20 rule come from? ›

Vilfredo Pareto, an Italian economist, “discovered” this principle in 1897 when he observed that 80 percent of the land in England (and every country he subsequently studied) was owned by 20 percent of the population. Pareto's theory of predictable imbalance has since been applied to almost every aspect of modern life.

What is the 80 20 strategy? ›

The 80/20 rule, or Pareto principle, simply states that 80% of outcomes are produced from 20% of causes. It's also known as the principle of factor sparsity and the law of the vital few. The 80/20 rule can help people prioritize the actions that create the best results or greatest impact.

What is an example of the 80-20 rule in investing? ›

Some ways in which you can implement the 80/20 rule in your retirement planning and investments are: Invest 80% of your funds in retirement accounts and the remaining 20% in high-yield securities. Invest 80% of your money in passive index funds and the remaining amount in real estate.

What is the 80-20 rule in value investing? ›

Based on the 80-20 rule, Pareto analysis suggests that 80% of the benefits of a project can be achieved with 20% of the effort. Or, conversely, that 80% of the problems can be attributed to 20% of the causes. Accordingly, this analysis can be used as a basis for prioritizing tasks.

What is the 80-20 loan ratio? ›

Generally, 80% LTV is considered a good loan-to-value ratio. If you're buying a home, you achieve an 80% LTV by making a 20% down payment. Homeowners with an 80% LTV do not have to pay for private mortgage insurance (PMI). And they typically qualify for lower interest rates.

What is the golden rule of startup? ›

Startups should focus externally on the market, not internally. A startup's first priority should be to test their theories (external focus), not perfect their theories (internal focus). Your first priority should be to prove a repeatable business model, and only then perfect this model, or scale the business.

What is the 80-20 rule in private equity? ›

The typical split in profits between LPs and GP is 80 / 20. That means, the LP gets distributed 80% of the profits on an exit (after returning their initial capital) and the GP keeps 20% of the profits.

What is the 80-20 rule in the Treasury? ›

Notice 2016-31 provides that a “facility may qualify as originally placed in service even though it contains some used property, provided the fair market value of the used property is not more than 20 percent of the facility's total value (the cost of the new property plus the value of the used property).” This became ...

What is the 80-20 rule in relationships cheating? ›

80% of your needs are being met by your partner, and you're figuring out the other 20% on your own. When the 80/20 rule is applied to infidelity, the theory is that when someone cheats, they're attracted to the 20% in someone else that they were missing from their partner.

What is the 80-20 rule in credit management? ›

The 80/20 rule, also known as the Pareto Principle, is a fundamental concept in sales and business management. It posits that roughly 80% of outcomes result from 20% of causes, or that a small fraction of efforts yield the majority of results.

What is the 80/20 rule in mutual funds? ›

Guard Against Risk: Mitigating risk is possible by using the 80/20 investing rule. This means allocating 80% of one's savings into safe investments, while the remaining 20% is put into riskier growth stocks.

What is the 2 and 20 rule in venture capital? ›

At its most basic, the two and twenty is basically the standard fee structure for venture capital firms to charge their investors. The 2% is the annual fee that the fund charges investors to manage the fund. And the 20% is the percentage of the upside that the fund managers take.

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