What is an Insurance Producer? (2024)

What does an insurance producer do?

Insurance producers are people who engage in the sale of insurance products. Insurance producers are required to be licensed in the state in which they sell insurance. This may require passing an examination or meeting state-specific educational and/or ethical requirements.

Are there different types of insurance producers?

Insurance producers can be insurance agents or brokers. Insurance producers can also be “captive,” meaning the company they represent does not allow them to sell the insurance of another company, or they can be independent agents who represent and sell the insurance policies of more than one company.

What are the personality traits of a successful insurance producer?

Great insurance producers have high energy, initiative, and are innovative. They typically have a basic business understanding as well as coachable communication skills.

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What is an Insurance Producer? (2024)
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