CoINVEST | LeavePlus (2024)

Trading name

• Our trading name will change to LeavePlus from 14 August 2023. The legal entity name will remain as CoINVEST Limited until amendments to the Construction Industry Long Service Leave Act (the Act) can be approved by Parliament. Along with the change of name, our visual identity, logo, and branding materials will all reflect the new LeavePlus experience.

Awareness campaigns

• Members will be communicated with directly via email campaigns to keep them informed around the transition to LeavePlus. A press release will be distributed to industry stakeholders and media outlets, and the upcoming change will be heavily featured on our website and social channels.

Website and social media

• The new leaveplus.com.au website will be live from 14 August 2023. The old CoINVEST website will automatically redirect users to the new LeavePlus website for a period after launch to ensure a smooth transition.
• Our existing LinkedIn profile and YouTube channel’s names will change from CoINVEST to LeavePlus in mid-August 2023. All followers and previous content posts will remain in the same location but will appear under the new LeavePlus name. LeavePlus will also be releasing content on additional platforms such as Instagram and Facebook.

Functionality of the Scheme

• Our visual identity, brand name, and website will change from CoINVEST to LeavePlus. But the Scheme itself and how it functions will remain unchanged. The change to a new brand name has no effect on the service, entitlements, or benefits of our members.

Transactions and services

• All members will be able to access their existing profile through the LeavePlus portal at leaveplus.com.au and interact with our services in the same way as before. Employers will still report service and make contributions to the Fund in the same way and there are no changes to the legal obligations of employer members.
• Your LeavePlus member number will be the same as your CoINVEST member number – but we will be moving to a new website. This means your browser or password manager won’t know your member number, if it has been saved, for the new site. Make a note of your CoINVEST member number for when you first log in to the new LeavePlus member portal. All of the information from your CoINVEST profile will be brought over to your LeavePlus member profile.

Contacting LeavePlus

• Our existing customer contact phone number will remain as 1300 264 683, and all other CoINVEST phone numbers will be carried over to LeavePlus. New LeavePlus email addresses will be in place in advance of the change – all CoINVEST email accounts will remain in operation for a period after the transition to ensure continuity of service for our members. Email to CoINVEST addresses will automatically forward to the new LeavePlus addresses but we ask that you use the LeavePlus email address from 14 August 2023.

Benefit payments

• Our BPay biller code and banking details remain unchanged, and we will still be operating from the same premises. While our trading name will change to LeavePlus, our legal entity name will remain CoINVEST Limited. All member benefit payments will come from ‘LeavePlus’ and appear as this on records of financial transactions. We will give plenty of notice to members of any future changes to our legal entity name.

Identity and engagement

• We know from feedback that the CoINVEST brand identity has been hard to connect with and did not cut through for our members. They were not able to easily distinguish us from other peak bodies or services in our sector and this has presented challenges around engaging our member base.
• After more than 30 years of being known as CoINVEST, our Board of Directors agreed that it was the right time to change to a new name that better represents who we are, what we do, and why we do it. A new brand identity offers the opportunity for our members to connect with the Scheme and allows us to communicate more effectively around the vital role that portable long service leave plays in our industry.

Investment and growth

• We have invested in various resources and services to prepare for and execute our rebranding strategy including market research, creative agencies, and consultancies. The Board of Directors unanimously voted for an update of the CoINVEST brand.
• The Directors represent the workers and employers of the construction industry and will always make decisions in the best interests of its members and the long service leave Fund. The Board of Directors identified the need to rebrand in order to increase awareness of the scheme in order to ensure all eligible workers receive the benefits of the portable long service leave Scheme.